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istyle Inc. (JP:3660)
:3660
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istyle Inc. (3660) AI Stock Analysis

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JP:3660

istyle Inc.

(3660)

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Outperform 75 (OpenAI - Gpt-5.6Sol)
Rating:75Outperform
Price Target:
¥630.00
▲(34.04% Upside)
Action:Reiterated
Date:08/18/26
The score is driven primarily by improving financial performance (growth, profitability turnaround, and lower leverage). Technicals are supportive due to a strong uptrend, but very overbought momentum indicators temper the outlook. Valuation appears broadly fair with limited dividend support.
Positive Factors
Strong Revenue Growth
Sustained revenue expansion indicates growing platform reach and demand for iStyle’s beauty discovery, advertising, and commerce services. Continued scale can strengthen its ecosystem and improve operating leverage over the next several quarters.
Negative Factors
Declining Gross Margin
The persistent gross-margin decline suggests that product mix, commerce economics, or competitive pricing may be pressuring underlying profitability. If the trend continues, revenue growth may translate less effectively into operating and net income.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong Revenue Growth
Sustained revenue expansion indicates growing platform reach and demand for iStyle’s beauty discovery, advertising, and commerce services. Continued scale can strengthen its ecosystem and improve operating leverage over the next several quarters.
Read all positive factors

istyle Inc. (3660) vs. iShares MSCI Japan ETF (EWJ)

istyle Inc. Business Overview & Revenue Model

Company Description
istyle Inc. operates a beauty portal site @cosme in Japan and internationally. It operates through Support Business, Retail Business, and Global Business segments. The company operates @cosme shopping and @cosme store, a cosmetics specialty store;...
How the Company Makes Money
iStyle’s core monetization is tied to its beauty information platform: it earns revenue by selling advertising and promotional/marketing services to cosmetics and beauty brands that want exposure to the platform’s audience (e.g., brand/product lis...

istyle Inc. Financial Statement Overview

Summary
Fundamentals are improving: strong multi-year revenue growth and a turnaround to consistent profitability, alongside a much stronger balance sheet with sharply lower leverage. Offsetting factors are declining gross margin, still-thin net margins for a software business, and uneven free-cash-flow growth.
Income Statement
74
Positive
Balance Sheet
78
Positive
Cash Flow
72
Positive
BreakdownTTMJun 2025Jun 2024Jun 2023Jun 2022Jun 2021
Income Statement
Total Revenue68.77B81.81B68.77B56.09B42.89B34.40B
Gross Profit27.55B32.06B27.55B22.58B17.05B13.83B
EBITDA5.34B6.61B5.34B3.70B2.57B1.37B
Net Income2.33B3.01B2.33B1.22B275.00M-572.00M
Balance Sheet
Total Assets34.70B40.38B34.70B28.28B24.30B22.17B
Cash, Cash Equivalents and Short-Term Investments8.20B10.22B8.20B6.83B7.72B6.80B
Total Debt8.74B6.18B8.74B8.72B8.43B9.80B
Total Liabilities17.69B16.61B17.69B16.09B13.61B13.52B
Stockholders Equity16.86B23.64B16.86B11.99B10.54B8.45B
Cash Flow
Free Cash Flow0.003.72B1.98B2.67B2.70B1.23B
Operating Cash Flow0.005.35B3.19B3.31B2.84B1.28B
Investing Cash Flow0.00-3.32B-2.71B-4.57B-1.20B-1.53B
Financing Cash Flow0.00-120.00M1.01B160.00M-662.00M-1.35B

istyle Inc. Technical Analysis

Technical Analysis Sentiment
Positive
Last Price470.00
Price Trends
50DMA
426.24
Positive
100DMA
424.05
Positive
200DMA
438.73
Positive
Market Momentum
MACD
30.94
Negative
RSI
65.65
Neutral
STOCH
50.76
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:3660, the sentiment is Positive. The current price of 470 is below the 20-day moving average (MA) of 477.90, above the 50-day MA of 426.24, and above the 200-day MA of 438.73, indicating a bullish trend. The MACD of 30.94 indicates Negative momentum. The RSI at 65.65 is Neutral, neither overbought nor oversold. The STOCH value of 50.76 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for JP:3660.

istyle Inc. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
75
Outperform
¥52.48B17.2912.33%0.21%18.96%6.19%
74
Outperform
¥94.94B15.2431.02%2.74%9.49%43.35%
73
Outperform
¥1.01T20.8749.71%3.47%6.32%6.95%
63
Neutral
¥755.09B21.4031.08%19.03%35.09%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
61
Neutral
¥104.23B8.787.95%3.44%4.35%37.52%
49
Neutral
¥1.69T-26.21-14.02%10.86%69.63%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
JP:3660
istyle Inc.
531.00
-93.28
-14.94%
JP:4755
Rakuten
778.30
-138.60
-15.12%
JP:4385
Mercari
4,593.00
2,092.00
83.65%
JP:3092
ZOZO
1,143.00
-188.00
-14.12%
JP:9997
Belluna Co., Ltd.
1,076.00
110.04
11.39%
JP:6058
VECTOR Inc.
2,056.00
945.41
85.13%

istyle Inc. Corporate Events

Istyle Reinvents @cosme as Global J-Beauty Platform and Tackles Capital Gaps
Aug 17, 2026
Istyle Inc. is reinforcing the strategic role of its @cosme platform, shifting it from a simple cosmetics review site to a globally applicable service tailored to dedicated beauty enthusiasts. The company is building on its core assets in data, me...
Istlye Maps Out Diversified Media, Retail, and Marketing Platform
Aug 13, 2026
Istlye Inc. outlined its diversified business structure spanning media, e-commerce, and retail under both domestic and global segments. The group’s operations cover BtoB advertising and marketing solutions, Marketing SaaS, and a range of con...
istyle to Seek Shareholder Approval for Reappointment of Eight Directors
Aug 13, 2026
istyle Inc. has announced that its board has resolved to nominate eight directors, including four outside directors classified as independent under Tokyo Stock Exchange rules, for reappointment at the company’s 27th Annual General Meeting of...
Istyle Raises Dividend Payout and Signals Higher Shareholder Returns
Aug 13, 2026
Istyle Inc. has approved a year-end dividend of ¥1.00 per share for the fiscal year ended June 30, 2026, with total payouts of ¥100 million, up from ¥89 million a year earlier. The dividend, to be paid from retained earnings on Sept...
Istyle to Book ¥6.6 Billion Dividend from Retail Subsidiary in Non-Consolidated Results
Aug 13, 2026
Istyle Inc. announced it will receive a 6.6 billion yen dividend from its consolidated subsidiary, istyle retail Inc., with payment scheduled for August 21, 2026. The transaction reflects internal capital flows within the group rather than a chang...
Istyle Launches Share Buyback of Up to 7.5% of Outstanding Stock
Aug 13, 2026
Istyle Inc. has approved a share repurchase program, authorizing the buyback of up to 7.5% of its outstanding common stock, or 7.5 million shares, for a maximum of ¥2.8 billion through market purchases on the Tokyo Stock Exchange between Augu...
Istyle to Buy Back Amazon Warrants, Booking ¥3 Billion Extraordinary Loss
Aug 13, 2026
Istyle Inc. has agreed to acquire and effectively cancel all 436,047 units of its 24th Series of Warrants previously issued to Amazon.com, Inc., paying a total of ¥3.15 billion versus an original issuance value of about ¥114 million. The...
Istyle posts double-digit growth and stronger balance sheet, plans higher dividend despite profit dip outlook
Aug 13, 2026
Istyle Inc. reported strong results for the fiscal year ended June 30, 2026, with net sales rising 19% year on year to ¥81.8 billion and operating profit climbing 29.1% to ¥4.1 billion. Profit attributable to owners of the parent increas...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 18, 2026