DON - ETF AI Analysis
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WisdomTree U.S. MidCap Dividend Fund (DON)
DON, the WisdomTree U.S. MidCap Dividend Fund, has a solid overall rating that reflects a mix of strong dividend-focused mid-cap companies and a few weaker names. Standout holdings like Permian Resources, APA, and Omnicom Group support the fund’s quality through robust financial performance, attractive valuations, and positive earnings updates, while companies such as Hasbro and Viatris, which face profitability and financial challenges, likely weigh on the rating. The main risk is that several holdings show signs of valuation or profitability pressure, which could add volatility even though the fund is diversified across multiple companies.
DON vs. SPDR S&P 500 ETF (SPY)
- AUM
- 3.91B
- Region
- North America
- Expense Ratio
- 0.38%
- Beta
- 0.67
- Issuer
- WisdomTree
- Inception Date
- Jun 16, 2006
- Dividend Yield
- 1.90%
- Asset Class
- Equity
- Index Tracked
- WisdomTree US MidCap Dividend Index
DON Summary
The WisdomTree U.S. MidCap Dividend Fund (ticker DON) is an ETF that tracks the WisdomTree US MidCap Dividend Index, focusing on medium‑sized U.S. companies that pay dividends. It spreads your money across many sectors, including financials, industrials, and consumer companies. Well-known holdings include Best Buy and Hasbro. Someone might invest in this ETF to seek a mix of long-term growth and regular dividend income, while also gaining diversification beyond large, well-known stocks. A key risk is that mid-cap stocks and dividend-paying companies can still be volatile and can go up or down with the overall stock market.
How much will it cost me?
The WisdomTree U.S. MidCap Dividend Fund (Ticker: DON) has an expense ratio of 0.38%, which means you’ll pay $3.80 per year for every $1,000 invested. This is slightly higher than average for ETFs because it is strategically managed to focus on mid-cap dividend-paying stocks, requiring more active oversight. However, it may appeal to investors seeking a blend of growth and income opportunities.
What would affect this ETF?
The WisdomTree U.S. MidCap Dividend Fund (DON) could benefit from economic growth in the U.S., as mid-cap companies often thrive during expansions and the fund’s focus on dividend-paying stocks provides income stability. However, rising interest rates or economic slowdowns could negatively impact sectors like Financials and Real Estate, which have significant weight in the fund. Additionally, regulatory changes or shifts in consumer spending could affect holdings in Consumer Cyclical and Utilities sectors.
DON Top 10 Holdings
DON is powered by a mix of steady U.S. mid-cap dividend payers, with energy and consumer names doing much of the heavy lifting. HF Sinclair and APA have been rising, giving the fund a strong boost from the energy patch, while Viatris and Best Buy add to the momentum with solid, if less dramatic, gains. On the flip side, old-line brands like Hasbro and JM Smucker are lagging, acting as a bit of a weight. Financials such as Franklin Resources and American Financial Group are more mixed, keeping the fund diversified but not overly dependent on any single winner.
| Name | Company Name | Weight % | Market Value | Market Cap | Yearly Gain | Overall Rating |
|---|---|---|---|---|---|---|
 BBY | Best Buy Co | 1.56% | $61.21M | $19.69B | 13.86% | 62Neutral |
 VTRS | Viatris | 1.51% | $58.96M | $21.42B | 77.57% | 60Neutral |
 DINO | HF Sinclair Corporation | 1.48% | $57.99M | $22.28B | 145.45% | 68Neutral |
 APA | APA | 1.46% | $57.24M | $17.48B | 119.80% | 73Outperform |
 BEN | Franklin Resources | 1.34% | $52.61M | $16.10B | 39.87% | 74Outperform |
 PR | Permian Resources | 1.21% | $47.30M | $20.80B | 101.79% | 81Outperform |
 HAS | Hasbro | 1.29% | $50.35M | $15.45B | 52.35% | 56Neutral |
 AFG | American Financial Group | 1.04% | $40.89M | $12.38B | 14.31% | 67Neutral |
 SWK | Stanley Black & Decker | 1.08% | $42.12M | $14.21B | 34.69% | 68Neutral |
 SJM | JM Smucker | 0.96% | $37.48M | $13.65B | 22.03% | 49Neutral |
DON Technical Analysis
Price Trends
Market Momentum
Evaluating momentum and price trends is crucial in ETF analysis to make informed investment decisions. For DON, the sentiment is Positive. The current price of 56.34 is above the 20-day moving average (MA) of 54.92, above the 50-day MA of 56.27, and above the 200-day MA of 54.94, indicating a bullish trend. The MACD of -0.02 indicates Negative momentum. The RSI at 59.84 is Neutral, neither overbought nor oversold. The STOCH value of 85.29 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for DON.
DON Peer Comparison
Comparison Results
| Name | Price | Price Target | AUM | Expense Ratio | Overall Rating |
|---|---|---|---|---|---|
| DON | $56.34 | $61.00(8.27% Upside) | $3.91B | 0.38% | 70Neutral |
 FMDE | $41.73 | $49.30(18.14% Upside) | $8.52B | 0.23% | 69Neutral |
 XMMO | $141.80 | $188.20(32.72% Upside) | $6.82B | 0.34% | 71Outperform |
 JHMM | $73.39 | $88.03(19.94% Upside) | $5.98B | 0.41% | 70Neutral |
 XMHQ | $116.92 | $135.79(16.14% Upside) | $5.58B | 0.25% | 74Outperform |
 IVOO | $124.22 | $154.22(24.15% Upside) | $3.81B | 0.07% | 70Outperform |
Performance Comparison
| Show on chart | Ticker | Company Name | Price | Change | % Change |
|---|---|---|---|---|---|
| DON | WisdomTree U.S. MidCap Dividend Fund | 56.34 | 5.93 | 11.77% | |
| FMDE | Fidelity Enhanced Mid Cap ETF | 41.73 | 6.14 | 17.24% | |
| XMMO | Invesco S&P MidCap Momentum ETF | 141.80 | 7.23 | 5.37% | |
| JHMM | John Hancock Multifactor Mid Cap ETF | 73.39 | 8.96 | 13.90% | |
| XMHQ | Invesco S&P MidCap Quality ETF | 116.92 | 12.56 | 12.04% | |
| IVOO | Vanguard S&P Mid-Cap 400 ETF | 124.22 | 14.61 | 13.33% |
This AI Analyst ETF Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in ETFs carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.