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FDIV

MarketDesk Focused U.S. Dividend ETF (FDIV)

Rating:70Neutral
Price Target:$30.00â–²(9.11% Upside)

FDIV, the MarketDesk Focused U.S. Dividend ETF, has a solid overall rating driven by several strong, diversified holdings with healthy financial performance and supportive earnings trends. High-quality names like Intuit, APA, Brown-Forman, Factset, Paychex, and Carnival contribute positively through strong profitability, strategic use of AI, and improving balance sheets, while weaker, more mixed holdings such as Lamb Weston, Gen Digital, and AIG—each facing margin, leverage, or technical challenges—temper the fund’s score. The main risk factor is that several holdings show bearish technical trends or high leverage, which could add volatility even though the ETF remains broadly diversified across companies and industries.

Positive Factors
Strong Top HoldingsMany of the largest positions have shown strong year-to-date gains, which has supported the fund’s overall performance.
Sector DiversificationThe ETF spreads its investments across several sectors, including financials, consumer stocks, industrials, and health care, helping reduce reliance on any single area of the market.
Moderate Expense RatioThe fund’s expense ratio is reasonable for an actively focused dividend strategy, allowing investors to keep more of their returns compared with higher-cost funds.
Negative Factors
Short-Term Performance WeaknessRecent one- and three-month returns have been soft, which may concern investors who are sensitive to short-term ups and downs.
Heavy U.S. ConcentrationWith almost all assets in U.S. companies, the ETF offers little geographic diversification and is highly tied to the U.S. economy.
Financial Sector DependenceA large allocation to financial stocks means the fund could be more affected if banks and insurers face a downturn.

FDIV vs. SPDR S&P 500 ETF (SPY)

AUM
54.88M
Region
North America
Expense Ratio
0.35%
Beta
0.55
Issuer
MarketDesk
Inception Date
Sep 19, 2023
Dividend Yield
2.44%
Asset Class
Equity
Index Tracked
No Underlying Index

FDIV Summary

The MarketDesk Focused U.S. Dividend ETF (FDIV) is a fund that invests in U.S. companies known for paying higher-than-average dividends, aiming to give investors regular income plus some growth over time. It doesn’t track a specific index, but instead follows a high dividend theme across many sectors like financials, consumer companies, and industrials. Well-known holdings include Bank of America and AbbVie. Someone might invest in FDIV to diversify their portfolio while collecting steady dividend payments. A key risk is that the share price and dividend levels can go up and down with the overall stock market and the health of these companies.

How much will it cost me?

The MarketDesk Focused U.S. Dividend ETF (FDIV) has an expense ratio of 0.35%, meaning you’ll pay $3.50 per year for every $1,000 invested. This cost is slightly higher than average for ETFs because it is actively managed, focusing on selecting high-yield dividend-paying U.S. companies rather than tracking a passive index.

What would affect this ETF?

The FDIV ETF, focused on high-yield dividend-paying U.S. companies, could benefit from stable economic conditions and increased investor interest in dividend income during periods of market uncertainty. However, it may face challenges if interest rates rise, as higher rates can make bonds more attractive compared to dividend stocks, or if sector-specific issues impact key areas like Consumer Defensive or Health Care, which have significant weight in the portfolio.

FDIV Top 10 Holdings

FDIV leans heavily into U.S. dividend payers, with energy and financial names doing much of the heavy lifting. HF Sinclair and APA have been rising, giving the fund a boost as investors warm to cash-rich energy producers. Corebridge Financial has also been steady to rising, helping anchor the financial sleeve, while Citigroup has been more mixed and occasionally a drag. On the defensive side, Coca-Cola is quietly supporting returns, even as consumer staples like Mondelez lose a bit of steam. Overall, it’s a U.S.-centric, income-first portfolio with a tilt toward energy, financials, and consumer defensive names.

FDIV top ten holdings
NameCompany NameWeight %Market ValueMarket CapYearly GainOverall Rating
LWLWLamb Weston Holdings2.35%$1.29M$7.41B-17.85%61Neutral
INTUINTUIntuit2.34%$1.29M$89.60B-50.28%73Outperform
DINODINOHF Sinclair Corporation2.24%$1.23M$22.28B145.45%68Neutral
CCLCCLCarnival2.28%$1.25M$36.71B-8.91%78Outperform
GENGENGen Digital2.18%$1.19M$14.44B-11.84%67Neutral
APAAPAAPA2.20%$1.21M$17.48B119.80%73Outperform
BF.BBF.BBrown-Forman B2.05%$1.13M$13.04B-1.81%74Outperform
FDSFDSFactset Research2.18%$1.20M$11.11B8.77%78Outperform
PAYXPAYXPaychex2.11%$1.16M$40.05B-11.79%77Outperform
AIGAIGAmerican International Group2.11%$1.16M$42.81B4.30%60Neutral

FDIV Technical Analysis

Technical Analysis SentimentPositive
Last Price27.50

Price Trends

50DMA27.27Positive
100DMA27.44Positive
200DMA27.35Positive

Market Momentum

MACD0.02Negative
RSI63.23Neutral
STOCH89.61Negative

Evaluating momentum and price trends is crucial in ETF analysis to make informed investment decisions. For FDIV, the sentiment is Positive. The current price of 27.50 is above the 20-day moving average (MA) of 26.43, above the 50-day MA of 27.27, and above the 200-day MA of 27.35, indicating a bullish trend. The MACD of 0.02 indicates Negative momentum. The RSI at 63.23 is Neutral, neither overbought nor oversold. The STOCH value of 89.61 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for FDIV.

FDIV Peer Comparison

Comparison Results

FDIV against its peer funds
NamePricePrice TargetAUMExpense RatioOverall Rating
FDIVFDIV$27.50$30.00(9.11% Upside)$54.88M0.35%70Neutral
PAYRPAYR$55.07$60.59(10.03% Upside)$80.74M0.40%66Neutral
HQDGHQDG$25.25$30.54(20.96% Upside)$75.31M0.50%74Outperform
DIVYDIVY$30.94$34.22(10.63% Upside)$29.38M0.45%69Neutral
VUSVUS$29.94$35.75(19.40% Upside)$17.12M0.25%71Outperform
JHDVJHDV$46.19$55.66(20.50% Upside)$12.85M0.34%73Outperform

Performance Comparison

0%10%20%FDIVPAYRHQDGDIVYVUSJHDVNov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26
FDIV and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
FDIVMarketDesk Focused U.S. Dividend ETF27.501.294.91%
PAYRFederated Hermes Enhanced Income ETF55.068.7018.77%
HQDGRaub Brock Dividend Growth ETF25.250.251.02%
DIVYSound Equity Income ETF30.935.9423.76%
VUSVirtus US Dividend ETF29.945.4622.30%
JHDVJohn Hancock U.S. High Dividend ETF46.197.4819.33%
Glossary
BuyAn ETF rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the ETF is likely to deliver higher returns compared to other ETFs in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldAn ETF rated as a "Hold" s expected to perform in line with the overall market or a specific benchmark. This rating indicates that the ETF is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellAn ETF rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the ETF may deliver lower returns compared to other ETFs in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer

This AI Analyst ETF Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in ETFs carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.