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BUYB

ProShares S&P 500 Buyback Aristocrats ETF (BUYB)

Rating:71Outperform
Price Target:$48.00▲(9.66% Upside)

BUYB, the ProShares S&P 500 Buyback Aristocrats ETF, earns a solid overall rating thanks to several strong holdings like Cognizant, Ulta Beauty, CSX, and Northrop Grumman, which show robust financial performance, healthy cash flows, and positive growth outlooks. However, weaker names such as Masco and AutoZone, with higher leverage, bearish technical trends, and valuation concerns, slightly weigh on the fund’s appeal. A key risk factor is the presence of multiple highly leveraged and premium-valued companies, which could increase volatility if market conditions worsen.

Positive Factors
Balanced Sector MixThe fund spreads its investments across several major sectors like industrials, financials, consumer companies, technology, and health care, which helps reduce the impact if any one area of the market struggles.
Strong Performers Among Top HoldingsSeveral of the largest positions, such as Agilent, Corpay, Emerson Electric, and Expeditors International, have shown strong gains this year, supporting the ETF’s overall results.
Positive Year-to-Date PerformanceDespite some recent short-term weakness, the ETF has delivered a positive return so far this year, showing resilience over a longer period.
Negative Factors
High U.S. ConcentrationAlmost all of the fund’s assets are invested in U.S. companies, which means it offers little diversification across different countries or regions.
Mixed Performance Within Top HoldingsSeveral key holdings like Cognizant, Ulta Beauty, PayPal, Universal Health, and Allegion have shown weak performance this year, which can drag on the fund’s returns.
Above-Average Expense Ratio for a Passive StrategyThe fund’s expense ratio is higher than many broad, low-cost index ETFs, which means more of the return is used to cover fees.

BUYB vs. SPDR S&P 500 ETF (SPY)

AUM
28.22M
Region
North America
Expense Ratio
0.39%
Beta
0.19
Issuer
ProShares
Inception Date
May 06, 2026
Dividend Yield
0.28%
Asset Class
Equity
Index Tracked
S&P 500 Buyback Aristocrats Index - USD - Benchmark TR Gross

BUYB Summary

ProShares S&P 500 Buyback Aristocrats ETF (BUYB) is an exchange-traded fund that follows the S&P 500 Buyback Aristocrats Index. It focuses on large U.S. companies that regularly buy back their own shares, which can boost earnings per share and show confidence from management. The fund spreads money fairly evenly across at least 40 companies in many sectors, including well-known names like PayPal and Emerson Electric. Someone might invest in BUYB to get diversified exposure to big U.S. companies with a “shareholder-friendly” approach. However, the ETF can still rise and fall with the overall stock market.

How much will it cost me?

This ETF has an annual expense ratio of 0.39%, which means you’ll pay about $3.90 per year for every $1,000 you invest. That’s higher than the cost of a basic index ETF because this fund follows a more specialized, rules-based strategy focused on companies with strong share buyback records.

What would affect this ETF?

This ETF could benefit if the U.S. economy stays healthy, supporting industrial, financial, and consumer cyclical companies, and if buybacks remain popular as a way for firms like Qualcomm and Cisco to return cash to shareholders. On the other hand, a slowdown in U.S. growth, higher interest rates that pressure financials and economically sensitive sectors, or new rules that make buybacks less attractive could weigh on the fund’s performance.

BUYB Top 10 Holdings

BUYB is powered by a very U.S.-centric mix of industrials and consumer names, with defense contractors like Lockheed Martin and Northrop Grumman helping steer returns; Lockheed is rising, while Northrop’s more mixed, recently lagging tone keeps a lid on gains. Ulta Beauty and Masco add consumer punch, both trending higher and giving the fund some extra spark. On the flip side, Cognizant and Verisk have been dragging, with more volatile, lagging performance. Overall, the ETF feels diversified but tilted toward steady, buyback-heavy industrial and consumer stories.

BUYB top ten holdings
NameCompany NameWeight %Market ValueMarket CapYearly GainOverall Rating
LMTLMTLockheed Martin1.77%$500.07K$147.14B30.06%70Outperform
ALLEALLEAllegion1.74%$491.03K$15.72B12.80%72Outperform
NOCNOCNorthrop Grumman1.63%$461.14K$79.21B-3.64%76Outperform
CTSHCTSHCognizant1.51%$425.20K$29.11B-9.81%79Outperform
ULTAULTAUlta Beauty1.63%$460.93K$27.38B25.66%78Outperform
VRSKVRSKVerisk Analytics1.56%$438.82K$25.55B-9.79%71Outperform
CSXCSXCSX1.53%$433.12K$95.84B45.88%78Outperform
MTDMTDMettler-Toledo1.54%$434.81K$33.56B21.63%64Neutral
AZOAZOAutoZone1.51%$426.64K$51.02B-14.46%63Neutral
MASMASMasco1.60%$451.65K$15.54B24.08%53Neutral

BUYB Technical Analysis

Technical Analysis SentimentPositive
Last Price43.77

Price Trends

50DMA42.46Positive
100DMA42.39Positive

Market Momentum

MACD0.46Negative
RSI61.45Neutral
STOCH66.92Neutral

Evaluating momentum and price trends is crucial in ETF analysis to make informed investment decisions. For BUYB, the sentiment is Positive. The current price of 43.77 is above the 20-day moving average (MA) of 42.84, above the 50-day MA of 42.46, and compared to the 200-day MA of , indicating a neutral trend. The MACD of 0.46 indicates Negative momentum. The RSI at 61.45 is Neutral, neither overbought nor oversold. The STOCH value of 66.92 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for BUYB.

BUYB Peer Comparison

Comparison Results

BUYB against its peer funds
NamePricePrice TargetAUMExpense RatioOverall Rating
BUYBBUYB$43.77$48.00(9.66% Upside)$28.22M0.39%71Outperform
PRMRPRMR$28.30$34.26(21.05% Upside)$93.63M1.00%73Outperform
SPXESPXE$80.85$100.26(24.00% Upside)$86.64M0.09%74Outperform
FCUSFCUS$36.61$47.16(28.82% Upside)$86.02M0.80%67Neutral
NULCNULC$54.91$68.30(24.38% Upside)$81.33M0.21%74Outperform
QARPQARP$68.79$79.92(16.18% Upside)$79.50M0.19%73Outperform

Performance Comparison

0%20%BUYBPRMRSPXEFCUSNULCQARPJun '26Jul '26Aug '26Sep '26Oct '26
BUYB and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
BUYBProShares S&P 500 Buyback Aristocrats ETF43.774.2910.87%
PRMRPeakShares RMR Prime Equity ETF28.303.3213.31%
SPXEProShares S&P 500 Ex-Energy ETF80.857.6010.37%
FCUSPinnacle Focused Opportunities ETF36.612.647.78%
NULCNuveen ESG Large-Cap ETF54.917.0014.61%
QARPXtrackers Russell 1000 US Quality at a Reasonable Price ETF68.7911.6020.27%
Glossary
BuyAn ETF rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the ETF is likely to deliver higher returns compared to other ETFs in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldAn ETF rated as a "Hold" s expected to perform in line with the overall market or a specific benchmark. This rating indicates that the ETF is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellAn ETF rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the ETF may deliver lower returns compared to other ETFs in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer

This AI Analyst ETF Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in ETFs carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.