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Dunelm Group plc (DNLMY)
OTHER OTC:DNLMY
US Market
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Dunelm Group (DNLMY) AI Stock Analysis

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DNLMY

Dunelm Group

(OTC:DNLMY)

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Outperform 70 (OpenAI - Gpt-5.6Sol)
Rating:70Outperform
Price Target:
$11.00
▼(-9.24% Downside)
Action:Upgraded
Date:09/11/26
The score is driven by solid financial performance and a favorable valuation (low P/E and high dividend yield), reinforced by a mostly positive earnings call highlighting cash generation and market share gains. These positives are tempered by weak technical momentum (downtrend/negative MACD) and fundamental risks around leverage and cost pressures that contributed to flat earnings.
Positive Factors
Steady sales growth and market-share gains
Dunelm is expanding within the UK homewares market while continuing to grow sales, indicating resilient customer demand and improving competitive position. Market-share gains provide a durable foundation for future revenue growth across its broad product assortment and retail channels.
Negative Factors
Persistent operating-cost and inflation pressure
Rising wages, fuel, and warehouse costs are absorbing part of the benefit from sales growth and could continue to constrain profitability. Unless productivity gains or pricing offset these pressures, cost inflation may limit margin expansion and reduce the cash available for strategic investment.
Read all positive and negative factors
Positive Factors
Negative Factors
Steady sales growth and market-share gains
Dunelm is expanding within the UK homewares market while continuing to grow sales, indicating resilient customer demand and improving competitive position. Market-share gains provide a durable foundation for future revenue growth across its broad product assortment and retail channels.
Read all positive factors

Dunelm Group (DNLMY) vs. SPDR S&P 500 ETF (SPY)

Dunelm Group Business Overview & Revenue Model

Company Description
Dunelm Group plc operates as a leading retailer of homewares across the United Kingdom. Its extensive product portfolio caters to nearly every aspect of home living. The company offers a broad selection of furniture and beds, encompassing items fo...
How the Company Makes Money
Dunelm primarily makes money by retailing homewares products to consumers at a margin over its cost of goods. Its core revenue stream is product sales through its UK store network and its e-commerce operations (including online ordering and delive...

Dunelm Group Earnings Call Summary

Earnings Call Date:Sep 08, 2026
(Q4-2026)
|
% Change Since: |
Next Earnings Date:Feb 10, 2027
Earnings Call Sentiment Positive
The call was predominantly positive: Dunelm delivered sales growth, market share gains, gross margin expansion, strong cash generation, digital growth, improved customer satisfaction, and higher dividends despite a challenging macroeconomic backdrop. The main negatives were flat profit and earnings, inflationary and operating cost pressures, weaker third-party home delivery, fewer store openings than desired, execution gaps in some digital and social channels, and a mixed Q1 start.
Positive Updates
Sales Growth and Market Share Gains
FY 2026 total sales increased 3.1% to GBP 1,825 million. Dunelm gained 10 basis points of market share year on year, reaching 7.9% of the GBP 25 billion U.K. homewares and furniture market.
Negative Updates
Flat Profit and Earnings
Profit before tax was GBP 211 million, flat year on year, despite sales growth. PBT margin decreased by 30 basis points to 11.6%, while diluted earnings per share was 76.8 pence, also flat year on year.
Read all updates
Q4-2026 Updates
Negative
Sales Growth and Market Share Gains
FY 2026 total sales increased 3.1% to GBP 1,825 million. Dunelm gained 10 basis points of market share year on year, reaching 7.9% of the GBP 25 billion U.K. homewares and furniture market.
Read all positive updates
Company Guidance
The company said its net debt to EBITDA ratio was 0.3 times, within its targeted range of 0.2 to 0.6 times; Capital expenditure of GBP 43 million was in line with guidance; business rates would provide an annualized tailwind into next year; Made to Measure’s technology investment would support MTM's double-digit growth moving forward; operational and technology-led changes were in the plan to support improvement in home delivery; and planned scarcity will continue to be a key factor.

Dunelm Group Financial Statement Overview

Summary
Solid fundamentals supported by steady revenue growth, resilient gross margins, and strong free cash flow generation with good cash conversion. The main offset is balance-sheet risk from elevated debt relative to equity and some margin compression versus the 2022 peak.
Income Statement
78
Positive
Balance Sheet
54
Neutral
Cash Flow
74
Positive
BreakdownJun 2026Jun 2025Jun 2024Jun 2023Jun 2022
Income Statement
Total Revenue1.82B1.77B1.71B1.64B1.58B
Gross Profit868.22M928.30M883.30M820.90M809.40M
EBITDA304.91M251.20M239.70M224.10M297.60M
Net Income154.90M156.30M151.20M151.90M171.20M
Balance Sheet
Total Assets752.23M741.50M682.00M696.80M737.90M
Cash, Cash Equivalents and Short-Term Investments22.26M30.00M23.40M46.30M30.20M
Total Debt383.90M377.70M326.60M334.10M330.90M
Total Liabilities604.63M622.70M544.10M559.30M559.60M
Stockholders Equity147.60M118.80M137.90M137.50M178.30M
Cash Flow
Free Cash Flow233.99M220.70M199.90M218.80M227.80M
Operating Cash Flow265.57M255.90M232.30M240.60M251.80M
Investing Cash Flow-42.53M-65.90M-38.30M-20.70M-41.60M
Financing Cash Flow-230.60M-183.00M-217.30M-204.40M-309.70M

Dunelm Group Technical Analysis

Technical Analysis Sentiment
Negative
Last Price12.12
Price Trends
50DMA
11.49
Negative
100DMA
10.94
Negative
200DMA
11.79
Negative
Market Momentum
MACD
-0.37
Positive
RSI
36.05
Neutral
STOCH
13.61
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For DNLMY, the sentiment is Negative. The current price of 12.12 is above the 20-day moving average (MA) of 11.44, above the 50-day MA of 11.49, and above the 200-day MA of 11.79, indicating a bearish trend. The MACD of -0.37 indicates Positive momentum. The RSI at 36.05 is Neutral, neither overbought nor oversold. The STOCH value of 13.61 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for DNLMY.

Dunelm Group Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
75
Outperform
$26.65B23.1757.79%1.24%2.24%7.35%
70
Outperform
$2.04B10.0099.65%9.52%6.93%3.58%
69
Neutral
$3.41B8.8618.38%1.03%3.68%12.68%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
60
Neutral
$3.74B4.78-61.76%4.47%-2.18%14.77%
54
Neutral
$2.54B22.70184.91%3.35%3.38%
42
Neutral
$193.26M-1.46-63.92%-10.81%33.07%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
DNLMY
Dunelm Group
10.38
-3.27
-23.97%
FLWS
1-800 Flowers
3.06
-2.37
-43.65%
BBWI
Bath & Body Works
17.91
-7.45
-29.37%
WSM
Williams-Sonoma
229.43
31.15
15.71%
RH
RH
134.17
-88.66
-39.79%
ASO
Academy Sports and Outdoors
54.25
8.17
17.74%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Sep 11, 2026