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1-800-FLOWERS.COM, Inc. (FLWS)
:FLWS
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1-800 Flowers
(NASDAQ:FLWS)
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Rating:44Neutral
Price Target:
$5.00
▲(16.01% Upside)
1-800 Flowers is currently facing substantial financial and operational challenges, as reflected in its low financial performance and valuation scores. The technical analysis indicates a lack of strong momentum, and the earnings call underscores the immediate difficulties despite strategic plans for improvement. The stock's overall score is primarily driven by these financial and operational concerns.
1-800 Flowers (FLWS) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$268.47M
Dividend YieldN/A
Average Volume (3M)517.13K
Price to Earnings (P/E)―
Beta (1Y)1.64
Revenue Growth-7.96%
EPS Growth-3078.36%
CountryUS
Employees4,000
SectorConsumer Cyclical
Sector Strength84
IndustrySpecialty Retail
Share Statistics
EPS (TTM)-0.69
Shares Outstanding36,550,680
10 Day Avg. Volume442,502
30 Day Avg. Volume517,128
Financial Highlights & Ratios
PEG Ratio>-0.01
Price to Book (P/B)1.17
Price to Sales (P/S)0.19
P/FCF Ratio-4.63
Enterprise Value/Market Cap2.05
Enterprise Value/Revenue0.33
Enterprise Value/Gross Profit0.84
Enterprise Value/Ebitda-3.75
Forecast
1Y Price Target
$5.00Price Target Upside16.01% Upside
Rating ConsensusHold
Number of Analyst Covering1
1-800 Flowers Business Overview & Revenue Model
Company Description1-800-FLOWERS.COM, Inc., together with its subsidiaries, provides gifts for various occasions in the United States and internationally. It operates through three segments: Consumer Floral & Gifts, Gourmet Foods & Gift Baskets, and BloomNet. The company offers a range of products, including fresh-cut flowers, floral and fruit arrangements, plants, personalized products, dipped berries, popcorns, gourmet foods and gift baskets, cookies, chocolates, candies, wines, and gift-quality fruits. It offers its products and services through online platform under the 1-800-Flowers.com, 1-800-Baskets.com, Cheryl's Cookies, FruitBouquets.com, Harry & David, Moose Munch, The Popcorn Factory, Wolferman's Bakery, PersonalizationMall.com, Simply Chocolate, DesignPac, Stock Yards, Shari's Berries, BloomNet, Napco, and Flowerama brand names. 1-800-FLOWERS.COM, Inc. was founded in 1976 and is headquartered in Jericho, New York.
How the Company Makes Money1-800-Flowers generates revenue primarily through the sale of floral arrangements, gourmet food gifts, and related products. The company operates on a direct-to-consumer model, where customers can order products via its website or mobile app. Key revenue streams include the sale of flowers and plants, gourmet food gifts, and personalized items. Additionally, 1-800-Flowers benefits from partnerships with local florists and growers, allowing for a wider product selection and efficient delivery services. The company also engages in corporate gifting programs, providing a steady stream of revenue from businesses looking to send gifts for employee recognition and client appreciation. Seasonal events such as Valentine's Day and Mother's Day significantly contribute to sales spikes, further enhancing the company's earnings.
1-800 Flowers Key Performance Indicators (KPIs)
Any
Revenue by Segment
Analyzes revenue across various business segments, providing insight into which areas are most profitable and where there might be opportunities or challenges.
Analyzes revenue across various business segments, providing insight into which areas are most profitable and where there might be opportunities or challenges.
Data provided by:
Main Street Data
Main Street Data1-800 Flowers Earnings Call Summary
Earnings Call Date:Sep 04, 2025
(Q4-2025)
| % Change Since: |
Next Earnings Date:Oct 30, 2025
Earnings Call Sentiment Negative
The earnings call revealed significant challenges, including revenue declines, customer retention issues, and financial losses. While there are strategic plans for long-term improvement, such as cost reductions and channel expansions, the immediate outlook remains challenging.Q4-2025 Updates
Positive Updates
Multi-Branded Customers and Passport Members
Multi-branded customers represented 13% of customers and 29% of revenues, while Passport members represented 9% of the customer base and 19% of revenues, indicating strong performance among these groups.
Cost Reduction Plan and External Consultants
The company initiated a cost reduction plan aimed at achieving $40 million in annualized savings, with $17 million already implemented. An external consultant was engaged to identify additional efficiency opportunities.
Expansion into Physical Retail and Other Channels
Plans to broaden reach beyond e-commerce into channels such as physical retail stores, pop-up stores, and new distribution platforms were outlined as part of a strategy to reach new audiences and drive growth.
Negative Updates
Revenue Decline
Consolidated fourth-quarter revenue declined 6.7%, with an 8.8% decline in Consumer Floral and Gifts, a 3.6% decline in Gourmet Foods and Gift Baskets, and a 0.6% decline in BloomNet.
Customer Count and Loyalty Program Challenges
The customer count declined in line with revenue decline, and Passport membership declined at a greater rate, indicating challenges in customer retention and loyalty program effectiveness.
Gross Margin and EBITDA Loss
Fourth-quarter gross margin declined 290 basis points to 35.5%, with a full-year adjusted EBITDA loss of $24.2 million, compared to a loss of $8.8 million in the prior year.
Increased Net Debt
Net debt at fiscal year-end was $114 million compared to $31 million a year ago, reflecting increased financial pressure.
Company Guidance
During the fiscal 2025 fourth quarter earnings call, 1-800-FLOWERS.COM, Inc. leadership provided guidance on strategic priorities that aim to address recent financial challenges and position the company for future growth. The company reported a 6.7% decline in fourth-quarter revenue, with segment-specific declines of 8.8% in Consumer Floral and Gifts, 3.6% in Gourmet Foods and Gift Baskets, and 0.6% in BloomNet. The decline was attributed to a 5.6% decrease in transactions and a 1.6% decrease in average order value (AOV). For the fiscal year-end, consolidated revenue was down 8%, with transaction declines offsetting gains in the wholesale business. The company had 9.5 million customers, including over 900,000 Passport members, with 74% of revenue from existing customers. The gross margin for Q4 decreased by 290 basis points to 35.5%, and the adjusted EBITDA loss was $24.2 million. Strategic priorities for fiscal 2026 include driving cost savings, enhancing customer centricity, broadening channel reach, and strengthening talent and accountability, with a focus on becoming a leaner, more agile, and data-driven organization to achieve sustainable revenue and profit growth.1-800 Flowers Financial Statement Overview
Summary
1-800 Flowers is facing significant financial challenges, including declining revenue, negative profitability, and cash flow issues. The balance sheet shows moderate leverage, but profitability remains a major concern.Income Statement
1-800 Flowers has faced declining revenue over the past few years, with a negative revenue growth rate of -1.42% in the most recent year. The company is struggling with profitability, as indicated by negative net profit and EBIT margins. The gross profit margin has decreased slightly, indicating pressure on cost management.45
Neutral
Balance Sheet
The company's debt-to-equity ratio is relatively stable, but the return on equity is negative, reflecting poor profitability. The equity ratio is not explicitly provided, but the balance sheet shows a moderate level of leverage. The company needs to improve its profitability to strengthen its balance sheet.50
Neutral
Cash Flow
1-800 Flowers has experienced a significant decline in operating cash flow, which turned negative in the most recent year. The free cash flow growth rate is positive, but this is due to a low base effect. The operating cash flow to net income ratio is concerning, indicating cash flow challenges.40
Negative
| Breakdown | TTM | Dec 2025 | Dec 2024 | Dec 2020 | Dec 2019 | Dec 2018 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 1.69B | 1.69B | 1.83B | 1.49B | 1.25B | 1.15B |
| Gross Profit | 652.27M | 652.27M | 734.75M | 622.20M | 526.12M | 489.02M |
| EBITDA | -146.92M | -144.30M | 58.47M | 112.79M | 75.72M | 74.12M |
| Net Income | -199.99M | -199.99M | -6.11M | 59.00M | 34.77M | 40.79M |
Balance Sheet | ||||||
| Total Assets | 772.62M | 772.62M | 1.03B | 774.43M | 606.44M | 570.89M |
| Cash, Cash Equivalents and Short-Term Investments | 46.50M | 46.50M | 159.44M | 240.51M | 172.92M | 147.24M |
| Total Debt | 271.33M | 271.33M | 309.49M | 162.81M | 96.97M | 102.33M |
| Total Liabilities | 504.33M | 504.33M | 566.31M | 374.66M | 263.73M | 255.99M |
| Stockholders Equity | 268.28M | 268.28M | 466.34M | 399.77M | 342.71M | 314.90M |
Cash Flow | ||||||
| Free Cash Flow | -67.83M | -67.83M | 56.37M | 104.71M | 45.54M | 25.04M |
| Operating Cash Flow | -26.36M | -26.36M | 95.00M | 139.42M | 78.10M | 58.34M |
| Investing Cash Flow | -44.46M | -44.46M | -42.30M | -56.38M | -32.56M | -41.81M |
| Financing Cash Flow | -42.11M | -42.11M | -20.07M | -15.46M | -19.86M | -19.03M |
1-800 Flowers Technical Analysis
Negative
4.31
Price Trends
5.17
Negative
5.27
Negative
5.96
Negative
Market Momentum
-0.26
Positive
35.32
Neutral
18.32
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For FLWS, the sentiment is Negative. The current price of 4.31 is below the 20-day moving average (MA) of 4.76, below the 50-day MA of 5.17, and below the 200-day MA of 5.96, indicating a bearish trend. The MACD of -0.26 indicates Positive momentum. The RSI at 35.32 is Neutral, neither overbought nor oversold. The STOCH value of 18.32 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for FLWS.
1-800 Flowers Risk Analysis
1-800 Flowers disclosed 42 risk factors in its most recent earnings report. 1-800 Flowers reported the most risks in the "Ability to Sell" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
1-800 Flowers Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
77 Outperform | $7.00B | 20.13 | 22.92% | 2.78% | 10.93% | -10.89% | |
72 Outperform | $724.38M | 29.42 | 14.00% | ― | 38.40% | 32.42% | |
71 Outperform | $1.43B | 33.20 | 10.36% | ― | 10.68% | 37.84% | |
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% | |
59 Neutral | $6.81B | 56.31 | -39.97% | ― | 2.38% | -38.88% | |
56 Neutral | $1.06B | ― | -58.93% | ― | -10.39% | 14.92% | |
44 Neutral | $268.47M | ― | -54.45% | ― | -7.96% | -3078.36% |
* Consumer Cyclical Sector Average
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1-800 Flowers
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-46.40%
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Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.