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Diageo (DEO)
NYSE:DEO
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Diageo (DEO) AI Stock Analysis

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DEO

Diageo

(NYSE:DEO)

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Neutral 66 (OpenAI - 5.2)
Rating:66Neutral
Price Target:
$103.00
▲(23.98% Upside)
Action:Reiterated
Date:08/17/26
The score is driven primarily by financial performance: high gross margins and solid cash generation are positives, but weakening revenue/margins and elevated leverage meaningfully constrain quality. Technicals are supportive with a clear uptrend and positive momentum, while valuation is a headwind due to a high P/E that looks less justified amid recent profitability pressure.
Positive Factors
High Gross Margins
Sustained high gross margins indicate durable brand equity and pricing power across Diageo’s portfolio. This provides a structural buffer against input-cost inflation and supports profitability even when volume growth is modest.
Negative Factors
Declining Revenue Trend
Persistent revenue contraction suggests weaker demand, regional execution or unfavorable mix rather than merely a single-period issue. Continued top-line pressure could reduce operating leverage and limit the company’s ability to grow earnings.
Read all positive and negative factors
Positive Factors
Negative Factors
High Gross Margins
Sustained high gross margins indicate durable brand equity and pricing power across Diageo’s portfolio. This provides a structural buffer against input-cost inflation and supports profitability even when volume growth is modest.
Read all positive factors

Diageo Key Performance Indicators (KPIs)

Any
Any
Net Sales by Geography
Net Sales by Geography
Shows sales distribution across various regions, indicating market strength and potential growth areas, essential for understanding Diageo's global market presence.
Chart InsightsDiageo’s sales mix shows strong year‑end seasonality with Europe and LATAM supplying most of the recent upside in December quarters, while North America is broadly flat-to-down versus prior years. APAC and Africa have softened into 2025, reducing emerging-market contributions and creating a clear point of vulnerability if European holiday strength fades. For investors, near-term upside depends on sustaining European premiumization/holiday demand, whereas ongoing APAC/Africa weakness warrants scrutiny of pricing, distribution and FX exposure as potential drags on group growth and margins.
Data provided by:The Fly

Diageo (DEO) vs. SPDR S&P 500 ETF (SPY)

Diageo Business Overview & Revenue Model

Company Description
Diageo plc (DEO) is a global beverage alcohol company that produces, markets, and sells spirits and beer. Its portfolio includes a wide range of international and local brands across categories such as Scotch whisky, tequila, vodka, rum, gin, and ...
How the Company Makes Money
Diageo primarily makes money by selling alcoholic beverage products to distributors, wholesalers, retailers, and on-trade operators, recognizing revenue from the transfer of control of goods under customer contracts. Its core revenue stream is the...

Diageo Earnings Call Summary

Earnings Call Date:Feb 04, 2025
(Q2-2025)
|
% Change Since: |
Next Earnings Date:Jan 28, 2027
Earnings Call Sentiment Neutral
The earnings call presented a mix of positive and negative elements. While the company showed a return to organic net sales growth, market share gains, and strong performance in key segments like Tequila and Guinness, it also faced challenges such as a decline in Scotch sales, operating profit, the impact of new tariffs, and a drop in EPS. The uncertainty around tariffs adds complexity to the business outlook.
Positive Updates
Organic Net Sales Growth
The company returned to organic net sales growth of 1% in the first half of fiscal '25, with growth in four out of five regions, including North America.
Negative Updates
Scotch Sales Decline
Scotch organic net sales declined by 5%, largely driven by softer industry performance in North America and Greater China.
Read all updates
Q2-2025 Updates
Negative
Organic Net Sales Growth
The company returned to organic net sales growth of 1% in the first half of fiscal '25, with growth in four out of five regions, including North America.
Read all positive updates
Company Guidance
In the first half of fiscal year 2025, Diageo reported a 1% growth in organic net sales, with significant contributions from the North American and Latin American regions. Market share was either held or increased in 65% of measured markets, notably in North America and Greater China. Despite a challenging macroeconomic environment and recent tariff announcements, the company maintained a strong performance in various categories, including Tequila, which saw a 21% rise in organic net sales. Guinness continued its momentum with 17% growth, marking its eighth consecutive half of double-digit growth. However, Scotch faced a 5% decline due to softer industry performance. The company's strategic investments in digital and market routes are aimed at enhancing financial resilience and achieving sustainable long-term growth. Diageo's focus remains on driving stronger execution and leveraging its diverse portfolio to respond to emerging consumer trends across regions.

Diageo Financial Statement Overview

Summary
Strong underlying margin structure and solid free cash flow support a defensive profile, but overall fundamentals are pressured by slightly negative revenue trends (2024–2026), a sharp drop in net margin (~19–22% down to ~9% in 2026), and consistently high leverage (~2.0–2.2x debt-to-equity) that reduces flexibility if earnings weakness persists. KPI insights also point to uneven regional momentum and erratic overheads that can offset stronger areas.
Income Statement
67
Positive
Balance Sheet
56
Neutral
Cash Flow
70
Positive
BreakdownJun 2026Jun 2025Jun 2024Jun 2023Jun 2022
Income Statement
Total Revenue19.60B20.25B20.27B16.23B16.96B
Gross Profit11.66B12.17B12.20B9.68B9.48B
EBITDA6.31B6.36B7.24B6.36B4.93B
Net Income1.73B2.35B3.87B3.51B3.54B
Balance Sheet
Total Assets46.84B49.32B45.47B35.43B36.52B
Cash, Cash Equivalents and Short-Term Investments2.02B2.65B1.13B1.43B2.54B
Total Debt21.51B24.40B21.50B16.41B16.02B
Total Liabilities33.89B36.14B33.40B26.19B27.00B
Stockholders Equity10.87B11.09B10.03B7.78B7.80B
Cash Flow
Free Cash Flow3.19B2.69B4.55B3.42B2.84B
Operating Cash Flow4.38B4.30B6.07B4.53B3.94B
Investing Cash Flow-980.03M-1.72B-1.59B-1.13B-1.34B
Financing Cash Flow-3.78B-1.49B-3.11B-2.40B-3.57B

Diageo Risk Analysis

Diageo disclosed 21 risk factors in its most recent earnings report. Diageo reported the most risks in the "Legal & Regulatory" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Diageo Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
80
Outperform
$44.54B14.1818.13%4.28%4.24%19.95%
69
Neutral
$13.12B18.7017.63%3.29%-0.45%-16.82%
69
Neutral
$13.12B18.7017.63%3.42%-0.45%-16.82%
66
Neutral
$53.17B30.5915.52%4.00%-3.59%-26.73%
65
Neutral
$157.69B13.3412.72%1.65%6.60%31.61%
64
Neutral
$18.03B13.2723.13%3.14%-9.99%
62
Neutral
$20.33B14.63-3.31%3.23%1.93%-12.26%
* Consumer Defensive Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
DEO
Diageo
95.44
-11.39
-10.67%
BUD
Anheuser-Busch Inbev Sa
79.73
18.98
31.24%
BF.A
Brown Forman A
28.90
-0.79
-2.66%
STZ
Constellation Brands
139.18
-22.35
-13.84%
BF.B
Brown-Forman B
28.42
-1.07
-3.64%
ABEV
Ambev SA
2.80
0.70
33.21%

Diageo Corporate Events

Diageo Updates Voting Rights and Reports Executive Share Transactions for July 2026
Aug 3, 2026
Diageo reported that as of 30 June 2026 its issued share capital comprised 2,432,397,125 ordinary shares, of which 205,812,357 were held in treasury, leaving 2,226,584,768 voting rights available to shareholders under UK disclosure regulations. Th...
Diageo Updates Voting Capital and Reports June Insider Share Deals
Jul 1, 2026
In a June 2026 regulatory filing, Diageo reported that as of 31 May 2026 it had issued 2,432,425,480 ordinary shares, of which 205,825,492 were held in treasury without voting rights. This left 2,226,599,988 voting shares in circulation, a key ref...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 17, 2026