Brand StrengthChime's brand is powerful, evidenced by 40% unaided brand awareness and best-in-breed 8x LTV/CAC, with a lowered CAC by about 10% versus last year.
Competitive AdvantageChime's bank-first offering, radical cost-to-serve advantage, and proprietary vertically integrated technology stack comprise durable competitive advantages.
Product RolloutsChime's distinct offerings and new product rollouts, including MyPay, Chime+, and Instant Loans, are powering user growth.