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Fenix Outdoor International AG Series B (SE:FOI.B)
:FOI.B
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Fenix Outdoor International AG (FOI.B) AI Stock Analysis

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SE:FOI.B

Fenix Outdoor International AG

(FOI.B)

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Neutral 50 (OpenAI - Gpt-5.6Sol)
Rating:50Neutral
Price Target:
kr311.00
▼(-2.81% Downside)
Action:Reiterated
Date:07/22/26
Overall score reflects pressured fundamentals (sharp profitability decline despite stable balance sheet and improved cash flow) and weak technicals (price below all key moving averages). A high dividend yield helps, but it is offset by a very high P/E multiple.
Positive Factors
Diversified multi-channel model
Fenix Outdoor’s combination of proprietary brands, distribution, wholesale, owned stores, and e-commerce diversifies routes to customers. This integrated model can support broader market reach, capture retail economics, and provide resilience when one channel or geography underperforms.
Negative Factors
Recent revenue contraction
Recent revenue contraction indicates weaker demand or reduced commercial momentum across the business. If the decline persists, lower sales volumes can restrict operating leverage, reduce purchasing scale, and make it harder for the company to support brand investment and retail expansion.
Read all positive and negative factors
Positive Factors
Negative Factors
Diversified multi-channel model
Fenix Outdoor’s combination of proprietary brands, distribution, wholesale, owned stores, and e-commerce diversifies routes to customers. This integrated model can support broader market reach, capture retail economics, and provide resilience when one channel or geography underperforms.
Read all positive factors

Fenix Outdoor International AG (FOI.B) vs. iShares MSCI Sweden ETF (EWD)

Fenix Outdoor International AG Business Overview & Revenue Model

Company Description
Fenix Outdoor International AG, founded in 1960 and headquartered in Zug, Switzerland, is dedicated to the design, production, and distribution of outdoor lifestyle products. The company's operations are geographically extensive, covering Switzerl...
How the Company Makes Money
Fenix Outdoor makes money primarily by selling outdoor gear and apparel through a multi-channel model that combines wholesale, owned retail, and e-commerce. A major revenue stream comes from its brand segment, where it generates sales from product...

Fenix Outdoor International AG Financial Statement Overview

Summary
Financials are mixed: profitability has deteriorated materially (very low net margins and compressed operating profit), while the balance sheet remains serviceable with moderate leverage. Cash flow has rebounded with solid, positive free cash flow recently, but operating cash flow coverage versus debt is still modest.
Income Statement
44
Neutral
Balance Sheet
63
Positive
Cash Flow
58
Neutral
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue697.78M694.70M685.60M739.64M759.24M649.95M
Gross Profit316.79M404.80M390.30M421.05M436.68M378.93M
EBITDA87.48M94.10M99.70M111.12M140.88M136.49M
Net Income7.05M4.76M14.60M31.57M60.59M56.21M
Balance Sheet
Total Assets719.95M728.00M686.85M743.20M674.59M668.92M
Cash, Cash Equivalents and Short-Term Investments44.12M70.60M111.75M119.10M81.01M181.90M
Total Debt235.44M217.00M166.90M205.50M149.70M163.96M
Total Liabilities353.06M344.80M273.50M325.99M269.60M287.47M
Stockholders Equity366.89M383.20M413.19M417.22M404.99M381.45M
Cash Flow
Free Cash Flow41.88M33.70M73.50M48.90M-33.97M94.24M
Operating Cash Flow61.81M59.30M97.10M75.87M-6.92M118.67M
Investing Cash Flow-26.57M-47.30M-17.10M-24.79M-27.03M-34.44M
Financing Cash Flow-42.39M-47.50M-88.40M-10.36M-69.20M-94.58M

Fenix Outdoor International AG Technical Analysis

Technical Analysis Sentiment
Negative
Last Price320.00
Price Trends
50DMA
368.83
Negative
100DMA
396.27
Negative
200DMA
435.15
Negative
Market Momentum
MACD
-15.89
Positive
RSI
26.57
Positive
STOCH
9.68
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:FOI.B, the sentiment is Negative. The current price of 320 is below the 20-day moving average (MA) of 331.80, below the 50-day MA of 368.83, and below the 200-day MA of 435.15, indicating a bearish trend. The MACD of -15.89 indicates Positive momentum. The RSI at 26.57 is Positive, neither overbought nor oversold. The STOCH value of 9.68 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for SE:FOI.B.

Fenix Outdoor International AG Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
75
Outperform
kr28.62B22.6641.64%2.38%9.82%33.55%
67
Neutral
kr137.03M17.238.85%4.94%4.45%14.23%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
54
Neutral
kr12.97B23.472.21%6.50%14.07%
51
Neutral
kr1.48B-2.32-45.33%-5.59%-1230.42%
50
Neutral
kr4.18B53.791.82%7.23%-0.11%5.51%
49
Neutral
kr528.08M-8.217.99%33.84%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SE:FOI.B
Fenix Outdoor International AG
311.00
-168.81
-35.18%
SE:CLAS.B
Clas Ohlson AB
450.20
128.07
39.76%
SE:SODER
Soder Sportfiske AB
16.20
-9.48
-36.93%
SE:KJELL
Kjell Group AB
15.50
7.45
92.50%
SE:RUSTA
Rusta AB
84.50
15.49
22.45%
SE:CDON
CDON AB
46.90
-17.10
-26.72%

Fenix Outdoor International AG Corporate Events

Fenix Outdoor Hit by German Weakness as Nordic Markets and China JV Cushion Q2
Jul 21, 2026
Fenix Outdoor International AG reported a challenging second quarter, as group income slipped and operating losses widened amid weak, price-driven demand in Germany and unseasonably warm weather in central Europe. Nordic markets and the China join...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jul 22, 2026