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Credo Brands Marketing Limited
(MUFTI)
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Rating:64Neutral
Price Target:
₹80.00
▲(4.41% Upside)
Action:Reiterated
Date:09/06/26
The score is anchored by solid cash generation and a healthier leverage profile, but materially offset by the latest sharp revenue drop and margin compression. Valuation (low P/E and high dividend yield) is a key positive, while technicals remain weak with the stock trading below major moving averages and negative MACD.
Positive Factors
Stronger free cash flow
The latest cash generation indicates that reported earnings are translating into liquidity, giving the company more capacity to fund inventory, stores, marketing, and other operating needs internally. This supports resilience over the next several quarters, although the historical volatility still warrants monitoring.
Negative Factors
Sharp latest revenue decline
A revenue contraction of this magnitude is a significant fundamental setback for an apparel retailer because it can reduce operating leverage, weaken purchasing scale, and pressure future brand investment. Unless sales recover, the decline may impair earnings capacity and limit growth over the coming quarters.
Read all positive and negative factors
Positive Factors
Negative Factors
Stronger free cash flow
The latest cash generation indicates that reported earnings are translating into liquidity, giving the company more capacity to fund inventory, stores, marketing, and other operating needs internally. This supports resilience over the next several quarters, although the historical volatility still warrants monitoring.
Read all positive factors
Credo Brands Marketing Limited (MUFTI) vs. iShares MSCI India ETF (INDA)
Market Cap
₹4.75B
Dividend Yield6.88%
Average Volume (3M)11.88K
Price to Earnings (P/E)11.0
Beta (1Y)1.65
Revenue Growth-2.74%
EPS Growth-33.54%
CountryIN
Employees245
SectorGeneral
Sector StrengthN/A
IndustryApparel - Retail
Share Statistics
EPS (TTM)6.64
Shares Outstanding65,394,104
10 Day Avg. Volume11,218
30 Day Avg. Volume11,885
Financial Highlights & Ratios
PEG Ratio-0.28
Price to Book (P/B)0.95
Price to Sales (P/S)0.71
P/FCF Ratio3.70
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)N/A
Revenue Forecast (FY)N/A
Credo Brands Marketing Limited Business Overview & Revenue Model
Company Description
Throughout India, Credo Brands Marketing Ltd. functions as a retailer of men's casual apparel, best recognized for its MUFTI brand. Their comprehensive collection includes a wide array of topwear, bottomwear, and outerwear pieces, such as shirts, ...
How the Company Makes Money
Credo Brands Marketing Limited makes money mainly by selling MUFTI-branded apparel and related products to end consumers and to trade partners. Key revenue streams typically include: (1) Direct-to-consumer retail sales through company-operated phy...
Credo Brands Marketing Limited Financial Statement Overview
Summary
Income Statement
58
Neutral
Balance Sheet
66
Positive
Cash Flow
72
Positive
| Breakdown | TTM | Mar 2026 | Mar 2025 | Mar 2024 | Mar 2023 | Mar 2022 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 5.97B | 5.92B | 6.24B | 5.67B | 4.98B | 3.41B |
| Gross Profit | 2.65B | 2.36B | 3.60B | 3.25B | 2.86B | 1.94B |
| EBITDA | 1.58B | 1.64B | 1.86B | 1.63B | 1.73B | 1.07B |
| Net Income | 434.06M | 474.24M | 683.71M | 591.98M | 775.14M | 357.40M |
Balance Sheet | ||||||
| Total Assets | 0.00 | 8.02B | 7.69B | 7.10B | 5.74B | 4.76B |
| Cash, Cash Equivalents and Short-Term Investments | 726.08M | 726.08M | 453.92M | 16.64M | 81.35M | 506.54M |
| Total Debt | 0.00 | 2.28B | 2.37B | 2.53B | 1.92B | 1.54B |
| Total Liabilities | -4.39B | 3.63B | 3.59B | 3.68B | 2.93B | 2.40B |
| Stockholders Equity | 4.39B | 4.39B | 4.10B | 3.42B | 2.81B | 2.36B |
Cash Flow | ||||||
| Free Cash Flow | 273.13M | 1.13B | 1.45B | 203.35M | 379.56M | 631.51M |
| Operating Cash Flow | 324.01M | 1.33B | 1.66B | 562.63M | 724.10M | 783.82M |
| Investing Cash Flow | -27.42M | -382.87M | -197.04M | -345.55M | -190.85M | -279.54M |
| Financing Cash Flow | -532.18M | -870.79M | -1.03B | -277.68M | -818.71M | -390.36M |
Credo Brands Marketing Limited Technical Analysis
Negative
76.62
Price Trends
78.92
Negative
80.55
Negative
83.66
Negative
Market Momentum
-1.62
Negative
37.71
Neutral
31.64
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For IN:MUFTI, the sentiment is Negative. The current price of 76.62 is above the 20-day moving average (MA) of 74.61, below the 50-day MA of 78.92, and below the 200-day MA of 83.66, indicating a bearish trend. The MACD of -1.62 indicates Negative momentum. The RSI at 37.71 is Neutral, neither overbought nor oversold. The STOCH value of 31.64 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for IN:MUFTI.
Credo Brands Marketing Limited Peers Comparison
UnderperformOutperform
Sector (55)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
75 Outperform | ₹141.60B | 36.65 | ― | 1.37% | 1.95% | -2.63% | |
71 Outperform | ₹1.50T | 60.91 | ― | 0.21% | 16.92% | 14.21% | |
67 Neutral | ₹101.83B | 57.66 | ― | 0.60% | ― | ― | |
64 Neutral | ₹4.75B | 10.96 | ― | 6.88% | -2.74% | -33.54% | |
55 Neutral | $6.65B | 3.83 | -15.92% | 6.20% | 10.91% | 7.18% | |
53 Neutral | ₹79.51B | 43.04 | ― | ― | 63.30% | 117.94% | |
49 Neutral | ₹29.55B | 61.61 | ― | ― | 34.89% | 174.22% |
* General Sector Average
IN:MUFTI
Credo Brands Marketing Limited
72.68
-43.07
-37.21%
IN:MANYAVAR
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582.75
-151.90
-20.68%
IN:STYLEBAAZA
Baazar Style Retail Limited
388.20
24.70
6.80%
IN:TRENT
Trent Limited
2,804.40
-612.42
-17.92%
IN:V2RETAIL
V2 Retail Limited
218.05
56.48
34.96%
IN:ABLBL
Aditya Birla Lifestyle Brands Limited
83.43
-59.46
-41.61%
Credo Brands Marketing Limited Corporate Events
Credo Brands Unveils Investor Presentation on Q1 FY27 Unaudited Results
Aug 11, 2026
Credo Brands Marketing Limited has released an investor presentation detailing its unaudited financial results for the quarter ended June 30, 2026, and has made the document available on its website and to stock exchanges. The presentation underpi...
MUFTI Posts Modest Q1 Revenue Growth Amid Margin Pressure, Accelerates Premium Push
Aug 11, 2026
Credo Brands Marketing Limited (MUFTI) reported unaudited results for the quarter ended 30 June 2026, posting a 5% year-on-year rise in total revenue to Rs 125.3 crore, with gross profit up 5% and gross margins steady at 61.6%. Profitability weake...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.