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WH Smith PLC (GB:SMWH)
LSE:SMWH
UK Market
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WH Smith (SMWH) Technical Analysis

121 Followers

Technical Sentiment

Overall Consensus
Sell
6Bullish
2Neutral
14Bearish
Technical Analysis Consensus
Buy
6Bullish
2Neutral
2Bearish
Moving Average Consensus
Strong Sell
0Bullish
0Neutral
12Bearish
WH Smith PLC’s (SMWH) Moving Averages Convergence Divergence (MACD) indicator is -31.37, suggesting WH Smith PLC is a Buy.
WH Smith PLC’s (SMWH) 20-Day exponential moving average is 443.92, while WH Smith PLC’s (SMWH) share price is 652 p, making it a Sell.
WH Smith PLC’s (SMWH) 50-Day exponential moving average is 491.88, while WH Smith PLC’s (SMWH) share price is 652 p, making it a Sell.

WH Smith (SMWH) Pivot Points

Jun 24, 2026, 08:35 PM
Name
S3
S2
S1
Pivot Points
R1
R2
R3
Classic
360.73
374.07
381.33
394.67
401.93
415.27
422.53
Fibonacci
374.07
381.94
386.80
394.67
402.54
407.40
415.27
Pivot points are a technical analysis tool used by traders to identify potential support and resistance levels in financial markets. Pivot points are calculated based on the previous day's high, low, and close prices, and are used to help traders identify levels at which the price may reverse or continue to trend.

WH Smith (SMWH) Moving Averages

Jun 24, 2026, 08:35 PM
Period
Simple
Exponential
MA5
402.24Sell
399.76Sell
MA10
413.04Sell
418.07Sell
MA20
457.63Sell
443.92Sell
MA50
504.66Sell
491.88Sell
MA100
563.16Sell
546.84Sell
MA200
609.14Sell
637.12Sell
WH Smith PLC’s (SMWH) 10-Day exponential moving average is 418.07, while WH Smith PLC’s (SMWH) share price is 652 p, making it a Sell.
WH Smith PLC’s (SMWH) 100-Day exponential moving average is 546.84, while WH Smith PLC’s (SMWH) share price is 652 p, making it a Sell.
WH Smith PLC’s (SMWH) stock price is 652 p and WH Smith PLC’s (SMWH) 50-day simple moving average is 504.66, creating a Sell signal.
WH Smith PLC’s (SMWH) stock price is 652 p and WH Smith PLC’s (SMWH) 100-day simple moving average is 563.16, creating a Sell signal.
WH Smith PLC’s (SMWH) stock price is 652 p and WH Smith PLC’s (SMWH) 200-day simple moving average is 609.14, creating a Sell signal.

WH Smith (SMWH) Technical Indicators

Jun 24, 2026, 08:35 PM
Name
Value
Implied Action
RSI (14)
26.20
Buy
STOCH (9,6)
4.32
Buy
STOCHRSI (14)
2.70
Buy
MACD (12,26)
-31.37
Buy
ADX (14)
28.98
Neutral
Williams %R
-96.87
Buy
CCI (14)
-112.35
Buy
ATR (14)
24.57
-
Ultimate Oscillator
33.02
Neutral
ROC
-23.97
Sell
WH Smith PLC’s (SMWH) Relative Strength Index (RSI) is 26.20, creating a Buy signal.
WH Smith PLC’s (SMWH) Trend Strength Indicator (ADX) is 28.98, creating a Neutral signal.
WH Smith PLC’s (SMWH) Commodity Channel Index (CCI) is -112.35, creating a Buy signal.
WH Smith PLC’s (SMWH) Price Rate of Change (ROC) is -23.97, creating a Sell signal.

FAQ

Is SMWH a Buy, Hold, or Sell?
Based on SMWH’s technical indicators, SMWH is a Sell.
    What is SMWH’s RSI (14)?
    SMWH’s RSI (14) is 26.20, which suggests SMWH is a Buy.
      What is SMWH’s MACD?
      SMWH’s MACD is -31.37, which suggests SMWH is a Buy.
        What is SMWH’s 5-day moving average?
        SMWH’s 5-day moving average is 402.24, which suggests SMWH is a Sell.
          What is SMWH’s 20-day moving average?
          SMWH 20-day moving average is 457.63, which suggests SMWH is a Sell.
            What is SMWH’s 50-day moving average?
            SMWH’s 50-day moving average is 504.66, which suggests SMWH is a Sell.
              What is SMWH’s 200-day moving average?
              SMWH’s 200-day moving average is 609.14, which suggests SMWH is a Sell.
                What is SMWH’s Williams % R (14)?
                SMWH’s Williams % R (14) is -96.87, which suggests SMWH is a Buy.
                  What is SMWH’s CCI (14)?
                  SMWH’s CCI (14) is -112.35, which suggests SMWH is a Buy.
                    What is the share price of WH Smith PLC?