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Dunelm Group (GB:DNLM)
LSE:DNLM

Dunelm Group (DNLM) AI Stock Analysis

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GB

Dunelm Group

(LSE:DNLM)

Rating:76Outperform
Price Target:
Dunelm Group demonstrates strong financial performance and attractive valuation metrics, bolstered by strategic corporate actions and high dividend yield. However, high leverage and overbought technical indicators present potential risks. The company's strategic initiatives and shareholder-focused actions contribute positively to its stock outlook.
Positive Factors
Revenue Growth
Dunelm reported a marked improvement in Q3, with top-line growth accelerating to +6.3%.
Store Expansion
Dunelm announced the opening of its 200th store, a c.+10% increase in its estate versus FY23.
Negative Factors
Market Share Concerns
Concerns around weaker home-related spend and slowing market share gains remain.
Profit Expectations
Despite the improvement in trading, there was no FY PBT upgrade.

Dunelm Group (DNLM) vs. iShares MSCI United Kingdom ETF (EWC)

Dunelm Group Business Overview & Revenue Model

Company DescriptionDunelm Group (DNLM) is a leading British home furnishings retailer, specializing in offering a wide array of products including furniture, bedding, curtains, blinds, rugs, and home décor. Established in 1979, the company has grown to operate a substantial number of stores across the United Kingdom, alongside a robust online presence. Dunelm is known for providing high-quality homeware at competitive prices, catering to a diverse customer base looking for stylish and functional home solutions.
How the Company Makes MoneyDunelm Group generates revenue primarily through the sale of home furnishings and related products both in-store and online. Its revenue model is centered around retail sales, driven by a broad product range and competitive pricing. Key revenue streams include the sale of textiles, furniture, and seasonal home accessories. The company enhances its earnings by leveraging a multi-channel strategy, which integrates physical stores with an e-commerce platform, allowing it to reach a wider customer base. Dunelm also benefits from supply chain efficiencies and sourcing strategies that help maintain its competitive pricing. Strategic partnerships with suppliers and exclusive product lines further bolster its market position and contribute to its revenue.

Dunelm Group Financial Statement Overview

Summary
Dunelm Group demonstrates strong revenue growth and operational efficiency, with a gross profit margin of 51.8%. However, a high debt-to-equity ratio of 2.37 poses financial risks, despite strong returns on equity. Cash flow is solid, but there is pressure on free cash flow generation.
Income Statement
85
Very Positive
Dunelm Group has shown impressive revenue growth, with a steady increase from 2020 to 2024. The gross profit margin stands at 51.8% for the latest period, indicating strong profitability in its operations. Net profit margin has slightly decreased to 8.9% in 2024 from 9.3% in the previous year, showing some pressure on net income growth. However, EBIT and EBITDA margins remain robust at 12.5% and 17.3% respectively, showcasing operational efficiency.
Balance Sheet
70
Positive
The company's balance sheet displays a high debt-to-equity ratio of 2.37 in 2024, indicating significant leverage. This level of debt may pose a risk in economic downturns. The equity ratio is relatively low at 20.2%, suggesting a reliance on debt financing. Return on Equity (ROE) has decreased to 109.6%, reflecting high leverage but also strong utilization of equity to generate returns.
Cash Flow
78
Positive
Dunelm Group has maintained a healthy operating cash flow to net income ratio of 1.54, demonstrating strong cash generation relative to net income. However, free cash flow growth has been negative in the latest period compared to the prior year, indicating potential challenges in generating free cash flow.
Breakdown
Jun 2024Jun 2023Jun 2022Jun 2021Jun 2020
Income StatementTotal Revenue
1.71B1.64B1.58B1.34B1.06B
Gross Profit
883.30M741.80M730.30M611.40M454.10M
EBIT
213.30M199.10M218.00M169.70M117.90M
EBITDA
295.90M278.20M297.10M241.60M194.70M
Net Income Common Stockholders
151.20M151.90M171.20M128.90M87.70M
Balance SheetCash, Cash Equivalents and Short-Term Investments
23.40M46.30M30.20M128.60M90.00M
Total Assets
682.00M696.80M737.90M766.70M716.00M
Total Debt
326.60M334.10M330.90M293.30M359.00M
Net Debt
303.20M287.80M300.70M164.70M269.00M
Total Liabilities
544.10M559.30M559.60M485.50M542.60M
Stockholders Equity
137.90M137.50M178.30M281.20M173.40M
Cash FlowFree Cash Flow
199.90M217.70M225.70M167.80M217.90M
Operating Cash Flow
232.30M239.50M249.70M183.50M242.80M
Investing Cash Flow
-38.30M-21.80M-41.70M-15.70M-24.90M
Financing Cash Flow
-217.30M-202.20M-307.50M-126.80M-147.20M

Dunelm Group Technical Analysis

Technical Analysis Sentiment
Positive
Last Price1175.00
Price Trends
50DMA
1123.98
Positive
100DMA
1022.15
Positive
200DMA
1038.83
Positive
Market Momentum
MACD
11.77
Positive
RSI
54.12
Neutral
STOCH
53.45
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:DNLM, the sentiment is Positive. The current price of 1175 is below the 20-day moving average (MA) of 1180.95, above the 50-day MA of 1123.98, and above the 200-day MA of 1038.83, indicating a neutral trend. The MACD of 11.77 indicates Positive momentum. The RSI at 54.12 is Neutral, neither overbought nor oversold. The STOCH value of 53.45 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for GB:DNLM.

Dunelm Group Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
78
Outperform
£1.18B13.738.90%6.36%2.78%11.20%
76
Outperform
£2.36B15.6484.81%2.34%3.07%1.42%
74
Outperform
£1.30B6.642.95%-10.46%396.13%
70
Outperform
£1.36B210.472.46%4.16%4.46%-89.55%
69
Neutral
£2.86B9.7316.46%-6.82%-37.46%
61
Neutral
AU$2.78B25.515.01%5.34%2.63%-29.95%
GBTHG
49
Neutral
£402.57M-27.20%-14.37%-28.78%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:DNLM
Dunelm Group
1,175.00
163.22
16.13%
GB:SMWH
WH Smith
1,086.00
-71.53
-6.18%
GB:FRAS
Frasers Group
687.50
-216.00
-23.91%
GB:PETS
Pets at Home
261.20
-34.18
-11.57%
GB:CURY
Currys plc
119.30
42.25
54.83%
GB:THG
THG
26.10
-36.65
-58.41%

Dunelm Group Corporate Events

Executive/Board Changes
Dunelm CFO Exercises Share Options and Sells Shares
Neutral
Jun 17, 2025

Dunelm Group plc announced that its Chief Financial Officer, Karen Witts, exercised 51,496 nil cost options over ordinary shares, granted under the company’s Long Term Incentive Plan. To cover tax and national insurance liabilities, she sold 24,277 shares at £11.78 each. This transaction reflects the company’s ongoing management of executive compensation and incentives, potentially impacting shareholder perceptions and market confidence.

The most recent analyst rating on (GB:DNLM) stock is a Buy with a £13.25 price target. To see the full list of analyst forecasts on Dunelm Group stock, see the GB:DNLM Stock Forecast page.

Regulatory Filings and Compliance
Dunelm Group Updates Share Capital and Voting Rights
Neutral
May 30, 2025

Dunelm Group plc has announced that its total issued ordinary share capital consists of 203,426,835 shares, with 2,209,399 held in treasury, resulting in 201,217,436 shares with voting rights. This information is crucial for shareholders to determine their shareholding interests under the Disclosure and Transparency Rules, impacting how they manage their investments in the company.

The most recent analyst rating on (GB:DNLM) stock is a Buy with a £13.25 price target. To see the full list of analyst forecasts on Dunelm Group stock, see the GB:DNLM Stock Forecast page.

Other
Dunelm Group Director Increases Shareholding
Positive
May 8, 2025

Dunelm Group plc announced a transaction involving the purchase of its ordinary shares by Ajay Kavan, a Non-Executive Director. The transaction, which took place on May 7, 2025, involved the purchase of 2,621 shares at a price of 1141.79 pence per share, increasing Kavan’s beneficial holding to 7,542 shares. This transaction highlights the ongoing engagement and investment of the company’s management, potentially signaling confidence in Dunelm’s market position and future performance.

Regulatory Filings and Compliance
Dunelm Group Announces Total Voting Rights Update
Neutral
Apr 30, 2025

Dunelm Group plc announced that its issued ordinary share capital consists of 203,426,835 ordinary shares, with 2,219,024 shares held in treasury, resulting in 201,207,811 shares with voting rights. This information is crucial for shareholders to determine their notification requirements under the Disclosure and Transparency Rules.

Business Operations and StrategyFinancial Disclosures
Dunelm Group Reports Strong Q3 Sales Growth and Strategic Expansion
Positive
Apr 17, 2025

Dunelm Group reported a strong third quarter with a 6.3% increase in sales to £462 million, driven by growth in homewares and furniture categories. Digital sales also rose, accounting for 41% of total sales. The company opened its 200th store and continues to expand its store portfolio, while maintaining a stable gross margin. Despite market uncertainties, Dunelm remains on track to meet its profit expectations for the fiscal year and aims to achieve a 10% market share in the medium term.

Regulatory Filings and Compliance
Dunelm Group Announces Total Voting Rights Update
Neutral
Apr 1, 2025

Dunelm Group plc announced its total voting rights, with the current issued ordinary share capital comprising 203,426,835 shares, of which 2,234,120 are held in treasury. This leaves 201,192,715 shares with voting rights, a figure that shareholders can use to assess their interest in the company under the Disclosure and Transparency Rules.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.