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Baozun Inc (BZUN)
NASDAQ:BZUN
US Market
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Baozun (BZUN) Ownership - Who Owns Baozun?

1,874 Followers

Baozun (BZUN) Ownership Overview

3.46%2.67%1.01%1.08%91.78%
1.01% Other Institutional Investors
1.08% ETFs
91.78% Public Companies and
Individual Investors
The ownership structure of Baozun (BZUN) stock is a mix of institutional, retail, and individual investors. Approximately 4.76% of the company’s stock is owned by Institutional Investors, 3.46% is owned by Insiders, and 91.78% is owned by Public Companies and Individual Investors.
The ownership structure of Baozun (BZUN) stock is a mix of institutional, retail, and individual investors. Approximately 3.68% of the company’s stock is owned by Institutional Investors, 3.46% is owned by Insiders, and 1.08% is owned by Public Companies and Individual Investors.

Recent Insider Trading Activity

Date
Name
Activity
Value
Oct 23, 2026
xxxxxxxxxxxxx
$39900
Oct 16, 2026
xxxxxxxxxxxxx
$19952
Oct 14, 2026
xxxxxxxxxxxxx
$40166
Sep 22, 2026
xxxxxxxxxxxxx
$39825

Top Shareholders

Holder
# of Shares
Type
% Holding
Value
1,695,772Insider2.92%5,545,174
905,373Institution1.56%2,960,570
614,739Institution1.06%2,010,197
295,791Institution0.51%967,237
281,170Insider0.48%919,426
178,004Institution0.31%582,073
60,870Institution0.10%199,045
60,257Institution0.10%197,040
27,441Institution0.05%89,732
20,481Institution0.04%66,973

Top Mutual Fund Holders

Holder
# of Shares
Type
% Holding
Value
905,373Institution1.56%2,960,570
614,739Institution1.06%2,010,197
20,481Institution0.04%66,973
11,154Institution0.02%36,474
1,493Institution<0.01%4,882

Top ETF Holders

Holder
# of Shares
Type
% Holding
Value
252,906Institution0.44%832,061
66,971Institution0.12%224,353
60,870Institution0.10%200,262
60,257Institution0.10%198,246
52,102Institution0.09%171,416
28,816Institution0.05%94,805
27,441Institution0.05%90,281
22,958Institution0.04%75,532
20,408Institution0.04%67,142
20,408Institution0.04%67,142

FAQ

Who Owns Baozun Inc (BZUN)?
According to the latest TipRanks data, approximately 1.01% of the company's stock is held by institutional investors, 3.46% is held by insiders, and 91.78% is held by retail investors.
    What percentage of Baozun Inc (BZUN) stock is held by institutional investors?
    According to the latest TipRanks data, approximately 1.01% of Baozun Inc (BZUN) stock is held by institutional investors.
      What percentage of Baozun Inc (BZUN) stock is held by retail investors?
      According to the latest TipRanks data, approximately 91.78% of Baozun Inc (BZUN) stock is held by retail investors.
        Who owns the most shares of Baozun Inc (BZUN)?
        Wenbin Qiu owns the most shares of Baozun Inc (BZUN).
          What is the significance of the ownership structure for a publicly traded company?
          The ownership structure can impact the company's decision making, as large institutional investors may exert influence on the company's management and can also affect the company's stock price with their buying and selling patterns.