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AppFolio Inc. (APPF)
NASDAQ:APPF
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AppFolio (APPF) AI Stock Analysis

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APPF

AppFolio

(NASDAQ:APPF)

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Outperform 77 (OpenAI - Gpt-5.6Sol)
Rating:77Outperform
Price Target:
$248.00
▲(50.26% Upside)
Action:Reiterated
Date:08/22/26
APPF scores well primarily due to strong financial performance—improving profitability, excellent free cash flow generation, and a low-debt balance sheet. Technicals are supportive but look somewhat overextended, increasing near-term pullback risk. Valuation is a meaningful restraint given the elevated P/E and no dividend yield support, especially alongside signs of slowing TTM revenue growth.
Positive Factors
Revenue Scale
The multi-year revenue expansion shows sustained customer and platform adoption. Although growth has moderated, the larger recurring-revenue base and embedded transaction services provide a durable foundation for continued expansion.
Negative Factors
Growth Deceleration
Slowing revenue growth can signal a maturing customer base, tougher comparisons or reduced expansion efficiency. If sustained, deceleration could limit operating leverage and make future profit growth more dependent on monetization.
Read all positive and negative factors
Positive Factors
Negative Factors
Revenue Scale
The multi-year revenue expansion shows sustained customer and platform adoption. Although growth has moderated, the larger recurring-revenue base and embedded transaction services provide a durable foundation for continued expansion.
Read all positive factors

AppFolio Key Performance Indicators (KPIs)

Any
Any
Revenue by Category
Revenue by Category
Breaks revenue into subscription fees, transaction or services income, and other streams to show how much of sales is predictable versus variable. A larger subscription share implies steadier, higher-margin cash flow; growing transaction/services revenue can lift short-term top-line but tends to be more cyclical and lower margin. Shifts between categories reveal changes in business quality, scalability, and management’s focus on growth versus profitability.
Chart InsightsValue‑Added Services have become the primary growth and margin lever, accounting for most of recent revenue acceleration while Core Solutions provides stable, predictable subscription growth. Revenue growth materially outpaced unit growth—meaning ARPU expansion from premium‑tier upgrades and add‑ons, not unit adds, is driving the story. 'Other' is noisy with a pronounced Q4 2025 spike that looks idiosyncratic, so discount it when modeling. Management’s upgraded guidance and high AI adoption validate the upsell strategy, but payments mix and rising data‑center costs are tail risks to gross margins if usage patterns shift.
Data provided by:The Fly

AppFolio (APPF) vs. SPDR S&P 500 ETF (SPY)

AppFolio Business Overview & Revenue Model

Company Description
AppFolio, Inc., together with its subsidiaries, provides cloud-based platform for the real estate industry in the United States. The company provides a cloud-based platform that assist with accounting, reporting, marketing, leasing, maintenance, w...
How the Company Makes Money
AppFolio primarily makes money by selling subscription access to its cloud software platforms to property managers and real estate operators, typically priced based on usage factors such as the number of units/doors managed and the specific produc...

AppFolio Earnings Call Summary

Earnings Call Date:Apr 23, 2026
(Q1-2026)
|
% Change Since: |
Next Earnings Date:Oct 22, 2026
Earnings Call Sentiment Positive
The call presents strong top-line growth, accelerating profitability, robust AI adoption, and raised full-year guidance — indicating solid operational and financial momentum. Key challenges include cost pressures related to payments mix and increased data center spend to support AI, and reliance on value-added services and premium-tier adoption to sustain revenue and margin expansion. Overall, the positives (revenue growth, margin improvement, high AI/product adoption, and raised guidance) materially outweigh the risks described.
Positive Updates
Strong Revenue Growth
Q1 revenue of $262 million, up 20% year-over-year (from $218M in Q1 2025), reflecting continued strength in new business wins and expanded product adoption.
Negative Updates
Cost Pressure from Payments Mix and Data Center Spend
Cost of revenue (exclusive of depreciation and amortization) remained flat at 36% of revenue; management cited offsetting factors including payments product mix and additional data center spending to support growing AI usage, which could continue to pressure gross margins if usage trends change.
Read all updates
Q1-2026 Updates
Negative
Strong Revenue Growth
Q1 revenue of $262 million, up 20% year-over-year (from $218M in Q1 2025), reflecting continued strength in new business wins and expanded product adoption.
Read all positive updates
Company Guidance
AppFolio raised its 2026 financial guidance to revenue of $1.11 billion to $1.125 billion (implying ~17.5% growth at the midpoint), expects non‑GAAP operating margin of 26%–28% (vs. 24.7% in 2025), sees cost of revenue excluding D&A roughly flat as a percent of revenue, anticipates modest declines in operating expenses as a percent of revenue despite continued hiring, expects 2026 revenue seasonality to be mostly consistent with 2025, projects diluted weighted‑average shares of approximately 36 million for the year, and has $125 million remaining on its share repurchase program (after deploying $125 million in Q1 to buy 702,500 shares and repurchasing nearly 1.4 million shares in 2025–2026 to date); management said these priorities are intended to grow operating cash flow, manage dilution, and drive durable customer performance.

AppFolio Financial Statement Overview

Summary
Strong overall financial profile driven by a major profitability inflection and standout cash generation. Revenue has grown sharply over multiple years and TTM net income is strong, while free cash flow is nearly matching operating cash flow, indicating high-quality cash conversion. Balance sheet leverage is modest with improving debt levels. Key risks are decelerating TTM revenue growth and some inconsistency in the reported gross margin trend (TTM vs. annual), which raises durability/data-consistency questions despite strong bottom-line momentum.
Income Statement
86
Very Positive
Balance Sheet
84
Very Positive
Cash Flow
90
Very Positive
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue1.04B950.82M794.20M620.45M471.88M359.37M
Gross Profit656.19M582.83M492.59M382.37M280.06M215.43M
EBITDA207.19M183.76M169.87M36.63M-30.41M35.78M
Net Income157.53M140.92M204.07M2.70M-68.12M1.03M
Balance Sheet
Total Assets648.37M722.27M626.68M408.89M381.22M408.02M
Cash, Cash Equivalents and Short-Term Investments221.69M251.47M278.50M211.71M160.07M122.45M
Total Debt35.77M71.45M41.75M44.74M53.59M57.61M
Total Liabilities122.23M179.69M107.39M111.58M115.67M110.64M
Stockholders Equity526.14M542.58M519.29M297.31M265.55M297.38M
Cash Flow
Free Cash Flow269.08M238.95M186.14M46.42M18.82M2.67M
Operating Cash Flow272.90M242.10M188.16M60.28M25.36M35.39M
Investing Cash Flow32.71M10.24M-151.76M-55.58M-6.47M-110.46M
Financing Cash Flow-161.68M-187.89M-43.40M-25.96M-6.16M-7.35M

AppFolio Technical Analysis

Technical Analysis Sentiment
Positive
Last Price165.05
Price Trends
50DMA
177.50
Positive
100DMA
169.38
Positive
200DMA
188.97
Positive
Market Momentum
MACD
11.07
Negative
RSI
71.10
Negative
STOCH
96.67
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For APPF, the sentiment is Positive. The current price of 165.05 is below the 20-day moving average (MA) of 196.66, below the 50-day MA of 177.50, and below the 200-day MA of 188.97, indicating a bullish trend. The MACD of 11.07 indicates Negative momentum. The RSI at 71.10 is Negative, neither overbought nor oversold. The STOCH value of 96.67 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for APPF.

AppFolio Risk Analysis

AppFolio disclosed 48 risk factors in its most recent earnings report. AppFolio reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

AppFolio Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
77
Outperform
$7.95B50.8830.92%20.66%-21.24%
74
Outperform
$9.65B-243.63-3.13%15.41%73.03%
68
Neutral
$9.05B-64.98-8.97%24.09%59.33%
63
Neutral
$1.70B51.944.74%-6.77%
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
58
Neutral
$4.08B-434.73-0.30%13.03%-150.40%
55
Neutral
$274.00M-14.24-8.50%-2.78%72.47%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
APPF
AppFolio
224.40
-50.39
-18.34%
BILL
Bill.com Holdings
47.82
6.76
16.46%
SMRT
SmartRent
1.43
-0.01
-0.69%
PCOR
Procore Technologies
63.49
-2.97
-4.47%
EVCM
EverCommerce
9.64
-1.76
-15.44%
TTAN
ServiceTitan, Inc. Class A
94.87
-6.89
-6.77%

AppFolio Corporate Events

Executive/Board Changes
AppFolio refreshes board leadership and director governance
Neutral
Jul 1, 2026
On June 26, 2026, AppFolio announced that long-serving directors Andreas von Blottnitz, the Board’s Chairman, and Janet Kerr would retire effective June 29, 2026, with the company emphasizing that their departures were not related to any dis...
Executive/Board ChangesShareholder Meetings
AppFolio Shareholders Back Board, Auditor and Executive Pay
Positive
Jun 15, 2026
AppFolio, Inc. held its 2026 Annual Meeting of Stockholders on June 12, 2026, with 20,842,533 Class A shares and 11,235,106 Class B shares present or represented by proxy, reflecting the company’s dual-class share structure where Class B sha...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 22, 2026