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First Hotel Co., Ltd. (2706) AI Stock Analysis

TW:2706

First Hotel Co., Ltd.

(TWSE:2706)

Select Model
Rating:68Neutral
Price Target:TWD 13.00â–²(8.33% Upside)
Action:initiatedcoverage
Date:11/09/26

The score is anchored by a very strong financial foundation: a virtually debt-free balance sheet, high margins, and cash flow that converts almost fully from reported profits. This is partly offset by weak capital productivity — a small revenue base, ~3.2% return on equity, and earnings that lean on volatile non-operating gains. Technicals are the main drag, with the share price trading below all key moving averages and negative MACD momentum, though oversold RSI and Stochastic readings suggest downside may be limited. Valuation is fair rather than cheap at a 17.7 P/E, with a 2.94% dividend yield providing a solid income cushion. Overall, a defensive, low-volatility holding offering stability rather than growth.

Positive Factors
Conservative Balance SheetVery low leverage reduces financial risk and gives First Hotel greater flexibility to withstand cyclical lodging conditions. A stable, substantial equity base also supports continued operations and provides room to fund opportunities without relying heavily on additional borrowing.
Negative Factors
Earnings and Revenue VolatilityThe sharp historical revenue declines show that First Hotel’s results can be sensitive to adverse operating conditions. This volatility makes future earnings harder to underwrite and means the company may experience meaningful swings in performance across the next business cycle.

First Hotel Co., Ltd. (2706) vs. SPDR S&P 500 ETF (SPY)

-10%-5%0%5%10%15%20%TW:2706-5.76%SPY+14.28%Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26
Market Cap
TWD 6.02B
Dividend Yield
2.92%
Average Volume (3M)
107.29K
Price to Earnings (P/E)
17.8
Beta (1Y)
0.20
Revenue Growth
4.52%
EPS Growth
9.08%
Country
TW
Employees
42
Sector
General
Sector Strength
55
Industry
Real Estate - Development

First Hotel Co., Ltd. Business Overview & Revenue Model

Company Description

First Hotel Company Ltd. operates a tourist hotel under the First Hotel name in Taiwan and Malaysia. The company operates through Tourism Service Department and Leasing segment. It is also involved in the tourist hotels, commercial building leasing,...

First Hotel Co., Ltd. Financial Statement Overview

Summary

A conservatively run, asset-rich operator with exceptional financial safety. The balance sheet is effectively debt-free (debt-to-equity ~0.007, 87% equity-funded), cash flow quality is excellent with free cash flow nearly doubling to NT$284.5M and converting at ~97% of net income, and margins are industry-leading (gross ~77-78%, net ~86%). Offsetting this, the revenue base is small at NT$376.9M against an NT$11.7B asset base, return on equity is only ~3.2%, and a large share of profit comes from non-operating items, making earnings lumpy and growth inconsistent.

Income Statement

71Positive

Balance Sheet

86Very Positive

Cash Flow

79Positive
Financial statement breakdown
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue379.51M376.92M355.88M343.30M290.52M252.88M
Gross Profit295.23M293.96M273.71M264.86M227.05M192.07M
EBITDA326.46M404.29M326.36M379.21M369.29M96.85M
Net Income339.83M325.56M277.73M300.69M301.45M78.40M
Balance Sheet
Total Assets12.04B11.66B11.74B11.42B11.09B10.44B
Cash, Cash Equivalents and Short-Term Investments3.18B3.05B2.96B2.89B2.81B2.66B
Total Debt70.54M73.38M76.31M81.33M68.65M81.66M
Total Liabilities1.76B1.54B1.56B1.52B1.46B1.46B
Stockholders Equity10.28B10.12B10.18B9.90B9.63B8.99B
Cash Flow
Free Cash Flow244.57M284.48M149.06M186.17M146.88M133.79M
Operating Cash Flow252.40M294.18M151.11M188.40M147.09M133.94M
Investing Cash Flow-119.32M-80.68M-62.52M5.37M-108.59M-15.63M
Financing Cash Flow-181.47M-180.40M-176.89M-164.02M-68.13M-72.93M

First Hotel Co., Ltd. Peers Comparison

Overall Rating

UnderperformOutperform
Sector (55)

Financial Indicators

TW:2706 against its peers
NameOverall RatingMarket CapP/E RatioROEDividend YieldRevenue GrowthEPS Growth
TW:2706TW:270668NeutralTWD 6.00B17.83―2.92%4.52%9.08%
TW:9943TW:994365NeutralTWD 6.21B9.28―7.09%-5.24%17.98%
TW:6184TW:618462NeutralTWD 5.57B15.75―8.10%0.53%-39.01%
Sector *55Neutral$6.65B3.83-15.92%6.20%10.91%7.18%
TW:2614TW:261455NeutralTWD 6.02B6.44―3.03%-3.56%36.37%
TW:2729TW:272952NeutralTWD 6.66B23.05―4.75%5.74%-45.98%
TW:3086TW:308647NeutralTWD 5.89B-398.10―0.06%-2.07%-17.71%

* General Sector Average

Performance Comparison

-25%0%25%50%75%TW:2706TW:2614TW:2729TW:3086TW:6184TW:9943Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26
TW:2706 and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
TW:2706First Hotel Co., Ltd.12.00-0.78-6.13%
TW:2614Eastern Media International Corporation13.20-4.89-27.03%
TW:2729TTFB Co. Ltd.146.00-27.76-15.98%
TW:3086Wayi International Digital Entertainment Co., Ltd.20.50-2.50-10.87%
TW:6184Dafeng TV Ltd.37.05-7.98-17.71%
TW:9943Holiday Entertainment Co., Ltd.49.35-8.34-14.46%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Nov 09, 2026