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XMReality AB (SE:XMR)
:XMR
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XMReality AB (XMR) AI Stock Analysis

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SE:XMR

XMReality AB

(XMR)

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Neutral 48 (OpenAI - 5.2)
Rating:48Neutral
Price Target:
kr0.05
Action:Reiterated
Date:05/23/26
The score is held down primarily by weak financial performance (declining revenue, ongoing losses, and negative/weak cash generation) despite improving margins and low leverage. Technicals are moderately supportive with the price above longer-term moving averages, but near-term momentum is soft. Valuation adds limited support given the negative P/E and no dividend yield data.
Positive Factors
Recurring SaaS revenue model
XMReality’s core business is subscription-based remote guidance software with recurring fees and expansion potential inside customers. That SaaS model creates predictable, repeatable revenue streams and long-term customer value that support durable cash flow as deployments scale.
Negative Factors
Declining revenue trend
A shrinking top line undermines the SaaS growth model because recurring-revenue businesses rely on net new seats and renewals to scale. Continued revenue contraction limits operating leverage, pressure margins over time, and signals persistent customer acquisition or retention challenges.
Read all positive and negative factors
Positive Factors
Negative Factors
Recurring SaaS revenue model
XMReality’s core business is subscription-based remote guidance software with recurring fees and expansion potential inside customers. That SaaS model creates predictable, repeatable revenue streams and long-term customer value that support durable cash flow as deployments scale.
Read all positive factors

XMReality AB (XMR) vs. iShares MSCI Sweden ETF (EWD)

XMReality AB Business Overview & Revenue Model

Company Description
XMReality AB (publ) develops and sells solutions for knowledge sharing through augmented reality (AR) in Sweden and internationally. The company offers XMReality Remote Guidance, a video collaboration tool that is used to guide onsite staff throug...
How the Company Makes Money
XMReality makes money primarily by licensing its remote guidance software to business customers under subscription-based (SaaS) terms. Revenue is generally generated from recurring software subscription fees tied to the number of users/seats, devi...

XMReality AB Financial Statement Overview

Summary
Mixed fundamentals: revenue declined (~4.5% TTM) and the company remains unprofitable (negative EBIT/net income). Margins and losses have improved (gross margin ~57%, EBITDA margin positive), and leverage is low, but weak/negative operating cash flow and inconsistent free cash flow keep financial risk elevated.
Income Statement
34
Negative
Balance Sheet
64
Positive
Cash Flow
28
Negative
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue14.71M15.39M19.79M19.79M18.80M21.98M
Gross Profit6.14M-3.55M-8.24M1.53M-3.96M-912.90K
EBITDA4.19M2.84M-25.07M-30.78M-36.67M-33.58M
Net Income-3.18M-3.83M-23.28M-31.30M-36.75M-33.46M
Balance Sheet
Total Assets21.75M20.89M29.08M27.50M53.07M64.10M
Cash, Cash Equivalents and Short-Term Investments443.00K279.00K499.00K1.98M7.80M45.10M
Total Debt900.00K139.00K1.81M3.33M0.0050.00K
Total Liabilities12.50M11.84M23.02M20.75M21.90M18.89M
Stockholders Equity9.25M9.05M5.19M6.75M31.17M45.21M
Cash Flow
Free Cash Flow0.000.00-14.76M-14.36M-59.95M-27.32M
Operating Cash Flow-133.00K-4.00M-14.76M-4.74M-48.18M-25.05M
Investing Cash Flow-3.51M-3.76M-6.82M-9.62M-11.77M-2.27M
Financing Cash Flow2.86M7.50M20.24M8.53M22.45M53.81M

XMReality AB Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
* Technology Sector Average
Performance Comparison
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: May 23, 2026