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Humble Group AB
(HUMBLE)
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Rating:52Neutral
Price Target:
kr5.50
▼(-24.45% Downside)
Action:Reiterated
Date:10/23/26
The score is primarily held back by inconsistent profitability (TTM net loss, negative ROE) despite strong revenue growth and positive cash generation. Technicals are modestly supportive in the short term (positive MACD; price above 20D/50D), but the longer-term trend remains weak (below 100D/200D). Valuation is also a constraint because the company is loss-making (negative P/E) and no dividend yield is available.
Positive Factors
Strong revenue growth
Revenue growth of about 129% demonstrates substantial expansion in product sales and distribution across the group’s consumer brands. If sustained, this scale can improve purchasing leverage, spread operating costs, and create a stronger base for converting sales growth into more durable profits.
Negative Factors
Persistent net loss
The sizable TTM net loss shows that strong sales growth is not yet translating into bottom-line earnings. Negative net margins can limit reinvestment capacity, weaken returns on expansion, and make future performance more dependent on successful operational improvements across the portfolio.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong revenue growth
Revenue growth of about 129% demonstrates substantial expansion in product sales and distribution across the group’s consumer brands. If sustained, this scale can improve purchasing leverage, spread operating costs, and create a stronger base for converting sales growth into more durable profits.
Read all positive factors
Humble Group AB (HUMBLE) vs. iShares MSCI Sweden ETF (EWD)
Market Cap
kr2.57B
Dividend YieldN/A
Average Volume (3M)610.84K
Price to Earnings (P/E)―
Beta (1Y)0.73
Revenue Growth3.05%
EPS Growth-1130.58%
CountrySE
Employees1,106
SectorConsumer Defensive
Sector Strength42
IndustryPackaged Foods
Share Statistics
EPS (TTM)-1.03
Shares Outstanding449,364,000
10 Day Avg. Volume998,798
30 Day Avg. Volume610,837
Financial Highlights & Ratios
PEG Ratio-2.37
Price to Book (P/B)0.71
Price to Sales (P/S)0.43
P/FCF Ratio11.83
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)0.59
Revenue Forecast (FY)kr8.44B
Humble Group AB Business Overview & Revenue Model
Company Description
Humble Group AB (publ), founded in 2009 and based in Stockholm, Sweden, specializes in developing and marketing sugar reduction solutions for the food, beauty, and health markets within Sweden. The company maintains an extensive product catalog ad...
How the Company Makes Money
Humble Group makes money primarily by selling branded consumer products through multiple channels. Its core revenue stream is product sales (recognized when products are delivered to customers) to retailers/wholesalers and other business customers...
Humble Group AB Financial Statement Overview
Summary
Income Statement
44
Neutral
Balance Sheet
58
Neutral
Cash Flow
62
Positive
| Breakdown | TTM | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 8.31B | 8.10B | 7.71B | 10.65B | 4.72B | 1.52B |
| Gross Profit | 1.50B | 322.00M | 2.43B | 3.94B | 1.53B | 527.00M |
| EBITDA | 708.00M | 615.00M | 690.00M | 550.00M | 503.00M | -44.00M |
| Net Income | -464.00M | 17.00M | 124.00M | -106.00M | -36.00M | -342.00M |
Balance Sheet | ||||||
| Total Assets | 8.51B | 8.78B | 9.35B | 8.92B | 8.90B | 6.89B |
| Cash, Cash Equivalents and Short-Term Investments | 289.00M | 321.00M | 432.00M | 401.00M | 380.00M | 421.00M |
| Total Debt | 2.33B | 2.75B | 2.22B | 1.77B | 2.69B | 1.95B |
| Total Liabilities | 3.91B | 3.89B | 4.12B | 4.05B | 4.86B | 3.76B |
| Stockholders Equity | 4.60B | 4.89B | 5.22B | 4.87B | 4.04B | 3.11B |
Cash Flow | ||||||
| Free Cash Flow | 225.00M | 294.00M | 146.00M | 927.00M | 108.00M | -206.00M |
| Operating Cash Flow | 427.00M | 406.00M | 285.00M | 1.09B | 255.00M | -152.00M |
| Investing Cash Flow | -273.00M | -234.00M | -284.00M | -423.00M | -1.05B | -2.21B |
| Financing Cash Flow | -111.00M | -245.00M | 18.00M | -601.00M | 712.00M | 2.69B |
Humble Group AB Technical Analysis
Positive
7.28
Price Trends
5.40
Positive
5.86
Negative
6.65
Negative
Market Momentum
0.05
Negative
57.87
Neutral
34.44
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:HUMBLE, the sentiment is Positive. The current price of 7.28 is above the 20-day moving average (MA) of 5.31, above the 50-day MA of 5.40, and above the 200-day MA of 6.65, indicating a neutral trend. The MACD of 0.05 indicates Negative momentum. The RSI at 57.87 is Neutral, neither overbought nor oversold. The STOCH value of 34.44 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SE:HUMBLE.
Humble Group AB Peers Comparison
UnderperformOutperform
Sector (62)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
85 Outperform | kr5.50B | 12.07 | 48.04% | 4.36% | 32.85% | 101.50% | |
69 Neutral | kr185.92B | 16.81 | 12.25% | 3.19% | -1.84% | -8.27% | |
65 Neutral | kr1.38B | 8.33 | 5.43% | 2.32% | -1.42% | ― | |
62 Neutral | $20.33B | 14.63 | -3.31% | 3.23% | 1.93% | -12.26% | |
58 Neutral | kr115.85M | 14.72 | ― | 1.34% | 3.50% | 58.41% | |
56 Neutral | kr5.51B | 645.23 | 1.16% | ― | 15.68% | -89.05% | |
52 Neutral | kr2.57B | -5.53 | -9.80% | ― | 3.05% | -1130.58% |
* Consumer Defensive Sector Average
SE:HUMBLE
Humble Group AB
5.68
-2.43
-29.96%
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Humble Group AB Corporate Events
Humble Group’s New CEO Targets Margin Gains and Stronger Cash Flow After Q3 Profit Surge
Oct 21, 2026
New CEO Anders Fredriksson reports that Humble Group delivered markedly stronger profitability in the third quarter of 2026, with EBITA rising to SEK 141 million from SEK 77 million and the adjusted EBITA margin improving to 7.5%. Net sales grew o...
Humble Group Sets Date for Q3 2026 Results Presentation
Oct 7, 2026
Humble Group AB will publish its quarterly report for the July–September 2026 period on Wednesday, October 21 at 08:00 CEST and will hold a results presentation at 10:00 CEST the same day. Chief executive Anders Fredriksson and chief financi...
Humble Group bolsters leadership as it sharpens focus on future snacking
Sep 18, 2026
Humble Group is strengthening its leadership structure by appointing former Oatly Nordics General Manager Ludvig Persson as Segment CEO for Future Snacking and adding him to the executive management team. Founder and major shareholder Noel Abdayem...
Humble Group Hires Chief of Staff to Tighten Governance After Acquisition Spree
Sep 7, 2026
Humble Group has appointed Henrik Arfwidsson as Chief of Staff to strengthen its Group Management and sharpen execution of its results-driven strategy. Aiming for clearer governance and faster decision-making, the move is designed to translate the...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.