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Desenio Group AB (DSNO) AI Stock Analysis

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SE:DSNO

Desenio Group AB

(Nasdaq OMX AB:DSNO)

Select Model
Rating:49Neutral
Price Target:SEK 0.11â–¼(-11.02% Downside)
Action:reiterated
Date:10/27/26

The overall score is constrained by the company's core financial weakness: an inability to generate net profits despite a successfully recapitalized balance sheet. The negative P/E ratio and lack of dividends further weigh on the valuation. Moderately positive technical trends provide some support, but the fundamental risk of continued losses eroding the new equity base is the primary concern.

Positive Factors
Deleveraging and Positive EquitySubstantial debt reduction and the return to positive equity materially strengthen the balance sheet. Lower leverage should reduce financial strain and improve flexibility to fund operations, absorb weaker trading periods, and pursue growth without relying as heavily on external financing.
Negative Factors
Ongoing Net LossesDespite positive operating profit, the company has not yet converted its business economics into sustainable bottom-line earnings. Continued net losses weaken returns on shareholder capital and can limit internally funded growth, making durable profitability an important unresolved issue.

Desenio Group AB (DSNO) vs. iShares MSCI Sweden ETF (EWD)

-50%-25%0%25%50%75%100%SE:DSNO+78.87%EWD+14.45%Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26
Market Cap
SEK 124.70M
Dividend Yield
―
Average Volume (3M)
817.00K
Price to Earnings (P/E)
-43.8
Beta (1Y)
0.37
Revenue Growth
-8.90%
EPS Growth
67.39%
Country
Sweden
Employees
132
Sector
Consumer Cyclical
Sector Strength
61
Industry
Specialty Retail

Desenio Group AB Business Overview & Revenue Model

Company Description

Desenio Group AB (publ) is a digital-first, direct-to-consumer retailer specializing in accessible wall décor, serving customers across Europe and North America. The company boasts an extensive collection, featuring nearly 9,000 unique designs of pos...

Desenio Group AB Financial Statement Overview

Summary

Financial performance is mixed. The balance sheet has been dramatically recapitalized, moving from insolvency to a healthy equity base, which is a major positive. However, the income statement shows an inability to convert high gross margins into net profits, with operating margins under severe pressure and a net loss in the TTM period. Cash flow is positive but weak and declining. The turnaround on the balance sheet is overshadowed by ongoing operational unprofitability.

Income Statement

35Negative

Balance Sheet

60Neutral

Cash Flow

45Neutral
Financial statement breakdown
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue718.90M738.20M856.20M967.20M964.90M1.23B
Gross Profit611.70M622.90M728.60M812.10M810.50M1.01B
EBITDA57.90M346.80M138.60M-108.70M118.00M191.50M
Net Income-8.90M-278.30M-21.90M-284.20M-22.40M57.20M
Balance Sheet
Total Assets971.40M988.70M1.29B1.34B1.65B1.70B
Cash, Cash Equivalents and Short-Term Investments110.60M121.40M115.60M149.90M155.70M162.20M
Total Debt251.20M400.00M1.12B65.70M1.15B1.14B
Total Liabilities629.00M628.60M1.36B1.38B1.41B1.44B
Stockholders Equity342.40M359.10M-67.60M-46.20M238.60M260.70M
Cash Flow
Free Cash Flow38.80M18.20M-17.50M41.50M7.40M-40.30M
Operating Cash Flow49.90M19.40M-16.90M43.60M25.30M26.30M
Investing Cash Flow-15.50M-900.00K1.40M-1.80M-18.30M-68.60M
Financing Cash Flow-23.80M-12.70M-18.90M-47.60M-13.20M-443.80M

Desenio Group AB Technical Analysis

Technical Analysis SentimentPositive
Last Price0.13

Price Trends

50DMA0.11Positive
100DMA0.10Positive
200DMA0.09Positive

Market Momentum

MACD0.01Negative
RSI64.14Neutral
STOCH26.32Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:DSNO, the sentiment is Positive. The current price of 0.13 is above the 20-day moving average (MA) of 0.12, above the 50-day MA of 0.11, and above the 200-day MA of 0.09, indicating a bullish trend. The MACD of 0.01 indicates Negative momentum. The RSI at 64.14 is Neutral, neither overbought nor oversold. The STOCH value of 26.32 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SE:DSNO.

Desenio Group AB Peers Comparison

Overall Rating

UnderperformOutperform
Sector (61)

Financial Indicators

SE:DSNO against its peers
NameOverall RatingMarket CapP/E RatioROEDividend YieldRevenue GrowthEPS Growth
SE:CLAS.BSE:CLAS.B88OutperformSEK 34.67B27.7841.64%1.25%9.82%33.55%
SE:RUGSE:RUG73OutperformSEK 1.73B20.0215.28%1.80%11.96%44.41%
Sector *61Neutral$18.38B12.79-2.54%3.03%1.52%-15.83%
SE:RUSTASE:RUSTA61NeutralSEK 12.30B20.66―2.26%8.20%40.01%
SE:CDONSE:CDON58NeutralSEK 502.18M-6.19――7.12%8.47%
SE:BHGSE:BHG57NeutralSEK 4.47B29.55――7.48%―
SE:DSNOSE:DSNO49NeutralSEK 124.70M-43.79-2.54%―-8.90%67.39%

* Consumer Cyclical Sector Average

Performance Comparison

0%50%SE:DSNOSE:CLAS.BSE:BHGSE:RUGSE:RUSTASE:CDONDec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26
SE:DSNO and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
SE:DSNODesenio Group AB0.130.0681.43%
SE:CLAS.BClas Ohlson AB552.00202.6558.01%
SE:BHGBHG Group AB24.82-2.74-9.94%
SE:RUGRugVista Group AB83.9026.0044.91%
SE:RUSTARusta AB79.7513.8721.05%
SE:CDONCDON AB43.90-23.10-34.48%

Desenio Group AB Corporate Events

Desenio Group Sharpens Art‑Brand Strategy as It Scales Accessible Wall Décor

Oct 23, 2026

Desenio Group AB, a prominent European e‑commerce player in accessible wall art, is sharpening its identity as an art brand with ambitions to grow in North America. The company serves 37 markets with a curated range of art prints, frames, and accesso...

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Oct 27, 2026