Bokusgruppen AB (BOKUS) AI Stock Analysis

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Bokusgruppen AB

(Nasdaq OMX AB:BOKUS)

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Rating:66Neutral

Price Target:SEK 78.00▲(2.90% Upside)

Action:downgraded

Date:10/24/26

The overall score of 66 reflects a company with notable strengths in valuation and cash generation, offset by significant operational and financial risks. The most impactful positive factors are the attractive 5.25% dividend yield and a low P/E ratio of 13.56, combined with solid cash flow conversion. However, these are counterbalanced by extreme gross margin volatility and a rising debt-to-equity ratio, which introduce considerable uncertainty. Technical trends are supportive in the short term, but the core financial inconsistencies prevent a higher score.

Positive Factors

Strong Cash GenerationRobust operating and free cash flow shows that reported earnings are converting into liquidity, giving Bokusgruppen capacity to fund operations, support distribution activities, and pursue shareholder returns. This cash conversion provides resilience and financial flexibility over the next several quarters.

Negative Factors

Higher LeverageThe increase in debt relative to equity makes the balance sheet less conservative and reduces financial flexibility if trading conditions weaken. Higher leverage can also constrain future investment and capital allocation, making the company more dependent on continued cash generation.

Bokusgruppen AB (BOKUS) vs. iShares MSCI Sweden ETF (EWD)

Market Cap: SEK 1.23B
Dividend Yield: 5.01%
Average Volume (3M): 3,161
Price to Earnings (P/E): 14.1
Beta (1Y): 0.22
Revenue Growth: 4.48%
EPS Growth: 34.85%
Country: Sweden
Employees: 512
Sector: General
Sector Strength: 55
Industry: Specialty Retail

Bokusgruppen AB Business Overview & Revenue Model

Company Description

Bokusgruppen AB (publ) operates as a book retailer in Sweden. It offers books, e-books, audio books, games, puzzles, and play and creative creation products; and services for libraries and schools under BTJ brand. The company also operates bokus.com,...

How the Company Makes Money

Bokusgruppen primarily makes money by selling books and related products and by providing distribution services within the book market. Revenue is generated through (1) consumer sales, where the company sells physical books via online retail and ship...

Bokusgruppen AB Financial Statement Overview

Summary

Financial performance is mixed. Revenue growth has accelerated to 2.3% TTM, but gross margins have been extremely volatile, collapsing to 6.6% in 2025 before recovering to 26.5%. Net margins remain low but stable. Cash flow generation is a relative strength, with strong conversion of profits to free cash flow, though free cash flow growth has sharply declined. The balance sheet shows increasing leverage with a debt-to-equity ratio rising to 0.70, posing a risk if earnings falter.

Income Statement

62Positive

Balance Sheet

55Neutral

Cash Flow

70Positive

Financial statement breakdown
Breakdown	TTM	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	2.21B	2.15B	1.99B	1.87B	1.82B	1.87B
Gross Profit	572.70M	142.90M	854.10M	96.50M	963.20M	717.10M
EBITDA	308.60M	316.70M	273.20M	227.40M	219.20M	246.00M
Net Income	86.70M	88.10M	41.90M	40.60M	29.80M	50.50M
Balance Sheet
Total Assets	1.64B	1.65B	1.68B	1.48B	1.45B	1.49B
Cash, Cash Equivalents and Short-Term Investments	11.10M	72.20M	51.20M	108.70M	69.40M	132.50M
Total Debt	464.10M	300.90M	353.70M	267.00M	245.10M	242.90M
Total Liabilities	1.04B	981.10M	1.04B	828.30M	791.10M	807.50M
Stockholders Equity	598.00M	673.80M	643.80M	655.20M	663.00M	681.60M
Cash Flow
Free Cash Flow	248.50M	269.20M	218.60M	218.30M	99.10M	217.20M
Operating Cash Flow	268.60M	275.50M	268.80M	244.40M	150.00M	263.60M
Investing Cash Flow	-74.50M	-50.80M	-133.20M	-26.20M	-50.90M	-46.40M
Financing Cash Flow	-183.60M	-203.60M	-193.00M	-178.80M	-162.30M	-251.90M

Bokusgruppen AB Technical Analysis

Technical Analysis SentimentPositive

Last Price75.80

Price Trends

50DMA70.78Positive

100DMA68.26Positive

200DMA68.50Positive

Market Momentum

MACD1.47Negative

RSI62.12Neutral

STOCH88.41Negative

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:BOKUS, the sentiment is Positive. The current price of 75.80 is above the 20-day moving average (MA) of 73.58, above the 50-day MA of 70.78, and above the 200-day MA of 68.50, indicating a bullish trend. The MACD of 1.47 indicates Negative momentum. The RSI at 62.12 is Neutral, neither overbought nor oversold. The STOCH value of 88.41 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SE:BOKUS.

Bokusgruppen AB Peers Comparison

Overall Rating

UnderperformOutperform

Sector (55)

Financial Indicators

SE:BOKUS against its peers
Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
SE:CLAS.B	78Outperform	SEK 35.09B	28.11	41.64%	1.23%	9.82%	33.55%
SE:BOKUS	66Neutral	SEK 1.24B	14.12	―	5.01%	4.48%	34.85%
SE:APOTEA	65Neutral	SEK 10.41B	40.48	―	0.60%	10.25%	-1.52%
SE:DSNO	59Neutral	SEK 124.70M	-44.31	-2.54%	―	-8.90%	67.39%
SE:CDON	58Neutral	SEK 494.30M	-6.21	―	―	7.12%	8.47%
Sector *	55Neutral	$6.65B	3.83	-15.92%	6.20%	10.91%	7.18%
SE:KJELL	45Neutral	SEK 1.80B	-50.01	-2.25%	―	-2.34%	93.68%

* General Sector Average

Performance Comparison

SE:BOKUS and its peers over the selected period
Ticker	Company Name	Price	Change	% Change
SE:BOKUS	Bokusgruppen AB	75.80	7.64	11.21%
SE:CLAS.B	Clas Ohlson AB	558.50	215.37	62.77%
SE:DSNO	Desenio Group AB	0.13	0.06	80.28%
SE:KJELL	Kjell Group AB	18.20	10.37	132.56%
SE:APOTEA	Apotea AB	100.40	14.07	16.29%
SE:CDON	CDON AB	44.00	-21.00	-32.31%

Glossary

BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Oct 24, 2026

Bokusgruppen AB AI Stock Analysis