Want to see RCKY full AI Analyst Report?
RCKY Stock Chart & Stats
$40.37
$0.27(0.67%)
At close: 4:00 PM EDT
$40.37
$0.27(0.67%)
Day’s Range― - ―
52-Week Range$24.68 - $50.73
Previous CloseN/A
Volume36.51K
Average Volume (3M)49.54K
Market Cap
$369.00M
Enterprise Value$438.22
Total Cash (Recent Filing)$1.67M
Total Debt (Recent Filing)$122.15M
Price to Earnings (P/E)12.7
Beta1.32
Next Earnings
Nov 04, 2026EPS Estimate
1.5Next Dividend Ex-DateN/A
Dividend Yield1.3%
Share Statistics
EPS (TTM)2.48
Shares Outstanding7,541,363
10 Day Avg. Volume51,288
30 Day Avg. Volume49,540
Financial Highlights & Ratios
PEG Ratio0.10
Price to Book (P/B)0.87
Price to Sales (P/S)0.45
P/FCF Ratio22.55
Enterprise Value/Market Cap<0.01
Enterprise Value/Revenue<0.01
Enterprise Value/Gross Profit<0.01
Enterprise Value/Ebitda<0.01
Forecast
1Y Price Target
$56.00Price Target Upside38.72% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering1
EPS Forecast (FY)3.67
Revenue Forecast (FY)$512.54M
Bulls Say, Bears Say
Bulls Say
Brand Portfolio & Diversified ChannelsA multi-brand portfolio across work, outdoor and western categories plus both wholesale and direct-to-consumer channels creates durable revenue diversification. This mitigates single-brand risk, enables cross-selling, supports higher-margin DTC growth, and improves resilience to single-channel disruptions.
Sustainably Strong Gross MarginsConsistent gross margins near 39–41% indicate lasting product pricing power and sourcing effectiveness. Sustained margins provide a buffer against cost inflation, support reinvestment in product and e-commerce, and underpin operating profitability even when revenue growth is uneven.
Improved Balance Sheet / Lower LeverageMeaningfully lower leverage versus earlier periods strengthens financial flexibility. With debt under half of equity and stable equity, the company is better positioned for capital allocation (dividends, M&A, capex) and is less vulnerable to interest or sales shocks over the medium term.
Bears Say
Choppy Revenue TrajectoryIrregular top-line performance reduces predictability for capacity, inventory and marketing investment. Persistent revenue volatility can limit scale economies and strain margin planning, making multi-quarter forecasting and strategic investment decisions harder for management and investors.
Weakened Cash GenerationA step-down in operating and free cash flow constrains options for debt reduction, share repurchases, or reinvestment in DTC and product development. Until cash conversion normalizes, capital allocation will be more conservative, limiting growth funding and shareholder-return flexibility.
Wholesale Exposure To Retailer CyclesSignificant wholesale reliance ties revenue to third-party retailer inventories and promotions, increasing vulnerability to retailer destocking and margin pressure. While DTC offsets some risk, its higher operating costs mean channel mix shifts can materially affect long-term profitability.
Rocky Brands News
RCKY FAQ
What was Rocky Brands’s price range in the past 12 months?
Rocky Brands lowest stock price was $24.68 and its highest was $50.73 in the past 12 months.
What is Rocky Brands’s market cap?
Rocky Brands’s market cap is $369.00M.
When is Rocky Brands’s upcoming earnings report date?
Rocky Brands’s upcoming earnings report date is Nov 04, 2026 which is in 95 days.
How were Rocky Brands’s earnings last quarter?
Rocky Brands released its earnings results on Jul 28, 2026. The company reported $1.9 earnings per share for the quarter, beating the consensus estimate of $0.35 by $1.55.
Is Rocky Brands overvalued?
According to Wall Street analysts Rocky Brands’s price is currently Undervalued.
Does Rocky Brands pay dividends?
Rocky Brands pays a Quarterly dividend of $0.17 which represents an annual dividend yield of 1.3%. See more information on Rocky Brands dividends here
What is Rocky Brands’s EPS estimate?
Rocky Brands’s EPS estimate is 1.5.
How many shares outstanding does Rocky Brands have?
Rocky Brands has 7,541,363 shares outstanding.
What happened to Rocky Brands’s price movement after its last earnings report?
Rocky Brands reported an EPS of $1.9 in its last earnings report, beating expectations of $0.35. Following the earnings report the stock price went up 14.908%.
Which hedge fund is a major shareholder of Rocky Brands?
Currently, no hedge funds are holding shares in RCKY
What is the TipRanks Smart Score and how is it calculated?
Smart Score combines eight research factors - such as analyst recommendations, hedge fund trends, and technical indicators - to measure a stock’s outlook. These signals are unified into a single score that reflects bullish or bearish momentum. See detailed methodology
Rocky Brands Stock Smart Score
Outperform
1
2
3
4
5
6
7
8
9
10
Analyst Consensus
Moderate Buy
Average Price Target:
$56.00 (38.72% Upside)
$56.00 (38.72% Upside)
Blogger Sentiment
Bullish
RCKY Sentiment 100%
Sector Average ―
Sector Average ―
Hedge Fund Trend
Decreased
By 51.1K Shares
Last Quarter.
Last Quarter.
News Sentiment
Very Bullish
Bullish news 100%
Bearish news 0%
Bearish news 0%
Technicals
SMA
Positive
20 days / 200 days
Momentum
34.41%
12-Months-Change
Fundamentals
Return on Equity
1.30%
Trailing 12-Months
Asset Growth
4.01%
Trailing 12-Months
Company Description
Rocky Brands
Rocky Brands, Inc. is engaged in the comprehensive process of designing, manufacturing, and distributing footwear and apparel globally, spanning markets in the United States, Canada, and internationally. The company boasts an extensive brand portfolio, featuring its owned names such as Rocky, Georgia Boot, Durango, Lehigh, Muck, XTRATUF, Servus, NEOS, and Ranger, in addition to products under a licensed Michelin brand. Its operations are structured into three main divisions: Wholesale, Retail, and Contract Manufacturing. The Wholesale segment facilitates the supply of products to approximately 10,000 retail locations. These diverse distribution channels include major sporting goods chains, outdoor equipment retailers, independent shoe stores, hardware stores, catalog merchants, large-scale general merchandise outlets, uniform suppliers, agricultural store chains, specialized safety equipment providers, and various online and specialty retailers. Through its Retail segment, the company connects directly with consumers. This occurs via its various proprietary e-commerce platforms (such as rockyboots.com, georgiaboot.com, durangoboot.com, muckbootcompany.com, and xtratuf.com, among others) and through its physical presence, including the Rocky outlet store in Nelsonville, Ohio, and other retail establishments. The Contract Manufacturing segment focuses on producing private label goods and bespoke footwear products for specific clients, a service that also extends to fulfilling orders for the U.S. Military. Rocky Brands caters to a wide and varied customer base. This includes professionals in industrial and construction fields, hospitality workers (e.g., in restaurants or hotels), farmers and ranchers, individuals who appreciate Western-influenced fashion, commercial military personnel, outdoor enthusiasts (like hunters, fishers, campers, and hikers), law enforcement officers, security personnel, postal employees, and members of the U.S. armed forces. Founded in 1932, Rocky Brands, Inc. is headquartered in Nelsonville, Ohio.
RCKY Earnings Call
Q2 2026
0:00 / 0:00
Earnings Call Sentiment|Positive
The call presents a generally positive outlook driven by strong retail and e-commerce momentum, notable brand acceleration (XTRATUF and Muck), full-year margin expansion and significant adjusted net income growth. These positives are tempered by meaningful near-term headwinds from tariffs (front-loaded into early 2026), wholesale and contract manufacturing softness, higher operating expenses tied to logistics and marketing, and some channel-specific order timing issues. Management highlights operational agility and balance sheet improvements, and provides guidance for modest revenue growth (~6% in 2026) with earnings skewed toward the back half of the year.View all RCKY earnings summariesRCKY Stock 12 Month Forecast
Average Price Target
$56.00
▲(38.72% Upside)
Technical Analysis
Ownership Overview
3.73% Insiders
22.94% Mutual Funds
1.23% Other Institutional Investors
55.62% Public Companies and
Individual Investors








