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Polaris (PII)
NYSE:PII
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Polaris (PII) AI Stock Analysis

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PII

Polaris

(NYSE:PII)

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Neutral 61 (OpenAI - 4o)
Rating:61Neutral
Price Target:
$71.00
▲(5.33% Upside)
Polaris' stock score is primarily driven by strong technical indicators and positive earnings call highlights, such as sales growth and strategic initiatives. However, financial performance concerns, including profitability challenges and high leverage, weigh on the overall score. The valuation is also a concern due to the negative P/E ratio, despite a decent dividend yield.
Positive Factors
Market Share Gains
The gain in market share in the Off-Road Vehicles segment indicates strong competitive positioning and potential for sustained revenue growth.
Operational Efficiencies
Achieving significant operational efficiencies can improve margins and profitability, providing a durable competitive advantage.
Strategic Focus
Divesting non-core assets allows Polaris to focus on high-margin growth areas, enhancing long-term profitability and strategic focus.
Negative Factors
High Leverage
High leverage can limit financial flexibility and increase risk, potentially impacting long-term financial health and stability.
Tariff Impacts
Rising tariffs can significantly increase costs, pressuring margins and affecting competitive positioning in the global market.
Profitability Challenges
Ongoing profitability challenges, as indicated by net losses, can hinder reinvestment in growth and innovation, affecting long-term viability.

Polaris (PII) vs. SPDR S&P 500 ETF (SPY)

Polaris Business Overview & Revenue Model

Company DescriptionPolaris Industries Inc. (PII) is an American manufacturer known for its diverse portfolio of outdoor recreational vehicles, including snowmobiles, all-terrain vehicles (ATVs), side-by-sides, motorcycles, and electric off-road vehicles. Established in 1954, Polaris operates primarily in the powersports sector and has expanded its offerings to include accessories, apparel, and service parts, catering to a wide range of outdoor enthusiasts. The company is also committed to innovation in electric vehicle technology and sustainability, positioning itself as a leader in the powersports industry.
How the Company Makes MoneyPolaris generates revenue through multiple streams, primarily from the sale of its recreational vehicles and related accessories. The company offers a variety of models across different categories, allowing it to cater to various market segments. In addition to vehicle sales, Polaris earns significant income from the sale of parts, garments, and accessories, which enhances the consumer experience and encourages brand loyalty. The company also benefits from its financing solutions, which allow customers to purchase vehicles through third-party financing arrangements. Strategic partnerships with dealers and other industry stakeholders further amplify its distribution capabilities, while ongoing innovation and a strong brand presence help maintain a competitive edge in the market.

Polaris Earnings Call Summary

Earnings Call Date:Oct 28, 2025
(Q2-2025)
|
% Change Since: |
Next Earnings Date:Feb 03, 2026
Earnings Call Sentiment Neutral
Polaris demonstrates strong operational efficiency and successful tariff mitigation strategies, along with market share gains in key segments. However, these positives are tempered by ongoing sales declines, negative financial impacts from tariffs, and a forecasted negative EPS for the next quarter. The sentiment is balanced with innovation and strategic moves pointing to potential future growth, but current economic pressures present challenges.
Q2-2025 Updates
Positive Updates
Operational Efficiencies
Polaris is on track to deliver an incremental $40 million in operational efficiencies for 2025, with approximately half already achieved through lean initiatives and other measures.
Dealer Inventory Management
Dealer inventory is down 17% year-over-year, excluding snowmobiles, and is reported to be healthier compared to last year.
Tariff Mitigation Success
The tariff impact from China was reduced from an expected $300 million to $230 million annually, with further reductions anticipated from ongoing mitigation efforts.
Innovation and Market Share
Polaris gained market share in every segment during the quarter, with notable success in the RANGER and Indian Motorcycle segments.
Launch of Polaris RANGER 500
The new RANGER 500 is positioned to capture more volume and share in the utility vehicle market, offering a quality product at a competitive price point.
Negative Updates
Sales Decline
Second quarter sales were down 6%, primarily due to planned shipment reductions and elevated promotional activity.
Tariff Costs
Tariffs impacted the P&L by $10 million in the second quarter, with a projected run rate of $30 million to $40 million per quarter going forward.
Softness in Slingshot Business
Sales in the On Road segment declined 1%, driven by ongoing softness within the Slingshot business.
Negative EPS Forecast for Q3
Due to tariff impacts and incentive compensation headwinds, Polaris expects adjusted EPS for the third quarter to be negative.
Company Guidance
During the Polaris Second Quarter 2025 Earnings Conference Call, several key metrics and guidance points were discussed. Sales in Q2 were down 6% year-over-year due to the ongoing powersports industry downturn and increased promotions, while shipments were down 4%. Retail was flat, and inventory levels improved, with dealer inventory down 17% year-over-year, excluding snowmobiles. Adjusted EPS came in at $0.40, down from last year but exceeding consensus expectations. The company is targeting $40 million in operational efficiencies for 2025, with $20 million already achieved. The ongoing tariff situation remains a concern, with an expected gross tariff cost of $180 million to $200 million for the full year, but $125 million lower than April estimates due to mitigation efforts. Despite not reinstating full-year guidance, Polaris provided key third-quarter assumptions, including sales expectations between $1.6 billion and $1.8 billion and a negative EPS due to tariff impacts and incentive compensation headwinds.

Polaris Financial Statement Overview

Summary
Polaris faces significant challenges in its financial performance, particularly with profitability and growth. The income statement shows declining revenue and profit margins, while the balance sheet indicates high leverage. Cash flows remain a relatively stronger aspect, but the company's financial stability is at risk if it cannot reverse recent negative trends.
Income Statement
45
Neutral
The TTM (Trailing-Twelve-Months) income statement reveals a concerning decline in performance. The company registered a negative net profit margin due to a net loss, which raises red flags about profitability. Revenue growth has been inconsistent, with a decline in recent years. The gross profit margin remains positive but is under pressure. Overall, the income statement indicates significant challenges in maintaining profitability and growth.
Balance Sheet
55
Neutral
The balance sheet shows a relatively high level of debt compared to equity, with a debt-to-equity ratio indicating leveraged financials. However, the equity ratio suggests a reasonable proportion of assets financed by shareholders. Although the return on equity has been positive in previous years, recent performance challenges this trend. Stability could be at risk if profitability does not improve.
Cash Flow
60
Neutral
Cash flow analysis reveals robust operating cash flow, which is a positive indicator. However, the free cash flow growth rate has been inconsistent, and the recent trends point to potential cash generation issues. The operating cash flow to net income ratio indicates a strong ability to convert earnings into cash, albeit with recent profitability concerns.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue6.99B7.18B8.93B8.59B8.20B7.03B
Gross Profit1.34B1.47B1.96B1.96B1.94B1.71B
EBITDA196.70M290.60M1.01B1.07B881.20M462.70M
Net Income-151.30M110.80M502.80M447.10M493.90M124.80M
Balance Sheet
Total Assets5.31B5.53B5.52B5.22B5.05B4.63B
Cash, Cash Equivalents and Short-Term Investments335.50M287.80M367.80M324.50M502.30M634.70M
Total Debt1.30B2.20B2.05B2.17B1.89B1.58B
Total Liabilities4.14B4.23B4.10B4.12B3.82B3.49B
Stockholders Equity1.15B1.29B1.42B1.10B1.22B1.14B
Cash Flow
Free Cash Flow581.40M6.50M513.20M202.00M-4.60M804.70M
Operating Cash Flow768.60M268.20M925.80M508.60M293.70M1.02B
Investing Cash Flow-129.50M-270.90M-462.00M-324.60M-303.90M-150.70M
Financing Cash Flow-601.20M-59.20M-431.30M-363.20M-107.60M-415.40M

Polaris Technical Analysis

Technical Analysis Sentiment
Positive
Last Price67.41
Price Trends
50DMA
60.47
Positive
100DMA
53.77
Positive
200DMA
47.18
Positive
Market Momentum
MACD
2.70
Negative
RSI
56.33
Neutral
STOCH
66.01
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For PII, the sentiment is Positive. The current price of 67.41 is above the 20-day moving average (MA) of 65.40, above the 50-day MA of 60.47, and above the 200-day MA of 47.18, indicating a bullish trend. The MACD of 2.70 indicates Negative momentum. The RSI at 56.33 is Neutral, neither overbought nor oversold. The STOCH value of 66.01 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for PII.

Polaris Risk Analysis

Polaris disclosed 27 risk factors in its most recent earnings report. Polaris reported the most risks in the "Production" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Polaris Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
$5.76B22.616.19%1.85%-4.62%-2.29%
$2.23B15.3410.95%4.94%1.36%25.97%
$3.33B14.177.19%2.60%-24.81%-60.65%
$1.15B44.712.06%3.37%-5.90%119.79%
$18.38B12.79-2.54%3.03%1.52%-15.83%
$3.79B-25.38-12.14%3.96%-9.39%-173.86%
$4.61B-12.31%2.63%-4.78%-189.89%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
PII
Polaris
67.41
-2.35
-3.37%
BC
Brunswick
70.59
-9.99
-12.40%
LCII
LCI Industries
93.10
-18.03
-16.22%
HOG
Harley-Davidson
27.36
-4.46
-14.02%
THO
Thor Industries
109.48
3.40
3.21%
WGO
Winnebago Industries
40.60
-14.73
-26.62%

Polaris Corporate Events

Polaris Industries Reports Solid Sales Growth Amid Challenges
Oct 29, 2025

Polaris Industries, a global leader in the powersports sector, specializes in manufacturing off-road vehicles, motorcycles, and boats, with a strong emphasis on innovation and outdoor experiences. In its third quarter of 2025, Polaris reported a seven percent increase in sales, reaching $1.842 billion, despite a reported net loss of $15.8 million. The company saw significant market share gains in off-road vehicles and motorcycles, with retail sales up nine percent compared to the previous year. Operating cash flow for the year-to-date was $562 million, and the company reintroduced its full-year guidance for adjusted sales and earnings.

Polaris Industries’ Earnings Call Highlights Growth and Strategic Moves
Oct 29, 2025

Polaris Industries’ latest earnings call revealed a generally positive sentiment, driven by significant sales growth and strategic moves aimed at enhancing profitability. The company reported notable market share gains and a major strategic decision to sell a majority stake in Indian Motorcycle, which is expected to focus efforts on high-margin growth areas. Despite these positive developments, challenges such as tariff impacts and segment-specific declines persist, particularly in the Youth segment.

Polaris Industries Advances NASH Treatment with ADI-PEG 20 Study
Oct 27, 2025

Polaris Industries is currently conducting a clinical study titled ‘A Phase 2A, Randomized, Double-Blind, Placebo-Controlled, Multi-Center Trial of ADI-PEG 20 or Placebo in Subjects With Nonalcoholic Steatohepatitis (NASH)’. The study aims to evaluate the efficacy and safety of the drug ADI-PEG 20 in treating patients with NASH, a significant liver condition. This research is crucial as it could lead to new therapeutic options for NASH, a disease with limited treatment choices.

Polaris Group’s Phase 3 Trial for Leiomyosarcoma: A Potential Game-Changer
Oct 27, 2025

Study Overview: Polaris Group is conducting a Phase 3 clinical trial titled ADI-PEG 20 or Placebo Plus Gemcitabine and Docetaxel in Previously Treated Subjects With Leiomyosarcoma (ARGSARC). The study aims to evaluate the efficacy and safety of ADI-PEG 20 combined with Gemcitabine and Docetaxel in patients with advanced or metastatic leiomyosarcoma (LMS) who have previously been treated with an anthracycline. This trial is significant as it explores new treatment avenues for LMS, a challenging soft tissue sarcoma.

Polaris Industries’ Promising Study on ADI-PEG 20 for Liver Cancer
Oct 27, 2025

Study Overview: Polaris Industries is conducting a study titled A Randomized, Double-Blind, Multi-Center Study of ADI-PEG 20 Versus Placebo in Subjects with High Arginine Level and Unresectable Hepatocellular Carcinoma. The study aims to evaluate the efficacy and safety of ADI-PEG 20 in patients with high arginine levels and hepatocellular carcinoma (HCC), a significant concern in liver cancer treatment.

Business Operations and StrategyExecutive/Board ChangesFinancial DisclosuresM&A Transactions
Polaris Sells Majority Stake in Indian Motorcycle
Positive
Oct 14, 2025

On October 10, 2025, Polaris announced its decision to separate Indian Motorcycle into a standalone business by selling a majority stake to Carolwood LP. This strategic move is expected to enhance Polaris’ focus on high-growth areas and improve its financial performance, with anticipated benefits to its adjusted EBITDA and earnings per share. The transaction, expected to close in the first quarter of 2026, will see Indian Motorcycle continue its operations independently, retaining its workforce and facilities. Mike Dougherty, President of Polaris’ On Road and International business, will retire following the transaction’s completion. The deal is positioned to benefit both Polaris and Indian Motorcycle by allowing each to concentrate on their respective strengths and market opportunities.

The most recent analyst rating on (PII) stock is a Hold with a $54.00 price target. To see the full list of analyst forecasts on Polaris stock, see the PII Stock Forecast page.

Polaris Industries Navigates Challenges in Latest Earnings Call
Jul 31, 2025

Polaris Industries’ recent earnings call painted a mixed picture of the company’s current standing and future outlook. While the company demonstrated strong operational improvements and effective tariff mitigation strategies, gaining market share across segments, it faced challenges with declining sales and revenue, pressured margins, and ongoing tariff impacts. The decision not to provide full-year guidance due to uncertainty further underscores the challenges ahead.

Polaris Industries Reports Q2 2025 Financial Results
Jul 30, 2025

Polaris Industries, a global leader in powersports, offers a diverse range of off-road vehicles, motorcycles, and marine products, with a focus on innovation and outdoor experiences. In its second quarter of 2025, Polaris reported a 6% decline in sales to $1,853 million compared to the previous year, while adjusted diluted net income per share was $0.40. The company experienced a net loss of $79 million, attributed to lower volumes, negative product mix, and increased promotional spending. Despite these challenges, Polaris achieved market share gains in off-road vehicles, motorcycles, and marine segments, and reported its highest operating cash flow in over five years. Looking ahead, Polaris remains focused on its strategic initiatives and expects to strengthen its position in the market, although it continues to withhold full-year guidance due to economic uncertainties.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 29, 2025