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Customers
Total number of policyholders, a basic measure of scale and market adoption that drives premium growth and network effects; accelerating customer growth suggests market traction, while slowing adds risk to future revenue expansion.Customer growth accelerated through 2024–2026, fueled by record new-sales and pet cross-sells—dynamics supporting management’s raised revenue guidance and higher premium retention. Management highlights sustainable unit economics (LTV:CAC >3x) and substantial IFP-per-employee gains, meaning the larger base is monetizing more efficiently despite stepped-up marketing and reinsurance phasing. Near-term risks include reinsurance timing and ADR impacts from homeowners nonrenewals; if retention normalizes as guided, the customer momentum should amplify revenue and margin expansion.
Date | Customers |
|---|---|
Jun 30, 2026 | 3.31M |
Mar 31, 2026 | 3.14M |
Dec 31, 2025 | 2.98M |
Sep 30, 2025 | 2.87M |
Jun 30, 2025 | 2.69M |
Mar 31, 2025 | 2.55M |
Dec 31, 2024 | 2.43M |
Sep 30, 2024 | 2.31M |
Jun 30, 2024 | 2.17M |
Mar 31, 2024 | 2.10M |