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Sanrio Company Ltd (JP:8136)
:8136
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Sanrio Company (8136) AI Stock Analysis

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JP:8136

Sanrio Company

(8136)

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Outperform 77 (OpenAI - Gpt-5.6Sol)
Rating:77Outperform
Price Target:
¥1,452.00
▲(20.00% Upside)
Action:Reiterated
Date:08/11/26
The score is driven primarily by very strong financial performance (high margins, strong free cash flow, and improved leverage). Technicals support the trend but are tempered by overbought signals (RSI/Stoch). Valuation is the main drag due to a high P/E and low dividend yield.
Positive Factors
Revenue and margin expansion
Sanrio has delivered substantial multi-year revenue expansion alongside exceptional margin improvement. This combination indicates stronger monetization of its character portfolio and operating leverage, supporting durable earnings power and continued investment capacity over the next several quarters.
Negative Factors
Historical earnings volatility
The 2021 loss demonstrates that Sanrio’s results can weaken materially under adverse conditions despite the subsequent recovery. This history means current profitability should not be assumed to be fully insulated from demand shocks or changes in the operating environment.
Read all positive and negative factors
Positive Factors
Negative Factors
Revenue and margin expansion
Sanrio has delivered substantial multi-year revenue expansion alongside exceptional margin improvement. This combination indicates stronger monetization of its character portfolio and operating leverage, supporting durable earnings power and continued investment capacity over the next several quarters.
Read all positive factors

Sanrio Company (8136) vs. iShares MSCI Japan ETF (EWJ)

Sanrio Company Business Overview & Revenue Model

Company Description
Sanrio Company, Ltd., alongside its subsidiaries, conducts business worldwide and in Japan, primarily focusing on the conceptualization, design, and distribution of social communication gifts, greeting cards, and books. The firm's expansive portfo...
How the Company Makes Money
Sanrio primarily makes money by monetizing its character intellectual property (IP) through a mix of licensing and direct commercial activities. A core revenue stream is character licensing, where Sanrio grants third-party manufacturers and brand ...

Sanrio Company Financial Statement Overview

Summary
Strong financial profile: rapid multi-year revenue expansion and very high 2026 profitability (gross margin ~76.5%, EBIT margin ~40.1%, net margin ~28.1%). Balance sheet improved materially with debt reduced to ~19.0B and low debt/equity (~0.12), and free cash flow is robust (2026 FCF ~50.5B, ~95% of net income). Key risks are historical volatility (loss/negative cash flow in 2021) and periods where operating cash flow lagged net income (2022–2025).
Income Statement
92
Very Positive
Balance Sheet
86
Very Positive
Cash Flow
84
Very Positive
BreakdownTTMMar 2026Mar 2026Mar 2025Mar 2024Mar 2023
Income Statement
Total Revenue203.03B194.09B144.90B99.98B72.62B52.76B
Gross Profit155.98B148.56B108.68B71.13B49.06B33.07B
EBITDA84.35B80.87B57.99B30.78B15.42B6.81B
Net Income55.94B54.61B41.73B17.58B8.16B3.42B
Balance Sheet
Total Assets247.71B234.68B202.41B156.06B100.70B83.81B
Cash, Cash Equivalents and Short-Term Investments136.07B125.43B118.98B90.44B52.01B38.40B
Total Debt12.56B19.02B45.32B54.72B23.47B22.67B
Total Liabilities84.33B78.71B94.79B91.16B44.41B40.01B
Stockholders Equity163.17B155.79B107.03B64.61B56.01B43.64B
Cash Flow
Free Cash Flow0.0050.46B39.56B20.49B10.87B4.49B
Operating Cash Flow0.0052.90B42.02B22.17B11.53B5.06B
Investing Cash Flow0.00-21.20B7.08B-3.46B-2.08B2.30B
Financing Cash Flow0.00-38.44B-16.85B15.70B-2.72B-9.11B

Sanrio Company Technical Analysis

Technical Analysis Sentiment
Positive
Last Price1210.00
Price Trends
50DMA
1236.43
Positive
100DMA
1149.07
Positive
200DMA
1066.50
Positive
Market Momentum
MACD
32.59
Negative
RSI
63.98
Neutral
STOCH
87.93
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:8136, the sentiment is Positive. The current price of 1210 is below the 20-day moving average (MA) of 1239.98, below the 50-day MA of 1236.43, and above the 200-day MA of 1066.50, indicating a bullish trend. The MACD of 32.59 indicates Negative momentum. The RSI at 63.98 is Neutral, neither overbought nor oversold. The STOCH value of 87.93 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for JP:8136.

Sanrio Company Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
81
Outperform
¥265.30B26.57―1.65%18.63%24.52%
79
Outperform
¥11.68B14.82―1.92%23.56%81.61%
77
Outperform
¥1.71T29.2937.26%1.11%27.62%19.75%
73
Outperform
¥14.55B8.55―0.24%11.20%51.35%
68
Neutral
¥44.52B14.08―1.45%10.64%96.47%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
61
Neutral
¥100.36B8.437.93%4.11%4.35%37.52%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
JP:8136
Sanrio Company
1,347.00
-87.76
-6.12%
JP:9997
Belluna Co., Ltd.
1,033.00
59.53
6.12%
JP:2652
Mandarake Inc.
410.00
38.90
10.48%
JP:3560
Hobonichi Co., Ltd.
5,200.00
1,912.93
58.20%
JP:7552
Happinet Corporation
5,760.00
2,564.47
80.25%
JP:9278
BOOKOFF GROUP HOLDINGS LIMITED
2,490.00
1,098.93
79.00%

Sanrio Company Corporate Events

Sanrio to Grant Restricted Treasury Shares to Over 1,100 Employees
Aug 19, 2026
Sanrio Company, Ltd. has approved the disposal of 366,220 treasury shares as part of a restricted stock remuneration plan, allocating stock worth about 437 million yen to 1,119 managing executives, officers, and employees. The shares, priced at 1,...
Sanrio Sets Terms for Performance-Based Equity Compensation Trust
Aug 10, 2026
Sanrio Company, Ltd. has approved and detailed the introduction of a performance-based equity compensation plan for its directors, following shareholder approval at its June annual meeting. The scheme uses a trust structure funded by up to 600 mil...
Sanrio Delivers Solid Q1 Earnings and Confirms Full-Year Outlook
Aug 10, 2026
Sanrio reported strong first-quarter results for the fiscal year ending March 2027, with net sales rising 20.7% year on year to ¥52.0 billion and operating profit up 11.1% to ¥22.4 billion, while profit attributable to owners of the pare...
Sanrio Sues Former Managing Director Over Improper U.S. Compensation
Jul 30, 2026
Sanrio has filed a damages lawsuit in the Tokyo District Court against a former managing director who resigned in May 2026 over the improper receipt of compensation from the company’s U.S. subsidiary. The claim totals ¥404.38 million, c...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 11, 2026