Intuit (INTU) AI Stock Analysis

• Market Cap: $195.75B
• Dividend Yield: 0.59%
• Average Volume (3M): 2.27M
• Price to Earnings (P/E): 50.3
• Beta (1Y): 0.81
• Revenue Growth: 15.63%
• EPS Growth: 30.62%
• Country: US
• Employees: 18,800
• Sector: Technology
• Sector Strength: 88
• Industry: Software - Application
• EPS (TTM): 2.75
• Shares Outstanding: 278,805,000
• 10 Day Avg. Volume: 2,286,746
• 30 Day Avg. Volume: 2,266,111
• PEG Ratio: 1.86
• Price to Book (P/B): 11.15
• Price to Sales (P/S): 11.67
• P/FCF Ratio: 36.14
• Enterprise Value/Market Cap: 1.14
• Enterprise Value/Revenue: 11.87
• Enterprise Value/Gross Profit: 14.80
• Enterprise Value/Ebitda: 37.94
• 1Y Price Target: $835.69
• Price Target Upside: 19.52% Upside
• Rating Consensus: Strong Buy
• Number of Analyst Covering: 18

• Rating: 74 Outperform
• Price Target: $757.00 ▲(8.27% Upside)

Intuit's overall stock score is driven by strong financial performance and positive earnings call highlights, particularly in revenue growth and strategic initiatives. While technical analysis and valuation present some concerns, the company's robust growth prospects and strategic focus on AI and mid-market expansion support a favorable outlook.

Positive Factors

AI and Innovation Initiatives

Intuit's focus on AI-driven innovation enhances its competitive edge, enabling it to deliver advanced solutions and maintain market leadership in financial technology.

Revenue Growth

Consistent revenue growth indicates strong market demand and effective business strategies, supporting long-term financial health and shareholder value.

Mid-Market Expansion

Expansion in the mid-market segment taps into a significant TAM, enhancing Intuit's growth prospects and diversifying its customer base, which strengthens its market position.

Negative Factors

Mailchimp Revenue Decline

Mailchimp's underperformance could signal challenges in integrating acquisitions or market saturation, potentially affecting Intuit's overall revenue diversification strategy.

SEO Search Concerns

Changes in SEO dynamics may hinder customer acquisition and lead generation, impacting Intuit's ability to sustain growth in a competitive digital landscape.

Free Cash Flow Decline

Declining free cash flow growth may limit Intuit's ability to invest in new opportunities or weather economic downturns, potentially affecting long-term strategic initiatives.

Intuit Business Overview & Revenue Model

Company Description

Intuit Inc. (INTU) is a leading financial software company headquartered in Mountain View, California. Founded in 1983, Intuit specializes in developing products that simplify financial management for individuals, small businesses, and accountants. Its core offerings include QuickBooks for accounting, TurboTax for tax preparation, and Mint for personal finance management. Intuit operates primarily in the financial technology sector, providing solutions that empower users to manage their finances, optimize tax processes, and streamline business operations.

How the Company Makes Money

Intuit generates revenue through several key streams. The largest portion comes from subscription fees associated with its software products, particularly QuickBooks, which offers various tiers of service based on user needs. TurboTax generates revenue through direct sales of its tax preparation software, with additional income from premium features and services. Moreover, Intuit earns money through transaction fees from payments processed via QuickBooks Payments and other related services. Advertising and partnerships also contribute to revenue, especially through Mint, which offers targeted financial product recommendations. Intuit's strategic partnerships with financial institutions and other technology firms enhance its ecosystem, driving user acquisition and retention, which in turn fuels its revenue growth.

Intuit Financial Statement Overview

Summary

Intuit's financial statements reflect strong profitability with consistent revenue growth and robust margins. The balance sheet shows prudent leverage and effective equity utilization, though recent declines in free cash flow growth should be monitored.

Income Statement

Intuit's income statement shows strong profitability with a consistent gross profit margin above 80% and a net profit margin improving to over 20% in recent years. Revenue growth has been steady, albeit slowing slightly, with a 3.56% increase in the latest year. EBIT and EBITDA margins are robust, indicating efficient operations. Overall, the company demonstrates strong revenue generation and profitability, though the slowing growth rate could be a concern.

Balance Sheet

The balance sheet reflects a solid financial position with a manageable debt-to-equity ratio around 0.33, indicating prudent leverage. Return on equity has been improving, reaching nearly 20%, showcasing effective use of equity capital. The equity ratio is healthy, suggesting a stable asset base. However, the increase in total debt over the years warrants monitoring.

Cash Flow

Cash flow analysis reveals strong operating cash flow relative to net income, though free cash flow growth has been negative recently, which could impact future flexibility. The free cash flow to net income ratio remains high, indicating efficient cash generation. Despite the recent decline in free cash flow growth, the company maintains solid cash flow metrics overall.

Breakdown	TTM	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	18.83B	18.83B	16.29B	14.37B	12.73B	9.63B
Gross Profit	15.10B	15.21B	12.82B	11.22B	10.32B	7.95B
EBITDA	5.89B	5.89B	4.58B	4.04B	3.37B	2.95B
Net Income	3.87B	3.87B	2.96B	2.38B	2.07B	2.06B
Balance Sheet
Total Assets	36.96B	36.96B	32.13B	27.78B	27.73B	15.52B
Cash, Cash Equivalents and Short-Term Investments	4.55B	4.55B	4.07B	3.66B	3.28B	3.87B
Total Debt	6.64B	6.64B	6.57B	6.69B	7.54B	2.48B
Total Liabilities	17.25B	17.25B	13.70B	10.51B	11.29B	5.65B
Stockholders Equity	19.71B	19.71B	18.44B	17.27B	16.44B	9.87B
Cash Flow
Free Cash Flow	6.08B	6.08B	4.63B	4.79B	3.66B	3.13B
Operating Cash Flow	6.21B	6.21B	4.88B	5.05B	3.89B	3.25B
Investing Cash Flow	-2.32B	-2.32B	-227.00M	-922.00M	-5.42B	-3.96B
Financing Cash Flow	-1.51B	-1.51B	-397.00M	-4.27B	1.73B	-3.18B

Intuit Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 699.18
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Positive
• MACD: Negative
• RSI: Neutral
• STOCH: Negative

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For INTU, the sentiment is Positive. The current price of 699.18 is above the 20-day moving average (MA) of 668.23, below the 50-day MA of 715.08, and above the 200-day MA of 663.82, indicating a neutral trend. The MACD of -6.28 indicates Negative momentum. The RSI at 57.29 is Neutral, neither overbought nor oversold. The STOCH value of 88.69 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for INTU.

Intuit Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
ADSK	80 Outperform	69.10B	67.36	42.43%	―	13.99%	-0.95%
CRM	77 Outperform	237.70B	36.26	10.86%	0.67%	8.33%	19.69%
INTU	74 Outperform	$195.75B	50.32	20.29%	0.59%	15.63%	30.62%
SAP	74 Outperform	309.44B	43.51	6.88%	0.99%	10.95%	161.61%
WDAY	71 Outperform	64.79B	111.14	6.36%	―	14.21%	-62.56%
SNOW	68 Neutral	77.77B	-53.90	-58.16%	―	28.37%	-35.49%
Sector *	61 Neutral	$37.18B	12.37	-10.20%	1.83%	8.50%	-7.62%

Intuit Corporate Events

Intuit Declares Cash Dividend of $1.20 Per Share

On August 21, 2025, Intuit announced that its Board of Directors approved a cash dividend of $1.20 per share, to be paid on October 17, 2025, to shareholders of record as of October 9, 2025. This decision reflects Intuit’s commitment to returning value to its shareholders, with future dividends subject to the Board’s discretion.

Intuit Announces Leadership Transition in People & Places

On June 16, 2025, Intuit Inc. announced that Laura Fennell, the Executive Vice President and Chief People & Places Officer since August 2018, will transition to a new role effective July 31, 2025. During her transition period until September 1, 2027, she will receive a structured compensation package, and her equity awards will continue to vest. Caryl Hilliard, the current Senior Vice President, People & Places, will assume the role of Chief People & Places Officer starting August 1, 2025.