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Weibo Corp Class A
(9898)
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Rating:69Neutral
Price Target:
HK$57.00
▲(3.45% Upside)
Action:Reiterated
Date:08/19/26
The score is driven primarily by solid underlying profitability and cash generation, supported by very attractive valuation (low P/E and high dividend yield). These positives are tempered by weak technical momentum (below key moving averages with bearish MACD/Stoch) and a cautious earnings-call outlook highlighting ongoing advertising headwinds, margin compression and near-term cash flow volatility.
Positive Factors
Large, engaged platform
Weibo retains substantial reach and engagement, giving advertisers access to a scaled public-content network. Double-digit video consumption growth and stronger core-user engagement can deepen user value, expand monetizable inventory, and support the platform’s competitive position over the next several quarters.
Negative Factors
Advertising and revenue weakness
Advertising remains the core revenue engine, yet the business has faced multi-year flat-to-down revenue and continued contraction in its largest stream. Persistent budget pressure across several advertiser verticals could limit growth, reduce operating leverage, and delay a durable recovery.
Read all positive and negative factors
Positive Factors
Negative Factors
Large, engaged platform
Weibo retains substantial reach and engagement, giving advertisers access to a scaled public-content network. Double-digit video consumption growth and stronger core-user engagement can deepen user value, expand monetizable inventory, and support the platform’s competitive position over the next several quarters.
Read all positive factors
Weibo Corp Class A (9898) vs. iShares MSCI Hong Kong ETF (EWH)
Market Cap
HK$12.89B
Dividend Yield9.16%
Average Volume (3M)104.07K
Price to Earnings (P/E)5.0
Beta (1Y)1.44
Revenue Growth1.85%
EPS Growth-14.40%
CountryHK
Employees5,651
SectorCommunication Services
Sector Strength97
IndustryInternet Content & Information
Share Statistics
EPS (TTM)1.57
Shares Outstanding157,850,560
10 Day Avg. Volume145,193
30 Day Avg. Volume104,068
Financial Highlights & Ratios
PEG Ratio0.11
Price to Book (P/B)0.68
Price to Sales (P/S)1.53
P/FCF Ratio5.62
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price Target
HK$71.71Price Target Upside30.15% Upside
Rating ConsensusStrong Buy
Number of Analyst Covering4
EPS Forecast (FY)9.93
Revenue Forecast (FY)HK$13.86B
Weibo Corp Class A Business Overview & Revenue Model
Company Description
Weibo Corporation operates a prominent social media platform in the People's Republic of China, offering users a dynamic online environment for generating, sharing, and discovering content. Its operations are bifurcated into two main segments: Adv...
How the Company Makes Money
Weibo primarily generates revenue by monetizing traffic and user engagement on its social media platform through advertising and marketing services. The company’s core revenue stream is advertising, where brands and merchants pay to display ads an...
Weibo Corp Class A Earnings Call Summary
Earnings Call Date:Aug 19, 2026
(Q2-2026)
| % Change Since: |
Next Earnings Date:Nov 05, 2026
Earnings Call Sentiment Neutral
The call described measurable product and monetization progress — notably strong video engagement, AI-driven ad efficiency gains, VAS growth and a healthy cash balance — offset by persistent advertising demand headwinds, margin compression, rising costs and weak operating cash flow. Management conveyed cautious optimism about product-led recovery and AI initiatives but highlighted near-term uncertainty for ad revenue recovery and continued industry pressures.Positive Updates
Stable MAUs and DAUs with Strong Video Engagement
MAUs of 561 million and average DAUs of 254 million in June 2026; video metrics showed double-digit year-over-year growth in total time spent on video views and meaningful growth in average time spent per user on video.
Negative Updates
Advertising Revenue Pressure
Total ad revenue was USD 381 million, down 1% year-over-year (down 6% on a constant currency basis) due to softer demand in several verticals and tightened advertiser budgets; management expects continued pressure into Q3 given high year-ago comps (e.g., food delivery price war) and World Cup dynamics.
Read all updates
Q2-2026 Updates
Positive
Negative
Stable MAUs and DAUs with Strong Video Engagement
MAUs of 561 million and average DAUs of 254 million in June 2026; video metrics showed double-digit year-over-year growth in total time spent on video views and meaningful growth in average time spent per user on video.
Read all positive updates
Company Guidance
Management guided that they expect a slow recovery in consumer demand and continued pressure on advertising in H2 (Q3 comparisons also pressured by a high prior-year food-delivery base and muted World Cup uplift), and will focus on capturing budgets with better visibility by strengthening content-marketing products, standardizing ad solutions and stepping up AI across creative supply, placement and quality while carefully managing investment pace to protect profitability. Key metrics cited: Q2 net revenue $453.8M (+2% YoY, -4% cc) with ad revenue $381.0M (-1% YoY, -6% cc) and VAS $72.9M (+19% YoY, +12% cc); non‑GAAP operating income $125.4M (28% margin), net income $102.7M (net margin 23%), diluted EPS $0.38, total costs $328.4M (+16%), cash & short‑term investments $2.64B, operating cash flow $15.5M, capex $3.1M and D&A $15.7M. They highlighted product and AI targets to drive efficiency and monetization—eCPMs improving YoY and QoQ, AI creatives reached ~50% share in promoted feed/RTB in June and cut negative feedback >30% in e‑commerce, video time spent grew double‑digit YoY with high‑quality supply up double‑digit QoQ, ~10,000 video creators with ~70% retention—and reiterated priorities of homepage feed optimization, creator onboarding and balancing near‑term profitability with long‑term platform competitiveness.Weibo Corp Class A Financial Statement Overview
Summary
Income Statement
72
Positive
Balance Sheet
70
Positive
Cash Flow
74
Positive
| Breakdown | TTM | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 1.76B | 1.76B | 1.75B | 1.76B | 1.84B | 2.26B |
| Gross Profit | 1.38B | 1.34B | 1.39B | 1.39B | 1.44B | 1.85B |
| EBITDA | 544.34M | 523.91M | 552.83M | 695.15M | 545.34M | 676.73M |
| Net Income | 372.08M | 449.02M | 300.80M | 342.60M | 85.56M | 428.32M |
Balance Sheet | ||||||
| Total Assets | 6.54B | 7.09B | 6.50B | 7.28B | 7.13B | 7.52B |
| Cash, Cash Equivalents and Short-Term Investments | 2.11B | 2.40B | 2.35B | 3.23B | 3.17B | 3.13B |
| Total Debt | 1.86B | 1.91B | 1.91B | 2.71B | 2.48B | 2.49B |
| Total Liabilities | 2.86B | 3.08B | 2.93B | 3.76B | 3.74B | 3.83B |
| Stockholders Equity | 3.60B | 3.92B | 3.48B | 3.40B | 3.33B | 3.59B |
Cash Flow | ||||||
| Free Cash Flow | 0.00 | 477.11M | 578.43M | 636.05M | 367.40M | 646.39M |
| Operating Cash Flow | 0.00 | 519.48M | 639.90M | 672.82M | 564.10M | 814.02M |
| Investing Cash Flow | 0.00 | 66.62M | -246.90M | -736.85M | -33.01M | -423.96M |
| Financing Cash Flow | 0.00 | -227.29M | -1.03B | 21.69M | -91.14M | 189.44M |
Weibo Corp Class A Technical Analysis
Negative
55.10
Price Trends
59.13
Negative
61.05
Negative
67.08
Negative
Market Momentum
-2.08
Positive
24.11
Positive
12.92
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:9898, the sentiment is Negative. The current price of 55.1 is below the 20-day moving average (MA) of 56.31, below the 50-day MA of 59.13, and below the 200-day MA of 67.08, indicating a bearish trend. The MACD of -2.08 indicates Positive momentum. The RSI at 24.11 is Positive, neither overbought nor oversold. The STOCH value of 12.92 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HK:9898.
Weibo Corp Class A Risk Analysis
Weibo Corp Class A disclosed 113 risk factors in its most recent earnings report. Weibo Corp Class A reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
Weibo Corp Class A Peers Comparison
UnderperformOutperform
Sector (60)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
80 Outperform | HK$3.95T | 14.41 | 20.47% | 1.22% | 15.97% | 18.45% | |
69 Neutral | HK$12.89B | 4.97 | 8.15% | 9.16% | 1.85% | -14.40% | |
66 Neutral | HK$148.38B | 7.79 | 19.76% | 3.48% | 11.31% | 0.14% | |
60 Neutral | $48.67B | 4.58 | -11.27% | 4.14% | 2.83% | -41.78% | |
54 Neutral | HK$1.88B | 10.37 | 2.82% | 5.15% | -23.74% | -54.08% | |
53 Neutral | HK$21.79B | -12.58 | -8.53% | ― | 11.79% | -1226.27% | |
52 Neutral | HK$1.32B | -1.90 | -7.89% | ― | -13.13% | -332.19% |
* Communication Services Sector Average
HK:9898
Weibo Corp Class A
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Weibo Corp Class A Corporate Events
Weibo Sets August 19 Board Meeting and Mid‑Year Results Disclosure
Jul 29, 2026
Weibo Corporation has scheduled a board meeting in Hong Kong on August 19, 2026 to approve its unaudited second quarter and interim financial results for the period ended June 30, 2026. The company plans to publish these figures after Hong Kong tr...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.