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Maoyan Entertainment (HK:1896)
:1896
Hong Kong Market
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Maoyan Entertainment (1896) AI Stock Analysis

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HK:1896

Maoyan Entertainment

(1896)

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Outperform 74 (OpenAI - Gpt-5.6Sol)
Rating:74Outperform
Price Target:
HK$5.00
▼(-16.53% Downside)
Action:Reiterated
Date:07/18/26
The score is driven primarily by solid financial strength (very low leverage and a meaningful 2025 profitability rebound), supported by attractive valuation (low P/E and strong dividend yield). Technicals are a moderate offset: short-term momentum is improving, but the stock remains below longer-term moving averages, indicating the broader trend is still recovering.
Positive Factors
Very low leverage
Extremely low leverage gives Maoyan substantial financial flexibility across the entertainment cycle. A modest debt burden reduces refinancing and interest pressure, supports resilience during weaker box-office periods, and leaves more capacity to fund operations or strategic initiatives.
Negative Factors
Revenue growth pressure
Negative reported revenue growth signals pressure on the scale of Maoyan’s business, even as profitability improved. Sustained top-line weakness could constrain operating leverage, reduce investment capacity, and make future earnings growth more dependent on cost control or mix improvements.
Read all positive and negative factors
Positive Factors
Negative Factors
Very low leverage
Extremely low leverage gives Maoyan substantial financial flexibility across the entertainment cycle. A modest debt burden reduces refinancing and interest pressure, supports resilience during weaker box-office periods, and leaves more capacity to fund operations or strategic initiatives.
Read all positive factors

Maoyan Entertainment (1896) vs. iShares MSCI Hong Kong ETF (EWH)

Maoyan Entertainment Business Overview & Revenue Model

Company Description
Maoyan Entertainment, founded in 2017 and headquartered in Beijing, China, operates a prominent digital platform that delivers a wide array of internet-powered entertainment services across the People's Republic of China. Its core activities encom...
How the Company Makes Money
Maoyan Entertainment primarily makes money from a mix of consumer transaction services and business-to-business services across China’s film and live entertainment markets. (1) Online entertainment ticketing services: Maoyan earns revenue by facil...

Maoyan Entertainment Financial Statement Overview

Summary
Fundamentals are solid overall: profitability rebounded meaningfully in 2025 (net margin ~12.2%) and the balance sheet is very conservative with extremely low leverage (debt-to-equity ~0.01). The main offset is volatility—cash flow was negative in 2024 before a strong 2025 recovery, and earnings have swung across years—so operating consistency is not yet fully proven.
Income Statement
74
Positive
Balance Sheet
88
Very Positive
Cash Flow
67
Positive
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue4.63B4.08B4.76B2.32B3.32B
Gross Profit2.00B1.63B2.38B1.02B1.84B
EBITDA925.80M307.76M1.28B372.85M942.06M
Net Income563.65M181.91M910.41M105.19M368.50M
Balance Sheet
Total Assets12.73B12.51B12.54B10.26B11.03B
Cash, Cash Equivalents and Short-Term Investments2.54B2.51B3.44B2.28B2.66B
Total Debt104.85M481.21M278.47M373.05M606.10M
Total Liabilities3.43B3.46B3.50B2.08B3.04B
Stockholders Equity9.29B9.05B9.04B8.17B7.99B
Cash Flow
Free Cash Flow1.19B-860.61M1.47B62.91M559.69M
Operating Cash Flow1.20B-846.26M1.50B75.22M579.26M
Investing Cash Flow700.89M-806.78M-831.24M-528.84M163.50M
Financing Cash Flow-647.50M401.00M-243.37M-415.63M-341.07M

Maoyan Entertainment Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price5.99
Price Trends
50DMA
4.66
Negative
100DMA
4.97
Negative
200DMA
5.68
Negative
Market Momentum
MACD
-0.10
Negative
RSI
47.54
Neutral
STOCH
66.54
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:1896, the sentiment is Neutral. The current price of 5.99 is above the 20-day moving average (MA) of 4.39, above the 50-day MA of 4.66, and above the 200-day MA of 5.68, indicating a neutral trend. The MACD of -0.10 indicates Negative momentum. The RSI at 47.54 is Neutral, neither overbought nor oversold. The STOCH value of 66.54 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for HK:1896.

Maoyan Entertainment Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
80
Outperform
HK$3.93T14.3620.47%1.22%15.97%18.45%
74
Outperform
HK$5.15B12.003.92%5.12%-6.86%379.60%
73
Outperform
HK$98.06B9.4311.23%2.99%16.05%-6.93%
69
Neutral
HK$12.82B5.018.15%9.09%1.85%-14.40%
66
Neutral
HK$144.28B7.6219.76%3.56%11.31%0.14%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
53
Neutral
HK$21.62B-11.86-8.53%11.79%-1226.27%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HK:1896
Maoyan Entertainment
4.30
-3.56
-45.29%
HK:0700
Tencent Holdings
434.00
-192.20
-30.69%
HK:0772
China Literature
20.10
-22.06
-52.32%
HK:9898
Weibo Corp Class A
52.60
-37.68
-41.74%
HK:1024
Kuaishou Technology Class B
32.32
-40.58
-55.66%
HK:1698
Tencent Music Entertainment Group Class A
31.52
-65.37
-67.47%

Maoyan Entertainment Corporate Events

Maoyan Grants 5.3 Million Share Options to Staff Under Post-IPO Scheme
Aug 31, 2026
Maoyan Entertainment has granted 5.3 million share options to eligible employees who are not part of senior management under its Post-IPO Share Option Scheme. The options, issued at an exercise price of HK$4.345 per share, match the closing price ...
Maoyan Entertainment Swings to Loss as China Box Office Slumps, Bets on Offline Shows and IP
Aug 20, 2026
Maoyan Entertainment reported a sharp downturn in financial performance for the six months ended June 30, 2026, as revenue fell 27.6% year-on-year to RMB1,789.8 million and gross profit dropped 40.2% to RMB560.1 million. The group swung to a net l...
Maoyan Strikes IP Cooperation Deal With Tencent-Affiliated China Literature Unit
Aug 20, 2026
Maoyan Entertainment has entered a new IP Business Cooperation Framework Agreement with Shanghai Yueting, an indirectly wholly-owned subsidiary of China Literature, effective from August 20, 2026 to December 31, 2027. The deal formalises collabora...
Maoyan Entertainment Announces Resignation of Non-Executive Director Tang Lichun
Aug 20, 2026
Maoyan Entertainment has announced the resignation of non-executive director Tang Lichun, effective August 20, 2026, citing other business commitments. The board emphasized that Tang has no disagreements with directors and that there are no issues...
Maoyan Entertainment Updates Board and Committee Roles
Aug 20, 2026
Maoyan Entertainment has disclosed an updated list of its board directors and clarified their roles, confirming Zheng Zhihao as chief executive officer and executive director, alongside chairman Wang Changtian and other non-executive members. The ...
Maoyan Sets Board Meeting to Review 2026 Interim Results and Dividend
Aug 10, 2026
Maoyan Entertainment’s board of directors will convene on August 20, 2026 to review and approve the interim results for the six months ended June 30, 2026, covering the company, its subsidiaries and consolidated affiliated entities. The boar...
Maoyan Flags First-Half Loss as China Box Office Slumps, Bets on Summer Slate and IP Push
Jul 24, 2026
Maoyan Entertainment warned that first-half 2026 revenue is expected to fall around 25%–29% year on year to between RMB1.75 billion and RMB1.85 billion, with the company swinging from a RMB178.5 million profit a year earlier to a projected l...
Maoyan Entertainment Grants New RSUs With Robust Clawback Terms
Jul 20, 2026
Maoyan Entertainment has granted 1,312,505 restricted share units to eligible employees under its RSU Scheme, representing about 0.113% of its total issued share capital as of the grant date. The RSUs, issued at no purchase price and referencing a...
Maoyan Entertainment Updates Final Dividend and Scrip Option Details for 2025
Jul 16, 2026
Maoyan Entertainment declared a final ordinary dividend of HKD 0.22 per share for the financial year ended 31 December 2025, with shareholders’ approval obtained on 23 June 2026. The dividend will be paid in cash by default in Hong Kong doll...
Maoyan Shareholders Back All AGM Resolutions, Approve Dividend and Auditor Reappointment
Jun 23, 2026
Maoyan Entertainment’s shareholders approved all resolutions at the 23 June 2026 annual general meeting, with poll voting conducted on each item and Computershare Hong Kong Investor Services acting as scrutineer. The meeting had an effective...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jul 18, 2026