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Wisdom Sports Group (HK:1661)
:1661
Hong Kong Market
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Wisdom Sports Group (1661) AI Stock Analysis

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HK:1661

Wisdom Sports Group

(1661)

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Neutral 45 (OpenAI - Gpt-5.6Sol)
Rating:45Neutral
Price Target:
HK$2.00
▼(-19.35% Downside)
Action:Reiterated
Date:09/17/26
The score is primarily constrained by weak financial quality—continued losses combined with heavy negative operating/free cash flow—despite a strong revenue rebound and low leverage. Technical signals are also bearish (below major moving averages with negative MACD and sub-40 RSI), while valuation support is limited due to a negative P/E and no dividend yield data.
Positive Factors
Revenue Rebound
The sharp revenue rebound indicates that demand or business activity recovered materially in 2025. If the improved top-line traction persists, it can provide greater operating scale and a foundation for rebuilding margins, although profitability conversion remains unproven.
Negative Factors
Cash Burn
Heavy negative operating and free cash flow indicates that reported business activity is not yet translating into internally generated funding. If the burn persists, liquidity and financing needs could constrain investment and make the recovery more difficult to sustain.
Read all positive and negative factors
Positive Factors
Negative Factors
Revenue Rebound
The sharp revenue rebound indicates that demand or business activity recovered materially in 2025. If the improved top-line traction persists, it can provide greater operating scale and a foundation for rebuilding margins, although profitability conversion remains unproven.
Read all positive factors

Wisdom Sports Group (1661) vs. iShares MSCI Hong Kong ETF (EWH)

Wisdom Sports Group Business Overview & Revenue Model

Company Description
Wisdom Sports Group, an investment holding entity primarily active in the People's Republic of China, specializes in the management and promotion of various sporting events. Its business activities are segmented into two main divisions: Event Oper...
How the Company Makes Money
null...

Wisdom Sports Group Financial Statement Overview

Summary
Despite a sharp 2025 revenue rebound (~194%), profitability remains weak (net margin ~-14.6% with negative EBIT/EBITDA margins) and cash flow is the primary concern: operating cash flow and free cash flow were heavily negative (around -109M OCF), indicating meaningful cash burn. A low-leverage balance sheet (debt-to-equity ~1.7%) helps, but ongoing losses and negative ROE (~-10.8%) keep the financial profile below average.
Income Statement
32
Negative
Balance Sheet
74
Positive
Cash Flow
24
Negative
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue627.46M223.49M78.07M32.24M4.98M12.17M
Gross Profit27.67M22.53M10.14M-840.00K3.50M-212.00K
EBITDA-6.25M-35.98M-44.11M-68.42M-12.68M-42.76M
Net Income-11.86M-32.74M-52.58M-87.18M-75.48M-47.85M
Balance Sheet
Total Assets653.72M367.67M411.40M412.36M499.15M586.60M
Cash, Cash Equivalents and Short-Term Investments268.29M155.55M252.64M180.48M185.54M229.90M
Total Debt1.37M5.15M7.68M6.61M0.000.00
Total Liabilities360.16M71.95M59.93M43.76M38.38M52.26M
Stockholders Equity293.57M295.73M352.18M369.27M461.45M534.99M
Cash Flow
Free Cash Flow8.88M-108.99M-44.90M-40.93M24.58M25.80M
Operating Cash Flow8.93M-108.94M-43.92M-40.05M24.59M26.95M
Investing Cash Flow-24.05M17.31M79.51M-55.89M19.94M-32.95M
Financing Cash Flow4.50M4.02M38.64M6.37M0.00-331.00K

Wisdom Sports Group Technical Analysis

Technical Analysis Sentiment
Negative
Last Price2.48
Price Trends
50DMA
1.91
Negative
100DMA
2.09
Negative
200DMA
1.66
Positive
Market Momentum
MACD
-0.04
Positive
RSI
40.52
Neutral
STOCH
15.92
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:1661, the sentiment is Negative. The current price of 2.48 is above the 20-day moving average (MA) of 2.11, above the 50-day MA of 1.91, and above the 200-day MA of 1.66, indicating a neutral trend. The MACD of -0.04 indicates Positive momentum. The RSI at 40.52 is Neutral, neither overbought nor oversold. The STOCH value of 15.92 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HK:1661.

Wisdom Sports Group Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
74
Outperform
HK$4.66B11.063.92%5.54%-6.86%379.60%
71
Outperform
HK$2.68B6.1816.67%9.05%3.40%12.68%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
57
Neutral
HK$994.63M10.654.06%5.03%-8.97%
50
Neutral
HK$348.51M-11.85-4.20%18.18%-13.27%-38.30%
45
Neutral
HK$352.04M-25.36-4.03%2.50%781.50%84.03%
30
Underperform
HK$1.87B-40.50-3.41%10.39%-30.41%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HK:1661
Wisdom Sports Group
1.85
1.00
117.65%
HK:0752
Pico Far East Holdings
2.10
-0.44
-17.16%
HK:0082
Crazy Sports Group Limited
0.08
-0.01
-15.38%
HK:1896
Maoyan Entertainment
3.97
-3.88
-49.43%
HK:2309
Birmingham Sports Holdings Limited
2.03
0.18
10.05%
HK:0511
Television Broadcasts Limited
2.13
-1.38
-39.32%

Wisdom Sports Group Corporate Events

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Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Sep 17, 2026