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Milan Station Holdings Limited (1150) AI Stock Analysis
Milan Station Holdings Limited
(HKEX:1150)
The score is held back primarily by weak financial quality—operating profitability and free cash flow are still negative despite a revenue rebound and a return to small net profit. Technicals are supportive with price above major moving averages and positive MACD, but the very high RSI signals the move is stretched. Valuation is moderate (P/E ~12), offering some support but not enough to offset the cash-flow and margin risks.
Milan Station Holdings Limited (1150) vs. iShares MSCI Hong Kong ETF (EWH)
- Market Cap
- HKD 82.44M
- Dividend Yield
- ―
- Average Volume (3M)
- 2.23M
- Price to Earnings (P/E)
- 8.0
- Beta (1Y)
- -0.13
- Revenue Growth
- 25.92%
- EPS Growth
- ―
- Country
- Hong Kong
- Employees
- 20
- Sector
- Consumer Cyclical
- Sector Strength
- 61
- Industry
- Luxury Goods
Milan Station Holdings Limited Business Overview & Revenue Model
Company Description
Milan Station Holdings Limited operates as an investment holding company, with its core business centered on the retail of luxury goods, fashion accessories, and spa and wellness products. The company serves customers across Hong Kong, Macau, and Mai...
Milan Station Holdings Limited Financial Statement Overview
Summary
Financials show early stabilization but remain fragile. Revenue rebounded in 2025 (+26.8% YoY) and the company returned to a small net profit, while leverage looks manageable (debt-to-equity ~0.40). However, core quality is weak: gross margin is low (~9.5%), operating profitability (EBIT/EBITDA) is still negative, and free cash flow remains negative despite improved operating cash flow.
Income Statement
34NegativeBalance Sheet
58NeutralCash Flow
31Negative| Breakdown | TTM | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 124.35M | 125.27M | 111.86M | 172.53M | 233.28M | 245.02M |
| Gross Profit | 10.23M | 11.93M | 8.31M | 25.14M | 54.77M | 70.92M |
| EBITDA | -9.93M | -9.74M | -21.98M | -14.83M | -24.89M | 42.48M |
| Net Income | 10.36M | 1.50M | -26.36M | -27.88M | -45.85M | 20.53M |
Balance Sheet | ||||||
| Total Assets | 109.65M | 112.30M | 103.70M | 117.83M | 140.58M | 172.94M |
| Cash, Cash Equivalents and Short-Term Investments | 74.59M | 65.42M | 46.26M | 33.10M | 38.54M | 64.71M |
| Total Debt | 26.56M | 29.03M | 18.78M | 20.45M | 15.95M | 18.48M |
| Total Liabilities | 38.60M | 39.10M | 31.46M | 33.01M | 27.86M | 38.24M |
| Stockholders Equity | 71.05M | 73.21M | 72.24M | 84.82M | 112.72M | 133.83M |
Cash Flow | ||||||
| Free Cash Flow | 884.00K | -1.06M | -771.00K | -5.65M | -15.44M | -25.76M |
| Operating Cash Flow | 2.52M | 1.78M | -527.00K | -4.03M | -14.81M | -17.14M |
| Investing Cash Flow | -3.24M | -2.84M | -226.00K | -1.58M | 1.66M | -5.71M |
| Financing Cash Flow | 5.19M | 2.78M | 2.96M | -2.51M | 3.07M | -16.16M |
Milan Station Holdings Limited Technical Analysis
Price Trends
Market Momentum
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:1150, the sentiment is Negative. The current price of 0.08 is below the 20-day moving average (MA) of 0.08, below the 50-day MA of 0.08, and below the 200-day MA of 0.11, indicating a neutral trend. The MACD of 0.00 indicates Positive momentum. The RSI at 49.93 is Neutral, neither overbought nor oversold. The STOCH value of 56.84 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HK:1150.
Milan Station Holdings Limited Peers Comparison
Overall Rating
HK:041760Neutral- HK:115053.6Neutral
HK:008453Neutral
HK:025648.6Neutral
HK:338938Underperform
HK:044437.5Underperform
Financial Indicators
| Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
| Sector * | 61Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% |
| HK:0417 | 60Neutral | HKD 145.77M | 1.27 | 27.01% | ― | -1.93% | ― |
| HK:1150 | 54Neutral | HKD 82.44M | 7.96 | 14.37% | ― | 25.92% | ― |
| HK:0084 | 53Neutral | HKD 75.22M | -1.58 | -5.18% | ― | 0.91% | 55.64% |
| HK:0256 | 49Neutral | HKD 576.37M | -4.05 | -3.03% | ― | -4.85% | 60.69% |
| HK:3389 | 38Underperform | HKD 387.55M | -3.87 | -2.87% | 302.27% | -21.99% | -138.89% |
| HK:0444 | 38Underperform | HKD 60.44M | -0.31 | -108.23% | ― | ― | ― |
* Consumer Cyclical Sector Average
Performance Comparison
| Show on chart | Ticker | Company Name | Price | Change | % Change |
|---|---|---|---|---|---|
| HK:1150 | Milan Station Holdings Limited | 0.08 | -0.07 | -48.68% | |
| HK:0256 | Citychamp Watch & Jewellery Group | 0.11 | -0.08 | -40.64% | |
| HK:3389 | Hengdeli Holdings | 0.09 | 0.05 | 137.84% | |
| HK:0444 | Sere Watch (Hong Kong) | 0.01 | 0.00 | 0.00% | |
| HK:0084 | Stelux Holdings International Limited | 0.07 | 0.00 | 2.86% | |
| HK:0417 | Tse Sui Luen Jewellery (International) Ltd | 0.58 | -0.67 | -53.20% |
Milan Station Holdings Limited Corporate Events
Milan Station Delays Capital Restructuring Circular and Revises Rights Issue Timetable
Milan Station Holdings Limited, a Cayman-incorporated retailer listed in Hong Kong under stock code 1150, serves equity investors in the Hong Kong capital market and uses corporate actions to reshape its capital base. Its governance practices include...
Milan Station Delays Share Capital Restructuring Circular and Revises Timetable
Milan Station Holdings Limited has delayed the despatch of a key circular to shareholders, which was originally scheduled for 28 October 2026, due to the need for additional time to prepare and finalise the information it will contain. The circular c...
Milan Station Unveils Capital Restructuring and HK$76 Million Rights Issue
Milan Station Holdings plans to increase its authorised share capital from HK$80 million to HK$400 million and consolidate every five existing shares of HK$0.04 into one consolidated share of HK$0.20, alongside a reduction in the trading board lot si...
Milan Station Publishes Unaudited Interim Results for First Half of 2026
Milan Station Holdings Limited, a Hong Kong-listed retail group incorporated in the Cayman Islands, released its unaudited consolidated interim results for the six months ended 30 June 2026. The board currently comprises two executive directors and t...
Milan Station Sets August Board Meeting to Review Interim Results and Dividend
Milan Station Holdings Limited has scheduled a board meeting for 28 August 2026 to review interim results for the six months ended 30 June 2026 and to consider declaring an interim dividend. The announcement signals an upcoming update on the company&...
Milan Station Clarifies Pricing Basis for Disposal of BFB Health Shares
Milan Station Holdings has provided additional details on its recently announced disposals of listed securities in BFB Health, clarifying how the sale prices were determined with the purchaser on an arm’s length basis and normal commercial term...
Milan Station Sells Entire BFB Health Stake to Fund High-End Luxury Push
Milan Station Holdings has exited its investment in BFB Health by selling a total of 24,090,000 shares in two tranches between April and August 2026, for aggregate cash proceeds of about HK$11.24 million. Following the second disposal, completed on 1...
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.
Date of analysis: Oct 09, 2026