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Squirrel Media SA (ES:SQRL)
BME:SQRL
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Squirrel Media SA (SQRL) AI Stock Analysis

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ES:SQRL

Squirrel Media SA

(BME:SQRL)

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Neutral 55 (OpenAI - 5.2)
Rating:55Neutral
Price Target:
€2.00
▼(-4.31% Downside)
Action:Reiterated
Date:08/06/26
The score is driven primarily by strong top-line growth and a serviceable balance sheet, but is held back by margin compression, weaker cash-flow conversion, and a negative/weak technical trend (price below major moving averages with negative MACD). A high P/E further limits the valuation cushion.
Positive Factors
Accelerating revenue growth
Squirrel's near-80% revenue growth in 2025 provides a durable foundation for scaling its digital media and ad operations. Sustained top-line expansion supports investment in content, audience building and sales capacity, improving long-term market position and enabling operating leverage as fixed costs are spread over higher sales.
Negative Factors
Sharp gross margin compression
A large drop in gross margin suggests persistent pricing pressure, higher content or platform costs, or a lower-margin revenue mix. This undermines the ability of revenue growth to drive profits and cash flow, requiring sustained operational adjustments to restore structural profitability over multiple quarters.
Read all positive and negative factors
Positive Factors
Negative Factors
Accelerating revenue growth
Squirrel's near-80% revenue growth in 2025 provides a durable foundation for scaling its digital media and ad operations. Sustained top-line expansion supports investment in content, audience building and sales capacity, improving long-term market position and enabling operating leverage as fixed costs are spread over higher sales.
Read all positive factors

Squirrel Media SA (SQRL) vs. iShares MSCI Spain ETF (EWP)

Squirrel Media SA Business Overview & Revenue Model

Company Description
Squirrel Media, S.A. specializes in the creation and global dissemination of audiovisual media content, catering to both the Spanish market and international audiences. The company's core services encompass advertising, content development, media ...
How the Company Makes Money
null...

Squirrel Media SA Financial Statement Overview

Summary
Rapid revenue growth (2025 up ~79.7% vs 2024) is a major positive, and leverage is moderate with improving debt-to-equity (~0.61 in 2025 vs ~0.74 in 2024). However, profitability and cash conversion are uneven: gross margin compressed sharply (~14.6% in 2024 to ~5.7% in 2025), earnings have been volatile vs 2023, operating cash flow declined (to ~13.8M from ~27.1M), and free cash flow covered only ~0.51x net income in 2025.
Income Statement
64
Positive
Balance Sheet
67
Positive
Cash Flow
54
Neutral
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue243.52M144.49M129.64M78.31M69.70M
Gross Profit13.99M21.11M23.93M17.50M9.71M
EBITDA26.05M14.11M18.76M11.35M5.94M
Net Income6.06M2.88M10.29M3.54M5.56M
Balance Sheet
Total Assets259.12M211.44M173.56M117.98M64.28M
Cash, Cash Equivalents and Short-Term Investments14.73M10.77M16.34M15.80M15.61M
Total Debt54.08M46.83M41.94M28.02M15.79M
Total Liabilities182.16M135.38M108.25M69.98M33.80M
Stockholders Equity64.77M63.69M55.73M43.00M29.93M
Cash Flow
Free Cash Flow6.99M-10.87M9.83M-12.48M-3.55M
Operating Cash Flow13.84M27.08M31.01M10.30M8.19M
Investing Cash Flow-2.42M-42.59M-27.88M-33.31M-13.10M
Financing Cash Flow-8.65M10.29M7.01M24.23M1.39M

Squirrel Media SA Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
55
Neutral
€222.56M68.244.81%69.84%110.06%
55
Neutral
€293.59M59.004.21%21.31%-12.38%
46
Neutral
€405.70M38.534.81%1.95%-10.49%-38.69%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
ES:SQRL
Squirrel Media SA
2.32
0.12
5.45%
ES:DOM
Global Dominion Access SA
2.71
-0.47
-14.78%
ES:480S
Soluciones Cuatroochenta SA
18.20
3.20
21.33%
ES:AGIL
Agile Content SA
2.20
0.22
11.11%
ES:GIGA
Gigas Hosting SA
3.13
-1.85
-37.15%
ES:IZER
Izertis SA
8.26
-1.52
-15.54%

Squirrel Media SA Corporate Events

Squirrel Media Closes All-Share Acquisition of Digital Ad Specialist ADSPLANNING
Jul 9, 2026
Squirrel Media has completed the acquisition of 100% of ADSPLANNING, a Spanish specialist in digital advertising planning and management with strong programmatic technology and data-driven campaign capabilities. The deal, paid entirely in Squirrel...
Squirrel Media shareholders endorse 2025 accounts and management reports
Jul 1, 2026
Squirrel Media SA reported that its Ordinary General Shareholders’ Meeting, held on June 25, 2026, approved all resolutions on the agenda with 85.897% of share capital represented, underscoring strong shareholder support and governance conti...
Squirrel Media issues €11.1m sustainability-linked bond on MARF
Jun 5, 2026
Squirrel Media S.A. has completed a €11.1 million senior unsecured bond issue under its Sustainability-Linked Bond Programme on Spain’s Mercado Alternativo de Renta Fija, with a 4.5-year term and a fixed annual coupon of 5%. The sustai...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 06, 2026