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Dogness (International) Corp (DOGZ)
NASDAQ:DOGZ
US Market
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Dogness (International) (DOGZ) AI Stock Analysis

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DOGZ

Dogness (International)

(NASDAQ:DOGZ)

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Neutral 42 (OpenAI - Gpt-5.6Sol)
Rating:42Neutral
Price Target:
$0.85
▼(-16.27% Downside)
Action:Reiterated
Date:10/03/26
The score is primarily dragged down by poor financial performance (sustained losses, negative gross profit in 2026, and ongoing cash burn). Technical indicators also point to a weak downtrend (below key moving averages with negative MACD), while valuation is constrained by negative earnings and no dividend support.
Positive Factors
Moderate leverage and equity cushion
Moderate leverage and a sizable equity and asset base provide some financial cushion despite recent losses. Debt-to-equity of roughly 0.09–0.25 in 2022–2025 indicates the company is not heavily debt-funded, preserving more flexibility than a highly leveraged peer. However, ongoing losses are eroding that buffer.
Negative Factors
Persistent losses and negative gross profit
Persistent losses after profitability in 2021–2022 show that the current business model is not converting sales into sustainable earnings. Negative gross profit in 2026 is especially concerning because it suggests pricing, product mix, or cost pressures are overwhelming the economics of core products and may require significant operational changes.
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Positive Factors
Negative Factors
Moderate leverage and equity cushion
Moderate leverage and a sizable equity and asset base provide some financial cushion despite recent losses. Debt-to-equity of roughly 0.09–0.25 in 2022–2025 indicates the company is not heavily debt-funded, preserving more flexibility than a highly leveraged peer. However, ongoing losses are eroding that buffer.
Read all positive factors

Dogness (International) (DOGZ) vs. SPDR S&P 500 ETF (SPY)

Dogness (International) Business Overview & Revenue Model

Company Description
Dogness (International) Corporation, through its various subsidiaries, specializes in the global design, production, and distribution of fashionable merchandise for canine and feline companions. Their extensive product portfolio includes essential...
How the Company Makes Money
Dogness primarily makes money by selling pet products—particularly smart/connected pet devices and other pet supplies—through wholesale and distribution arrangements as well as direct-to-consumer sales channels where available. Revenue is generate...

Dogness (International) Financial Statement Overview

Summary
Weak overall fundamentals: income statement performance is very poor with multi-year losses, volatile revenue, and negative gross profit in 2026; cash flow is also weak with persistent negative free cash flow and volatile operating cash flow. The balance sheet is a relative positive (moderate leverage and a cushion of equity), but that cushion is being eroded by large losses.
Income Statement
18
Very Negative
Balance Sheet
62
Positive
Cash Flow
28
Negative
BreakdownJun 2026Jun 2025Jun 2024Jun 2023Jun 2022
Income Statement
Total Revenue15.88M20.71M14.85M17.58M27.10M
Gross Profit-111.46K5.03M3.12M3.66M10.14M
EBITDA-3.29M-3.13M-3.68M-6.23M3.86M
Net Income-27.63M-5.10M-6.06M-7.20M3.24M
Balance Sheet
Total Assets94.12M116.85M99.20M97.87M100.80M
Cash, Cash Equivalents and Short-Term Investments4.83M12.83M6.96M4.48M16.66M
Total Debt15.34M15.21M18.78M18.47M8.10M
Total Liabilities19.10M19.09M22.79M21.53M12.32M
Stockholders Equity75.02M97.75M76.41M76.34M88.18M
Cash Flow
Free Cash Flow-7.90M-453.07K-2.71M-10.42M-9.10M
Operating Cash Flow-2.25M567.09K813.83K-8.90M6.16M
Investing Cash Flow-5.64M877.64K-3.44M-1.48M-14.74M
Financing Cash Flow-576.66K4.40M5.21M-1.04M20.87M

Dogness (International) Technical Analysis

Technical Analysis Sentiment
Negative
Last Price1.02
Price Trends
50DMA
0.97
Negative
100DMA
1.02
Negative
200DMA
2.42
Negative
Market Momentum
MACD
-0.03
Negative
RSI
40.66
Neutral
STOCH
15.69
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For DOGZ, the sentiment is Negative. The current price of 1.02 is above the 20-day moving average (MA) of 0.91, above the 50-day MA of 0.97, and below the 200-day MA of 2.42, indicating a bearish trend. The MACD of -0.03 indicates Negative momentum. The RSI at 40.66 is Neutral, neither overbought nor oversold. The STOCH value of 15.69 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for DOGZ.

Dogness (International) Risk Analysis

Dogness (International) disclosed 62 risk factors in its most recent earnings report. Dogness (International) reported the most risks in the "Legal & Regulatory" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Dogness (International) Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
73
Outperform
$265.13M11.5313.11%3.14%0.97%80.59%
70
Outperform
$310.73M18.856.50%3.68%-14.67%-59.03%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
56
Neutral
$132.09M-4.20-15.46%2.90%-0.10%61.92%
54
Neutral
$328.67M-158.81-1.09%―-3.92%96.88%
46
Neutral
$124.60M123.811.46%―-18.17%―
42
Neutral
$15.68M-1.68-32.47%―-23.29%-381.37%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
DOGZ
Dogness (International)
0.89
-12.60
-93.40%
CLAR
Clarus
3.45
0.20
6.09%
ESCA
Escalade
19.26
7.29
60.96%
JAKK
Jakks Pacific
27.15
9.22
51.46%
FNKO
Funko
5.86
2.53
75.98%
PLBY
Playboy
1.04
-0.40
-27.78%

Dogness (International) Corporate Events

Dogness CEO Silong Chen Halves Base Salary to Support Leaner Operations
Sep 4, 2026
On August 31, 2026, Dogness’s board approved an amendment to Chairman and CEO Silong Chen’s employment agreement, reflecting his voluntary decision to cut his monthly base salary in half from $10,000 to $5,000, effective September 1, 2...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 03, 2026