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Stroeer SE & Co. KGaA
(XETRA:SAX)
Select Model
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Rating:64Neutral
Price Target:
€43.00
▲(8.37% Upside)
Action:Reiterated
Date:08/17/26
The score is held back primarily by elevated leverage and easing profitability/cash-flow momentum despite strong revenue growth. Offsetting this, the stock’s technical trend is clearly positive versus major moving averages, and valuation is supported by a reasonable P/E and a solid dividend yield.
Positive Factors
Strong Revenue Growth
Substantial revenue expansion indicates stronger business scale and market demand. If maintained, the larger revenue base can improve operating leverage and support continued investment across Ströer’s OOH, DOOH and digital marketing activities.
Negative Factors
Elevated Leverage
High leverage materially limits financial flexibility and increases sensitivity to earnings or cash-flow weakness. The lower equity base amplifies balance-sheet risk, while debt service can constrain investment, shareholder returns and resilience through an advertising downturn.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong Revenue Growth
Substantial revenue expansion indicates stronger business scale and market demand. If maintained, the larger revenue base can improve operating leverage and support continued investment across Ströer’s OOH, DOOH and digital marketing activities.
Read all positive factors
Stroeer SE & Co. KGaA (SAX) vs. iShares MSCI Germany ETF (EWG)
Market Cap
€2.19B
Dividend Yield4.66%
Average Volume (3M)183.93K
Price to Earnings (P/E)18.0
Beta (1Y)1.14
Revenue Growth3.40%
EPS Growth-8.34%
CountryDE
Employees13,270
SectorGeneral
Sector StrengthN/A
IndustryAdvertising Agencies
Share Statistics
EPS (TTM)2.20
Shares Outstanding55,161,050
10 Day Avg. Volume347,881
30 Day Avg. Volume183,926
Financial Highlights & Ratios
PEG Ratio-4.28
Price to Book (P/B)4.34
Price to Sales (P/S)1.00
P/FCF Ratio6.53
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price Target
€44.50Price Target Upside12.15% Upside
Rating ConsensusHold
Number of Analyst Covering5
EPS Forecast (FY)2.97
Revenue Forecast (FY)€2.17B
Stroeer SE & Co. KGaA Business Overview & Revenue Model
Company Description
Ströer SE & Co. KGaA provides out-of-home (OOH) media and digital out-of-home advertising services in Germany and internationally. The company operates through three segments: OOH Media, Digital & Dialog Media, and DaaS & E-Commerce. It offers tra...
How the Company Makes Money
Ströer generates revenue primarily by selling advertising and marketing services across its media inventory and digital platforms.
1) Out-of-home (OOH) advertising sales
- Core monetization: Ströer sells advertising placements on its OOH inventor...
Stroeer SE & Co. KGaA Financial Statement Overview
Summary
Income Statement
66
Positive
Balance Sheet
42
Neutral
Cash Flow
63
Positive
| Breakdown | TTM | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 2.13B | 2.08B | 2.05B | 1.91B | 1.77B | 1.63B |
| Gross Profit | 894.59M | 871.64M | 896.12M | 796.76M | 756.48M | 643.05M |
| EBITDA | 569.00M | 577.95M | 623.18M | 555.17M | 540.80M | 488.44M |
| Net Income | 122.76M | 125.70M | 130.80M | 92.83M | 143.26M | 122.13M |
Balance Sheet | ||||||
| Total Assets | 2.82B | 3.04B | 2.89B | 2.74B | 2.76B | 2.72B |
| Cash, Cash Equivalents and Short-Term Investments | 71.53M | 73.76M | 75.49M | 72.31M | 76.42M | 67.98M |
| Total Debt | 1.88B | 1.69B | 1.71B | 1.64B | 1.62B | 1.58B |
| Total Liabilities | 2.42B | 2.55B | 2.41B | 2.30B | 2.28B | 2.23B |
| Stockholders Equity | 383.69M | 476.57M | 465.50M | 436.04M | 464.23M | 474.51M |
Cash Flow | ||||||
| Free Cash Flow | 318.21M | 316.25M | 358.96M | 270.07M | 247.27M | 319.91M |
| Operating Cash Flow | 426.55M | 411.09M | 454.49M | 401.13M | 410.89M | 426.46M |
| Investing Cash Flow | -107.08M | -95.78M | -198.39M | -124.45M | -148.43M | -99.33M |
| Financing Cash Flow | -319.97M | -317.05M | -252.92M | -284.24M | -245.97M | -349.21M |
Stroeer SE & Co. KGaA Technical Analysis
Positive
39.68
Price Trends
37.07
Positive
36.09
Positive
34.34
Positive
Market Momentum
0.64
Positive
56.52
Neutral
42.43
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For DE:SAX, the sentiment is Positive. The current price of 39.68 is below the 20-day moving average (MA) of 40.04, above the 50-day MA of 37.07, and above the 200-day MA of 34.34, indicating a neutral trend. The MACD of 0.64 indicates Positive momentum. The RSI at 56.52 is Neutral, neither overbought nor oversold. The STOCH value of 42.43 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for DE:SAX.
Stroeer SE & Co. KGaA Peers Comparison
UnderperformOutperform
Sector (55)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
71 Outperform | €932.90M | 20.48 | 19.31% | 3.16% | 12.10% | 7.64% | |
64 Neutral | €2.19B | 18.05 | 28.11% | 5.26% | 3.40% | -8.34% | |
60 Neutral | €66.66M | 49.45 | 4.79% | ― | 133.08% | -33.66% | |
58 Neutral | €845.37M | -10.14 | -7.26% | 0.00% | -8.23% | -7.87% | |
55 Neutral | $6.65B | 3.83 | -15.92% | 6.20% | 10.91% | 7.18% | |
51 Neutral | €16.98M | -52.39 | -4.31% | ― | 3.11% | -114.73% | |
46 Neutral | €16.88M | -1.79 | -47.02% | ― | -17.59% | 36.95% |
* General Sector Average
DE:SAX
Stroeer SE & Co. KGaA
39.70
0.08
0.19%
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-55.34%
DE:SYZ
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1.23
-0.82
-40.24%
DE:YOC
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4.93
-10.82
-68.70%
DE:TIMA
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42.60
-1.79
-4.02%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.