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Columbia Sportswear (COLM)
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Columbia Sportswear (COLM) AI Stock Analysis

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Columbia Sportswear

(NASDAQ:COLM)

Rating:67Neutral
Price Target:
$67.00
▲(13.02%Upside)
Columbia Sportswear's strong financial performance and fair valuation are offset by bearish technical indicators and challenges highlighted in the earnings call. International growth is a positive, but U.S. market uncertainties and tariff impacts are notable risks. The overall score reflects a balanced view of these factors.
Positive Factors
Financial Performance
Columbia Sportswear reported 1Q25 EPS of $0.75, which was ahead of expectations.
Product Innovation
Early reception to elevation in upcoming product innovation and planned marketing refresh has been encouraging, particularly among strategic wholesale partners in N. America.
Revenue Growth
Revenue was up 1.0% year-over-year reflecting strength in EMEA and LAAP regions.
Negative Factors
Macroeconomic Environment
The near-term macro environment is too choppy to get constructive at this time.
Tariff Impact
Incremental costs of goods sold pressure is expected due to a universal tariff and a significant tariff on imports from China.
Wholesale Channel Challenges
Wholesale partners may tighten up inventory buys due to nervousness around the macro.

Columbia Sportswear (COLM) vs. SPDR S&P 500 ETF (SPY)

Columbia Sportswear Business Overview & Revenue Model

Company DescriptionColumbia Sportswear Company, together with its subsidiaries, designs, sources, markets, and distributes outdoor, active, and everyday lifestyle apparel, footwear, accessories, and equipment in the United States, Latin America, the Asia Pacific, Europe, the Middle East, Africa, and Canada. The company provides apparel, accessories, and equipment that are used in various activities, such as skiing, snowboarding, hiking, climbing, mountaineering, camping, hunting, fishing, trail running, water sports, yoga, golf, and adventure travel. It also offers footwear products that include lightweight hiking boots, trail running shoes, rugged cold weather boots for activities on snow and ice, sandals and shoes for use in water activities, and function-first fashion footwear and casual shoes for everyday use. The company sells its products under the Columbia, Mountain Hardwear, SOREL, and prAna brand names through the company owned network of branded and outlet retail stores, brand-specific e-commerce sites, and concession-based arrangements with third-parties at branded outlet and shop-in-shop retail locations, as well as through independently operated specialty outdoor and sporting goods stores, sporting goods chains, department store chains, Internet retailers, and international distributors. As of December 31, 2021, it operated approximately 455 retail stores. The company was founded in 1938 and is headquartered in Portland, Oregon.
How the Company Makes MoneyColumbia Sportswear generates revenue primarily through the sale of its products, which are distributed via a mix of wholesale, direct-to-consumer, and e-commerce channels. The wholesale segment involves selling products to department stores, sporting goods chains, independent dealers, and specialty outdoor retailers. The direct-to-consumer segment includes sales from branded retail and outlet stores, as well as its e-commerce platforms, allowing the company to maintain strong brand engagement and customer loyalty. Columbia's earnings are also supported by strategic partnerships and licensing agreements that expand its product offerings and market reach. Additionally, the company invests in marketing initiatives and innovative product technologies to drive consumer demand and enhance its competitive position in the outdoor apparel market.

Columbia Sportswear Earnings Call Summary

Earnings Call Date:May 01, 2025
(Q1-2025)
|
% Change Since: -4.36%|
Next Earnings Date:Jul 31, 2025
Earnings Call Sentiment Neutral
Columbia Sportswear reported a strong performance internationally and exceeded its Q1 guidance, showing resilience in international markets and a commitment to marketing investments. However, significant challenges exist due to U.S. tariff uncertainties, increased costs, and a decline in net sales for several emerging brands. The withdrawal of full-year guidance reflects the challenging environment.
Q1-2025 Updates
Positive Updates
Exceeded Guidance for Q1 2025
Columbia Sportswear's first-quarter net sales and earnings exceeded the guidance range, driven by late-season demand for winter products and early spring product shipments.
Strong International Performance
The business outside of North America, representing approximately 40% of annual sales, remained strong with double-digit percent growth in the LAAP region and high single-digit percent constant currency growth in the EMEA region.
Healthy Gross Margin and Earnings Per Share Growth
Gross margin expanded 30 basis points to 50.9%, and diluted earnings per share increased by 6% year-over-year to $0.75.
Commitment to Marketing Investment
Columbia plans to continue investing in demand creation with a new global marketing platform launching in August, emphasizing modern digital and social-first strategies.
Negative Updates
Uncertainty Due to U.S. Tariffs
The company faces unprecedented uncertainty in U.S. trade policy, impacting the ability to plan and invest confidently.
Tariff Impact on Costs
The recent 10% universal tariff and higher tariffs on China could add $40 million to $45 million to the cost of sales for 2025.
Challenges in the U.S. Market
U.S. net sales decreased by 1%, with challenging outdoor category trends and consumer uncertainty impacting demand.
Decline in Emerging Brands
Mountain Hardware net sales decreased by 14%, prAna by 10%, and SOREL by 8% in the first quarter.
Withdrawal of Full-Year Guidance
Due to the heightened uncertainty regarding tariff rates and their impact, the company has withdrawn its full-year 2025 outlook.
Company Guidance
During the first quarter of 2025, Columbia Sportswear exceeded its guidance range for net sales and earnings, with net sales increasing by 1% year-over-year to $778 million. The company's wholesale net sales grew by 2%, while direct-to-consumer sales remained flat. International markets performed strongly, with the LAAP region experiencing double-digit growth and the EMEA region seeing high single-digit constant currency growth. However, U.S. net sales decreased by 1% due to challenging market conditions. The company faced uncertainties related to U.S. tariffs, with potential additional costs between $40 million to $45 million for the fall 2025 season. Despite these challenges, Columbia Sportswear maintained its second-quarter sales growth outlook of 1% to 5% and emphasized its strategic focus on mitigating tariff impacts, preserving capital, and leveraging its strong financial position to potentially gain market share amidst rising prices for U.S. consumers.

Columbia Sportswear Financial Statement Overview

Summary
Columbia Sportswear has demonstrated stable revenue with modest growth and consistent profitability. The company maintains a strong balance sheet and manages leverage well. However, there is a need to focus on operational cash flow and expenditure control due to a decline in cash flow from operations.
Income Statement
75
Positive
Columbia Sportswear has demonstrated stable revenue with modest growth and consistent profitability. The gross profit margin remains healthy at approximately 50%. The net profit margin is stable, though it has slightly declined, reflecting competitive pressures in the apparel industry. EBIT and EBITDA margins are solid, indicating effective cost management despite fluctuating revenue.
Balance Sheet
80
Positive
The company has a strong balance sheet with a favorable debt-to-equity ratio, suggesting prudent financial leverage. Return on Equity (ROE) is healthy, reflecting efficient use of equity capital. The equity ratio indicates a robust capital structure, providing stability amidst market volatility.
Cash Flow
68
Positive
Operating cash flow remains strong, but there has been a decline in free cash flow due to higher capital expenditures. The free cash flow to net income ratio suggests that the company is generating ample cash relative to its earnings, although the cash flow from operations has decreased compared to previous years.
BreakdownDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue3.37B3.49B3.46B3.13B2.50B
Gross Profit1.69B1.73B1.71B1.61B1.22B
EBITDA326.69M453.24M546.90M566.08M286.12M
Net Income223.27M251.40M311.44M354.11M108.01M
Balance Sheet
Total Assets2.98B2.94B3.05B3.07B2.84B
Cash, Cash Equivalents and Short-Term Investments815.48M764.50M430.96M894.55M791.95M
Total Debt449.19M407.86M379.31M385.10M418.65M
Total Liabilities1.20B1.00B1.12B1.08B1.00B
Stockholders Equity1.78B1.94B1.94B1.99B1.83B
Cash Flow
Free Cash Flow431.24M581.69M-83.71M319.66M247.32M
Operating Cash Flow491.04M636.30M-25.24M354.41M276.08M
Investing Cash Flow87.33M-461.82M72.74M-163.75M-27.17M
Financing Cash Flow-386.24M-254.79M-360.83M-210.89M-151.70M

Columbia Sportswear Technical Analysis

Technical Analysis Sentiment
Negative
Last Price59.28
Price Trends
50DMA
63.10
Negative
100DMA
68.59
Negative
200DMA
75.93
Negative
Market Momentum
MACD
-0.64
Positive
RSI
39.69
Neutral
STOCH
7.96
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For COLM, the sentiment is Negative. The current price of 59.28 is below the 20-day moving average (MA) of 61.54, below the 50-day MA of 63.10, and below the 200-day MA of 75.93, indicating a bearish trend. The MACD of -0.64 indicates Positive momentum. The RSI at 39.69 is Neutral, neither overbought nor oversold. The STOCH value of 7.96 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for COLM.

Columbia Sportswear Risk Analysis

Columbia Sportswear disclosed 30 risk factors in its most recent earnings report. Columbia Sportswear reported the most risks in the "Production" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Columbia Sportswear Peers Comparison

Overall Rating
UnderperformOutperform
Sector (56)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
KTKTB
71
Outperform
$3.61B15.9156.32%3.20%1.19%3.19%
67
Neutral
$3.21B14.9712.34%2.05%-1.69%-4.01%
UAUA
62
Neutral
$2.82B-9.95%-7.47%-131.70%
56
Neutral
HK$25.30B3.94-2.03%6.16%-0.31%-67.70%
HBHBI
49
Neutral
$1.55B-23.24%-33.72%-892.32%
VFVFC
49
Neutral
$4.57B-2.39%3.07%-7.52%94.28%
UAUAA
47
Neutral
$2.89B-9.95%-7.47%-131.70%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
COLM
Columbia Sportswear
59.28
-18.52
-23.80%
HBI
Hanesbrands
4.42
-1.00
-18.45%
UA
Under Armour
6.35
-0.16
-2.46%
VFC
VF
11.82
-3.88
-24.71%
UAA
Under Armour
6.69
0.04
0.60%
KTB
Kontoor Brands
64.19
-2.57
-3.85%

Columbia Sportswear Corporate Events

Executive/Board ChangesShareholder Meetings
Columbia Sportswear Holds Annual Shareholders Meeting
Neutral
Jun 10, 2025

On June 5, 2025, Columbia Sportswear Company held its Annual Meeting of Shareholders, where 97.5% of the shares were voted. Key outcomes included the election of directors, ratification of Deloitte & Touche LLP as the independent auditor, approval of executive compensation, and the rejection of a proposal for GHG emissions reduction targets.

The most recent analyst rating on (COLM) stock is a Hold with a $89.00 price target. To see the full list of analyst forecasts on Columbia Sportswear stock, see the COLM Stock Forecast page.

Business Operations and StrategyFinancial Disclosures
Columbia Sportswear Reports Q1 Results, Withdraws 2025 Outlook
Neutral
May 1, 2025

On May 1, 2025, Columbia Sportswear announced its first quarter financial results, highlighting a 1% increase in net sales to $778.5 million and a 4% rise in operating income. Despite these positive results, the company withdrew its full-year 2025 financial outlook due to uncertainties in global trade policies, particularly U.S. tariff increases. The company remains financially strong with $658 million in cash and no borrowings, and it continues to focus on strategic investments to drive long-term growth and market share gains.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jul 12, 2025