Brand PositioningCAVA is the fast casual Mediterranean category leader, with a differentiated focus on healthy meals and broad consumer appeal, with over 340 locations and industry leading store growth.
Customer EngagementThe loyalty program revamp is expected to improve customer frequency and traffic, drawing a parallel to successful tweaks made by Starbucks and Domino's.
Expansion PotentialCAVA has successfully demonstrated concept portability to date, with a presence in 26 states, solid performance across all regions, and opportunity to expand to be a fully national brand.