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BuzzFeed (BZFD)
NASDAQ:BZFD

BuzzFeed (BZFD) AI Stock Analysis

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BZ

BuzzFeed

(NASDAQ:BZFD)

Rating:45Neutral
Price Target:
$2.00
▲( 0.50% Upside)
BuzzFeed's overall stock score reflects significant financial and operational challenges, including declining revenues, losses, and negative cash flow. Technical indicators suggest bearish market sentiment, while valuation metrics are negatively impacted by financial struggles. However, strategic shifts and potential growth through AI integration provide a glimpse of optimism, partially offsetting the negative outlook.

BuzzFeed (BZFD) vs. SPDR S&P 500 ETF (SPY)

BuzzFeed Business Overview & Revenue Model

Company DescriptionBuzzFeed, Inc. (BZFD) is a digital media company known for its viral content, entertainment, news, and lifestyle media. The company operates through multiple platforms, including its website, social media channels, and various digital properties. BuzzFeed produces a wide array of content, ranging from listicles and quizzes to long-form journalism and video content. Its sectors include digital advertising, content creation, and commerce, catering to a global audience seeking engaging and shareable content.
How the Company Makes MoneyBuzzFeed primarily generates revenue through digital advertising, which includes display advertising, video advertising, and sponsored content. The company leverages its large audience and data-driven approach to offer targeted advertising solutions to brands seeking to reach specific demographics. Additionally, BuzzFeed earns revenue from content licensing, where it licenses its original content to other platforms and media companies. E-commerce also contributes to its earnings through affiliate marketing and direct product sales, often linked to the lifestyle and entertainment content it produces. Partnerships with major tech platforms, such as Facebook and YouTube, enhance its distribution capabilities and revenue potential by increasing its content reach and engagement.

BuzzFeed Financial Statement Overview

Summary
BuzzFeed's financial statements indicate significant challenges, including declining revenues and persistent losses. The income statement shows a substantial revenue drop, and the cash flow statement reflects negative operating cash flow. However, the balance sheet shows moderate stability with manageable leverage.
Income Statement
40
Negative
The income statement reflects a challenging financial position for BuzzFeed. Revenue has declined significantly from $436.67M in 2022 to $189.89M in 2024, indicating a substantial decrease in business activity. Despite a gross profit margin of 44.7% in 2024, the company has consistently reported negative EBIT and net margins, with a net loss of $33.96M in 2024. These metrics highlight profitability challenges and a need for strategic turnaround.
Balance Sheet
55
Neutral
BuzzFeed's balance sheet shows moderate stability with a debt-to-equity ratio of 0.60 in 2024, reflecting manageable leverage. However, stockholder equity has decreased from $370.54M in 2021 to $104.77M in 2024, indicating financial strain. The equity ratio is 47.3%, showing a reasonable proportion of equity financing, but the declining trend poses a risk to financial health.
Cash Flow
35
Negative
Cash flow analysis reveals ongoing challenges with negative operating cash flow of -$5.69M and free cash flow of -$6.38M in 2024. The company has struggled to generate positive cash flows consistently, impacting its ability to fund operations and growth without external financing.
Breakdown
TTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income StatementTotal Revenue
231.67M189.89M252.68M436.67M397.56M321.32M
Gross Profit
97.39M84.82M110.31M174.86M190.17M181.03M
EBIT
-10.00M-23.54M-39.82M-79.81M-25.15M12.14M
EBITDA
12.34M-20.93M-20.70M-97.93M25.54M30.68M
Net Income Common Stockholders
-52.15M-33.96M-88.58M-201.33M24.71M10.34M
Balance SheetCash, Cash Equivalents and Short-Term Investments
58.52M38.65M35.64M55.77M79.73M90.63M
Total Assets
0.00221.40M438.20M529.97M637.21M279.19M
Total Debt
0.0062.74M218.29M234.97M141.88M20.40M
Net Debt
58.52M24.09M182.66M179.19M62.15M-70.23M
Total Liabilities
0.00114.46M327.02M335.42M264.63M593.00M
Stockholders Equity
171.49M104.77M108.83M191.22M370.54M-313.80M
Cash FlowFree Cash Flow
-14.83M-6.38M-21.00M-25.64M-15.22M13.02M
Operating Cash Flow
-11.11M-5.69M-6.10M-7.86M797.00K27.55M
Investing Cash Flow
-12.66M-12.42M-14.72M-17.29M-208.03M-14.80M
Financing Cash Flow
-65.24M0.00812.00K3.18M181.82M19.45M

BuzzFeed Technical Analysis

Technical Analysis Sentiment
Positive
Last Price1.99
Price Trends
50DMA
1.96
Positive
100DMA
2.21
Negative
200DMA
2.58
Negative
Market Momentum
MACD
0.02
Negative
RSI
55.56
Neutral
STOCH
69.01
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For BZFD, the sentiment is Positive. The current price of 1.99 is above the 20-day moving average (MA) of 1.94, above the 50-day MA of 1.96, and below the 200-day MA of 2.58, indicating a neutral trend. The MACD of 0.02 indicates Negative momentum. The RSI at 55.56 is Neutral, neither overbought nor oversold. The STOCH value of 69.01 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for BZFD.

BuzzFeed Risk Analysis

BuzzFeed disclosed 62 risk factors in its most recent earnings report. BuzzFeed reported the most risks in the “Finance & Corporate” category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 3 New Risks
1.
Our common stock market price and trading volume could decline if securities or industry analysts do not publish research or publish inaccurate or unfavorable research about our business. Q4, 2024
2.
We may not be able to successfully execute on our planned build of a new social media platform and, even if successful, the initiative may lose money over the near to medium term. Q4, 2024
3.
Audience loyalty and brand reputation, and in turn ad revenue, may be adversely impacted amid growing skepticism towards traditional media. Q4, 2024

BuzzFeed Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
60
Neutral
$14.21B6.47-3.76%3.69%2.48%-35.46%
60
Neutral
$111.07M-6.03%12.18%5.88%
LVLVO
58
Neutral
$80.38M154.70%11.43%26.78%
58
Neutral
$64.51M-34.39%18.20%50.14%
56
Neutral
$423.77M145.7182.40%-41.93%
45
Neutral
$81.29M-28.67%-36.56%72.58%
45
Neutral
$99.23M-135.48%-12.77%19.71%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
BZFD
BuzzFeed
2.05
-0.59
-22.35%
GAIA
Gaia
4.35
-0.14
-3.12%
INUV
Inuvo
0.44
0.14
46.67%
LVO
LiveOne
0.79
-0.90
-53.25%
CDLX
Cardlytics
1.89
-6.88
-78.45%
AREN
The Arena Group
7.80
6.96
828.57%

BuzzFeed Earnings Call Summary

Earnings Call Date:May 07, 2025
(Q1-2025)
|
% Change Since: 1.02%|
Next Earnings Date:Aug 12, 2025
Earnings Call Sentiment Positive
BuzzFeed's Q1 2025 earnings call highlighted significant improvements in operational efficiency, programmatic advertising growth, and user engagement with AI content. However, the company also faced a slight decline in total revenue and content revenues. Despite these challenges, improvements in net loss and adjusted EBITDA demonstrate a positive trajectory.
Q1-2025 Updates
Positive Updates
Increased Editorial Output and Article Performance
BuzzFeed increased its editorial output by 17% in Q1 2025, and a new AI tool used for some stories increased article performance by an average of 25%.
Growth in Programmatic Advertising
Programmatic advertising grew for the fourth consecutive quarter, increasing by $2.5 million year-over-year.
Improvement in Net Loss and Adjusted EBITDA
Net loss from continuing operations improved to $12.5 million compared to a loss of $27 million in Q1 2024. Adjusted EBITDA also improved by $8.5 million year-over-year.
Increase in Commerce Revenue
Commerce and other revenue rose to $10.2 million from $9.3 million a year ago, driven by a $1 million increase in organic affiliate commerce.
Direct Traffic and User Engagement
62% of US traffic to BuzzFeed.com came from direct visits, internal referrals, and app usage. Users who engage with AI content spend significantly more time on the platform.
Negative Updates
Slight Decline in Total Revenue
Total revenue for Q1 2025 was $36 million, compared to $37 million in Q1 2024, marking a slight decline.
Decline in Content Revenues
Content revenues declined to $4.4 million from $6.7 million in the prior year, driven by fewer direct sold content deals.
Uncertain Macro Conditions
There is uncertainty in macro conditions due to potential tariffs with China and unpredictable political environment, affecting advertiser spending.
Company Guidance
During BuzzFeed's Q1 2025 earnings call, the company provided guidance highlighting several key metrics. Revenue for the quarter was $36 million, with advertising revenues growing slightly to $21.4 million, marking the fourth consecutive quarter of growth in programmatic advertising. Despite a total revenue decline from $37 million in Q1 2024, BuzzFeed achieved improvements in adjusted EBITDA, reducing its net loss from $27 million to $12.5 million and achieving an adjusted EBITDA loss of $5.9 million, which was an $8.5 million improvement year-over-year. The company also reported a slight increase in total time spent across their properties, reaching 67.9 million hours. BuzzFeed reaffirmed its full-year 2025 guidance, projecting revenue between $195 million and $210 million and adjusted EBITDA between $10 million and $20 million. The company emphasized its strategic focus on scaling profitable revenue streams such as programmatic and affiliate commerce, alongside investing in innovative projects like BF Island.

BuzzFeed Corporate Events

Business Operations and StrategyFinancial Disclosures
BuzzFeed Reports Q1 2025 Financial Results Focused on Growth
Positive
May 7, 2025

On May 7, 2025, BuzzFeed, Inc. reported its Q1 2025 financial results, highlighting a strategic focus on high-margin revenue lines and long-term growth. The company saw improvements in profitability, with advertising revenue increasing to $21.4 million, driven by programmatic revenue, and a reduction in net loss from continuing operations to $12.5 million. BuzzFeed also emphasized the role of AI in enhancing creativity and audience engagement, as well as the growth of affiliate commerce and programmatic advertising. The company continues to shift towards direct audience relationships, reducing reliance on social platforms.

Business Operations and StrategyFinancial Disclosures
BuzzFeed Unveils 2024 Financial Results and Strategic Shift
Positive
Mar 13, 2025

On March 13, 2025, BuzzFeed, Inc. announced its financial results for the fourth quarter and full year 2024, highlighting a strategic transformation that included strengthening its balance sheet, reducing debt, and expanding AI-driven innovation. Despite a decline in overall revenues, the company improved its net loss and adjusted EBITDA, emphasizing a shift towards high-margin revenue streams such as programmatic advertising and affiliate commerce. BuzzFeed also introduced BF Island, a new social platform, as part of its long-term growth strategy, aiming to foster creativity and direct audience relationships. The company remains optimistic about 2025, expecting revenue growth and improved profitability.

Executive/Board Changes
BuzzFeed Approves Executive Bonuses Under 2021 Plan
Neutral
Feb 28, 2025

On February 24 and 25, 2025, BuzzFeed, Inc.’s Compensation Committee and Board of Directors approved cash and equity bonus compensation for key executives, including CEO Jonah Peretti, CFO Matthew Omer, and CLO David Arroyo. These bonuses, part of the company’s 2021 Equity Compensation Plan, are structured to be paid in installments and include restricted stock units that will fully vest a year after the grant date, potentially impacting executive retention and motivation.

Glossary
OutperformA stock rated as "Outperform" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests that the stock is likely to deliver higher returns compared to the average returns of other stocks in the same sector or market index. Investors might consider this stock a good buying opportunity.
NeutralA stock rated as "Neutral" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly attractive nor unattractive for investment. Investors may consider holding onto the stock, as it is not expected to either significantly outperform or underperform the market.
UnderperformA stock rated as "Underperform" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests that the stock may deliver lower returns compared to the average returns of other stocks in the same sector or market index. Investors might consider selling the stock or avoiding it as an investment.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.