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AXIL Brands (AXIL)
:AXIL
US Market
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AXIL Brands (AXIL) AI Stock Analysis

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AXIL

AXIL Brands

(AXIL)

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Outperform 70 (OpenAI - Gpt-5.6Sol)
Rating:70Outperform
Price Target:
$7.00
▲(10.41% Upside)
Action:Upgraded
Date:10/07/26
The score is primarily driven by strong financial fundamentals—high margins and very low leverage—tempered by stalled/recently negative top-line momentum, uneven cash-flow consistency, and segment concentration risk. Technical indicators are neutral-to-mixed and do not add strong support, while valuation (P/E ~15.4) is reasonable but not a clear bargain based on the provided data.
Positive Factors
High Profitability
The combination of very high gross margin and solid net margin indicates effective pricing and cost control in the core business. If maintained, this profitability provides resources for marketing, product development, and resilience while supporting durable earnings generation over the next several quarters.
Negative Factors
Stalled Revenue Growth
A recent top-line contraction suggests that earlier expansion has lost momentum, creating a fundamental challenge for sustaining earnings growth. Continued revenue softness could reduce operating leverage, limit reinvestment capacity, and make strong margins harder to preserve if the trend persists.
Read all positive and negative factors
Positive Factors
Negative Factors
High Profitability
The combination of very high gross margin and solid net margin indicates effective pricing and cost control in the core business. If maintained, this profitability provides resources for marketing, product development, and resilience while supporting durable earnings generation over the next several quarters.
Read all positive factors

AXIL Brands Key Performance Indicators (KPIs)

Any
Any
Gross Profit by Segment
Gross Profit by Segment
Reveals the profitability of different business units, highlighting which segments drive earnings and where there may be challenges or opportunities for improvement.
Chart Insights
Data provided by:The Fly

AXIL Brands (AXIL) vs. SPDR S&P 500 ETF (SPY)

AXIL Brands Business Overview & Revenue Model

Company Description
AXIL Brands, Inc. engages in the manufacture, marketing, distribution, and sale of hearing and audio enhancement and protection products in the United States, Canada, Europe, Australia, New Zealand, Africa, and Asia. The company operates through H...
How the Company Makes Money
AXIL Brands makes money primarily by selling its hearing protection and audio-related consumer products. The company’s key revenue stream is product sales, with an emphasis on direct-to-consumer (DTC) e-commerce transactions through its own websit...

AXIL Brands Financial Statement Overview

Summary
Strong profitability and margin profile (gross margin ~72%, net margin ~9%) and a very low-leverage balance sheet (debt-to-equity ~0.03; ROE ~23%) support a high score. Offsetting factors are slight TTM revenue contraction (~-2.5%), cash-flow volatility across annual periods despite a strong recent rebound, and segment concentration where Hearing Enhancement & Protection drives most revenue/profit while Hair Care & Skin Care has deteriorated.
Income Statement
78
Positive
Balance Sheet
88
Very Positive
Cash Flow
62
Positive
BreakdownTTMMay 2026May 2024May 2023May 2022Aug 2021
Income Statement
Total Revenue30.08M30.85M26.26M23.52M2.34M1.63M
Gross Profit21.78M21.38M18.64M17.71M1.49M997.09K
EBITDA3.25M3.22M1.46M2.15M-168.50K-281.71K
Net Income2.79M2.70M854.99K1.82M-182.90K-297.75K
Balance Sheet
Total Assets18.58M17.96M12.87M10.17M893.91K1.26M
Cash, Cash Equivalents and Short-Term Investments7.93M4.46M4.77M4.83M373.73K496.94K
Total Debt352.48K556.85K757.44K275.16K205.67K293.60K
Total Liabilities4.70M4.81M3.21M3.50M709.20K917.12K
Stockholders Equity13.74M13.14M9.66M6.67M184.71K345.65K
Cash Flow
Free Cash Flow4.37M-89.02K1.53M2.85M-126.06K33.00K
Operating Cash Flow4.49M-9.63K1.93M2.92M-126.06K48.41K
Investing Cash Flow-281.06K-210.35K-394.30K1.00M0.00-15.41K
Financing Cash Flow-369.29K-87.83K-18.39K540.05K2.85K54.91K

AXIL Brands Technical Analysis

Technical Analysis Sentiment
Negative
Last Price6.34
Price Trends
50DMA
6.11
Negative
100DMA
6.23
Negative
200DMA
6.53
Negative
Market Momentum
MACD
-0.01
Positive
RSI
45.24
Neutral
STOCH
53.76
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AXIL, the sentiment is Negative. The current price of 6.34 is above the 20-day moving average (MA) of 6.11, above the 50-day MA of 6.11, and below the 200-day MA of 6.53, indicating a bearish trend. The MACD of -0.01 indicates Positive momentum. The RSI at 45.24 is Neutral, neither overbought nor oversold. The STOCH value of 53.76 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for AXIL.

AXIL Brands Risk Analysis

AXIL Brands disclosed 14 risk factors in its most recent earnings report. AXIL Brands reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 2 New Risks
1.
We are highly dependent on a small number of personnel. Q2, 2026
2.
We generate a significant portion of our sales from a limited number of customers. Q2, 2026

AXIL Brands Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
70
Outperform
$42.10M14.6322.55%―10.34%105.04%
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
56
Neutral
$71.51M-4.77-10.51%4.40%-17.87%7.41%
50
Neutral
$247.03M-1.24-529.55%―-23.86%-41.32%
48
Neutral
$36.35M-89.88-1.29%5.12%3.14%55.77%
41
Neutral
$3.44M-0.03-53.43%―66.59%88.55%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
AXIL
AXIL Brands
5.98
0.48
8.73%
MSN
Emerson Radio
0.39
-0.35
-47.38%
GPRO
GoPro
1.22
-0.98
-44.55%
KOSS
Koss
3.73
-1.23
-24.80%
UEIC
Universal Electronics
5.50
1.07
24.18%
WLDS
Wearable Devices Ltd.
1.39
-34.61
-96.14%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 07, 2026