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AXIL Brands (AXIL)
:AXIL
US Market
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AXIL Brands (AXIL) AI Stock Analysis

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AXIL

AXIL Brands

(AXIL)

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Neutral 52 (OpenAI - Gpt-5.6Sol)
Rating:52Neutral
Price Target:
$6.00
▲(0.00% Upside)
Action:Reiterated
Date:08/20/26
The score is primarily held back by inconsistent earnings quality and volatile/weak recent cash generation, despite strong gross margins and a very low-debt balance sheet. Technicals are broadly neutral to slightly soft versus longer-term averages, and valuation is a notable headwind due to the very high P/E without an offsetting dividend.
Positive Factors
Revenue Growth
Meaningful revenue expansion indicates continued customer demand for AXIL’s hearing-protection products. If sustained, growth can improve operating scale, strengthen brand reach, and support broader distribution across direct and retail channels.
Negative Factors
Volatile Cash Generation
Unstable cash conversion makes reported growth less dependable and can constrain reinvestment if working-capital needs rise. Repeated swings from strong generation to negative free cash flow would weaken the durability of AXIL’s earnings and liquidity.
Read all positive and negative factors
Positive Factors
Negative Factors
Revenue Growth
Meaningful revenue expansion indicates continued customer demand for AXIL’s hearing-protection products. If sustained, growth can improve operating scale, strengthen brand reach, and support broader distribution across direct and retail channels.
Read all positive factors

AXIL Brands Key Performance Indicators (KPIs)

Any
Any
Revenue by Segment
Revenue by Segment
Shows how much each business unit contributes to total sales, indicating areas of strength and potential growth or decline within the company’s portfolio.
Chart InsightsAXIL Brands' Hair Care and Skin Care segment shows volatility with a recent downturn, while the Hearing Enhancement and Protection segment has consistently driven growth since its introduction in late 2022. This suggests a strategic pivot towards the latter, capitalizing on strong demand and potentially higher margins. Investors should monitor the company's ability to sustain this momentum and manage the declining Hair Care and Skin Care revenues.
Data provided by:The Fly

AXIL Brands (AXIL) vs. SPDR S&P 500 ETF (SPY)

AXIL Brands Business Overview & Revenue Model

Company Description
AXIL Brands, Inc. engages in the manufacture, marketing, distribution, and sale of hearing and audio enhancement and protection products in the United States, Canada, Europe, Australia, New Zealand, Africa, and Asia. The company operates through H...
How the Company Makes Money
AXIL Brands makes money primarily by selling its hearing protection and audio-related consumer products. The company’s key revenue stream is product sales, with an emphasis on direct-to-consumer (DTC) e-commerce transactions through its own websit...

AXIL Brands Financial Statement Overview

Summary
Strengths include strong gross profitability (~69% gross margin) and improving operating leverage (EBITDA margin ~17% in 2026) alongside a conservatively financed balance sheet (very low leverage, rising equity base). Offsetting these positives, earnings quality is inconsistent (net income reported at zero in 2026 despite higher EBIT/EBITDA) and cash flow is highly volatile, turning slightly negative in 2026. KPI data also points to concentration risk, with Hearing Enhancement & Protection driving most revenue and operating income swings.
Income Statement
64
Positive
Balance Sheet
82
Very Positive
Cash Flow
38
Negative
BreakdownMay 2026May 2024May 2023May 2022Aug 2021
Income Statement
Total Revenue30.85M26.26M23.52M2.34M1.63M
Gross Profit21.38M18.64M17.71M1.49M997.09K
EBITDA3.22M1.46M2.15M-170.21K-280.00K
Net Income2.70M854.99K1.82M-182.90K-297.75K
Balance Sheet
Total Assets17.96M12.87M10.17M893.91K1.26M
Cash, Cash Equivalents and Short-Term Investments4.46M4.77M4.83M373.73K496.94K
Total Debt404.67K757.44K275.16K205.67K293.60K
Total Liabilities4.81M3.21M3.50M709.20K917.12K
Stockholders Equity13.14M9.66M6.67M184.71K345.65K
Cash Flow
Free Cash Flow-89.02K1.53M2.85M-126.06K33.00K
Operating Cash Flow-9.63K1.93M2.92M-126.06K48.41K
Investing Cash Flow-210.35K-394.30K1.00M0.00-15.41K
Financing Cash Flow-87.83K-18.39K540.05K2.85K54.91K

AXIL Brands Technical Analysis

Technical Analysis Sentiment
Positive
Last Price6.00
Price Trends
50DMA
6.02
Positive
100DMA
6.45
Negative
200DMA
6.46
Negative
Market Momentum
MACD
0.08
Negative
RSI
55.87
Neutral
STOCH
36.30
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AXIL, the sentiment is Positive. The current price of 6 is above the 20-day moving average (MA) of 6.00, below the 50-day MA of 6.02, and below the 200-day MA of 6.46, indicating a neutral trend. The MACD of 0.08 indicates Negative momentum. The RSI at 55.87 is Neutral, neither overbought nor oversold. The STOCH value of 36.30 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for AXIL.

AXIL Brands Risk Analysis

AXIL Brands disclosed 12 risk factors in its most recent earnings report. AXIL Brands reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

AXIL Brands Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
56
Neutral
$57.85M-3.73-10.51%-17.87%7.41%
52
Neutral
$42.57M16.2423.53%17.48%201.97%
46
Neutral
$5.23M-0.05-72.49%66.59%88.55%
43
Neutral
$111.71M-0.61-529.55%-23.86%-41.32%
37
Underperform
$32.52M-29.31-3.62%3.28%-44.36%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
AXIL
AXIL Brands
6.34
0.59
10.26%
MSN
Emerson Radio
0.47
0.06
15.05%
GPRO
GoPro
0.61
-1.06
-63.55%
KOSS
Koss
3.42
-2.79
-44.93%
UEIC
Universal Electronics
4.30
-0.37
-7.86%
WLDS
Wearable Devices Ltd.
2.31
-7.41
-76.23%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 20, 2026