Advertising GrowthThe company's healthy user and engagement growth, combined with monetization improvements, bodes well for sustained above-industry trendline advertising growth.
AI AdvancementsAI continues to deliver strong ad results, with better user engagement and ad performance leading to a 10% YoY increase in ad prices and 14% YoY growth in impressions.
Monetization InnovationsMeta announced plans to further monetize its AI efforts, with new innovations on the horizon.