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Wm Technology, Inc. (MAPS)
OTHER OTC:MAPS
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WM Technology (MAPS) AI Stock Analysis

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MAPS

WM Technology

(OTC:MAPS)

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Neutral 50 (OpenAI - 5.2)
Rating:50Neutral
Price Target:
$0.40
▼(-52.14% Downside)
Action:Reiterated
Date:06/25/26
The score is driven primarily by mixed financial performance: improved profitability, cash generation, and reduced leverage are outweighed by sharply weak revenue trends and thin margins. Technicals remain weak on a longer-term basis, and valuation (P/E ~28.7) does not look compelling given the growth profile. The latest earnings call adds near-term caution due to guided sequential revenue decline and continued client churn, while corporate events are net negative due to delisting-related liquidity risk despite incremental governance positives.
Positive Factors
High gross margins
Sustained ~87% gross margins indicate a scalable marketplace/SaaS mix with low incremental cost to serve additional users. This structural margin profile supports operating leverage and the ability to invest in product, marketing, or selective M&A even amid top-line pressure.
Negative Factors
Severely weak revenue trend
Deep and persistent revenue contraction undermines scale economics, reduces fixed-cost coverage and limits reinvestment capacity. Sustained top-line decline impairs long-term margin durability, weakens competitive positioning, and raises execution risk for recovery strategies.
Read all positive and negative factors
Positive Factors
Negative Factors
High gross margins
Sustained ~87% gross margins indicate a scalable marketplace/SaaS mix with low incremental cost to serve additional users. This structural margin profile supports operating leverage and the ability to invest in product, marketing, or selective M&A even amid top-line pressure.
Read all positive factors

WM Technology (MAPS) vs. SPDR S&P 500 ETF (SPY)

WM Technology Business Overview & Revenue Model

Company Description
WM Technology, Inc. is a leading provider of digital solutions for the cannabis industry, serving retailers and brands across the United States, Canada, and international markets. At its core is the Weedmaps platform, a widely used online marketpl...
How the Company Makes Money
WM Technology primarily generates revenue by selling subscription-based advertising and listing products to cannabis retailers and brands on Weedmaps. These customers pay for enhanced placement, visibility, and promotional tools that help drive co...

WM Technology Earnings Call Summary

Earnings Call Date:May 13, 2026
(Q1-2026)
|
% Change Since: |
Next Earnings Date:Aug 06, 2026
Earnings Call Sentiment Neutral
The call balanced positive strategic developments and measured profitability against persistent operational headwinds. Positive items include the federal rescheduling milestone, strategic delisting to expand capabilities, revenue in line with expectations, positive adjusted EBITDA ($5.9M) and a $57M liquidity position. Offsetting these are declines in paying clients (‑4% YoY), a 2% YoY revenue decline, a $3.9M allowance for doubtful accounts that increased operating expenses, $1.3M of operating cash used, and guidance for low‑single‑digit sequential revenue decline in Q2. Overall the company is navigating a difficult industry environment with disciplined actions and strategic options, but near‑term operational metrics remain pressured.
Positive Updates
Regulatory Progress — Federal Rescheduling Milestone
DOJ moved FDA‑approved medical cannabis products from Schedule I to Schedule III in April 2026, a constructive industry milestone that management views as a positive tailwind over time (no immediate material impact expected on operations).
Negative Updates
Year‑Over‑Year Client Decline
Average monthly paying clients were approximately 4,983, down 4% year‑over‑year and down 3% sequentially; churn driven by operator financial stress, business closures and account removals for nonpayment in mature markets (California, Michigan, Colorado).
Read all updates
Q1-2026 Updates
Negative
Regulatory Progress — Federal Rescheduling Milestone
DOJ moved FDA‑approved medical cannabis products from Schedule I to Schedule III in April 2026, a constructive industry milestone that management views as a positive tailwind over time (no immediate material impact expected on operations).
Read all positive updates
Company Guidance
The company guided that Q2 revenue is expected to decline sequentially by low single digits from Q1 ($43.6M); Q1 revenue was down 2% year‑over‑year and up 1% sequentially (March/4/20 drove the sequential lift). Key metrics: average monthly paying clients ≈4,983 (−4% YoY, −3% sequential), average revenue per paying client $2,914, operating expenses $43.4M (vs. $42.0M a year ago) which included a $3.9M allowance for doubtful accounts, Q1 net income $1.7M, adjusted EBITDA $5.9M, net cash used in operating activities $1.3M, cash and investments $57M, and total Class A/B share count 159M. Management said rescheduling is not expected to materially affect operations and emphasized disciplined cost management, selective investment, and continued support for clients amid churn in mature markets.

WM Technology Financial Statement Overview

Summary
Mixed fundamentals. Profitability has improved to small positive earnings with very strong gross margins (~87%+), leverage has come down materially (debt-to-equity ~0.43x), and cash flow remains positive on a TTM basis. Offsetting this, revenue trends are weak (TTM revenue growth deeply negative) and bottom-line margins remain thin, with signs of softening free cash flow versus prior periods.
Income Statement
42
Neutral
Balance Sheet
61
Positive
Cash Flow
55
Neutral
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue173.65M174.70M184.51M187.99M215.53M193.15M
Gross Profit151.46M152.48M175.50M175.47M200.12M185.21M
EBITDA23.16M27.62M31.80M23.01M-49.15M-1.38M
Net Income1.49M1.96M7.64M-9.90M-115.99M60.38M
Balance Sheet
Total Assets186.41M190.67M181.87M167.02M199.03M365.14M
Cash, Cash Equivalents and Short-Term Investments57.00M62.40M51.97M34.35M28.58M67.78M
Total Debt25.63M26.55M30.09M33.04M39.38M44.84M
Total Liabilities51.58M58.87M61.80M63.87M84.26M233.20M
Stockholders Equity59.69M57.17M36.08M16.38M13.38M63.56M
Cash Flow
Free Cash Flow10.20M13.50M25.04M11.06M-27.68M15.16M
Operating Cash Flow19.23M26.19M36.68M22.93M-11.62M23.09M
Investing Cash Flow-22.06M-12.69M-11.64M-11.87M-17.77M-30.43M
Financing Cash Flow-4.93M-3.07M-7.42M-5.29M-9.80M55.20M

WM Technology Technical Analysis

Technical Analysis Sentiment
Positive
Last Price0.84
Price Trends
50DMA
0.38
Positive
100DMA
0.52
Negative
200DMA
0.76
Negative
Market Momentum
MACD
>-0.01
Negative
RSI
49.65
Neutral
STOCH
61.14
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For MAPS, the sentiment is Positive. The current price of 0.84 is above the 20-day moving average (MA) of 0.39, above the 50-day MA of 0.38, and above the 200-day MA of 0.76, indicating a neutral trend. The MACD of >-0.01 indicates Negative momentum. The RSI at 49.65 is Neutral, neither overbought nor oversold. The STOCH value of 61.14 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for MAPS.

WM Technology Risk Analysis

WM Technology disclosed 82 risk factors in its most recent earnings report. WM Technology reported the most risks in the "Legal & Regulatory" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

WM Technology Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
50
Neutral
$64.12M28.682.62%-6.00%-82.74%
48
Neutral
$217.91M-8.54-10.61%-9.70%61.30%
47
Neutral
$166.33M-3.29-141.94%-2.16%31.21%
47
Neutral
$23.71M-0.51-261.36%1.87%46.96%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
MAPS
WM Technology
0.39
-0.49
-55.80%
NRDY
Nerdy
0.90
-0.66
-42.37%
SMRT
SmartRent
1.12
0.20
21.74%
PSQH
PSQ Holdings
0.41
-1.50
-78.59%

WM Technology Corporate Events

Business Operations and StrategyShareholder Meetings
WM Technology Adjourns Annual Meeting to Support Declassification
Positive
Jun 24, 2026
On June 24, 2026, WM Technology, Inc. said its 2026 annual meeting of stockholders, held virtually that day, was immediately adjourned to July 16, 2026, with no business conducted. The company extended the timeline to give investors more opportuni...
Business Operations and StrategyDelistings and Listing ChangesRegulatory Filings and Compliance
WM Technology to Voluntarily Delist from Nasdaq Exchange
Negative
Apr 7, 2026
On April 7, 2026, WM Technology announced plans to voluntarily delist its Class A common stock and warrants from the Nasdaq Global Select Market, with a Form 25 filing targeted for around April 17, 2026 and an expected last Nasdaq trading day near...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jun 25, 2026