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FirstCash
(NASDAQ:FCFS)
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Rating:74Outperform
Price Target:
$253.00
▲(15.09% Upside)
Action:Reiterated
Date:09/06/26
The score is driven primarily by solid financial performance (strong margins and free cash flow, with leverage as the key risk) and supportive technicals (price above major moving averages with moderately positive momentum). Valuation is a relative headwind (P/E ~25.7 and low ~0.74% yield), while corporate events add a positive catalyst mix around expansion, acquisition, and shareholder returns.
Positive Factors
Strong Cash Generation
Strong operating and free cash flow provide internal funding for store growth, acquisitions, debt service, and shareholder returns. FCF closely tracking net income also supports earnings quality, giving FirstCash meaningful financial capacity over the next several quarters.
Negative Factors
Rising Leverage
Higher leverage reduces financial flexibility even while returns remain strong. Debt-funded expansion can increase interest and refinancing exposure, leaving less capacity to absorb weaker operating conditions or pursue opportunities without relying on additional borrowing.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong Cash Generation
Strong operating and free cash flow provide internal funding for store growth, acquisitions, debt service, and shareholder returns. FCF closely tracking net income also supports earnings quality, giving FirstCash meaningful financial capacity over the next several quarters.
Read all positive factors
FirstCash (FCFS) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$9.79B
Dividend Yield0.74%
Average Volume (3M)413.52K
Price to Earnings (P/E)25.7
Beta (1Y)0.18
Revenue Growth21.61%
EPS Growth34.84%
CountryUS
Employees20,000
SectorGeneral
Sector StrengthN/A
IndustryFinancial - Credit Services
Share Statistics
EPS (TTM)8.77
Shares Outstanding43,371,800
10 Day Avg. Volume496,147
30 Day Avg. Volume413,525
Financial Highlights & Ratios
PEG Ratio0.75
Price to Book (P/B)3.12
Price to Sales (P/S)1.94
P/FCF Ratio13.36
Enterprise Value/Market Cap<0.01
Enterprise Value/Revenue<0.01
Enterprise Value/Gross Profit<0.01
Enterprise Value/Ebitda<0.01
Forecast
1Y Price Target
$249.00Price Target Upside13.27% Upside
Rating ConsensusStrong Buy
Number of Analyst Covering4
EPS Forecast (FY)11.32
Revenue Forecast (FY)$4.38B
FirstCash Business Overview & Revenue Model
Company Description
FirstCash Holdings, Inc., along with its affiliates, oversees a widespread network of retail pawn shops throughout the United States, Mexico, and other parts of Latin America. These establishments provide monetary loans against a diverse range of ...
How the Company Makes Money
FirstCash makes money mainly through two interconnected activities within its pawn operations: (1) pawn service charges/fees and (2) retail merchandise sales. In a pawn transaction, a customer pledges an item of personal property as collateral and...
FirstCash Financial Statement Overview
Summary
Income Statement
82
Very Positive
Balance Sheet
66
Positive
Cash Flow
79
Positive
| Breakdown | TTM | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 4.12B | 3.66B | 3.39B | 3.15B | 2.73B | 1.70B |
| Gross Profit | 2.02B | 1.89B | 1.63B | 1.51B | 1.26B | 919.15M |
| EBITDA | 1.18B | 999.78M | 986.25M | 906.71M | 851.67M | 257.62M |
| Net Income | 388.15M | 330.38M | 258.81M | 219.30M | 253.50M | 124.91M |
Balance Sheet | ||||||
| Total Assets | 5.49B | 5.30B | 4.48B | 4.29B | 3.90B | 3.84B |
| Cash, Cash Equivalents and Short-Term Investments | 172.30M | 125.20M | 175.09M | 127.02M | 117.33M | 120.05M |
| Total Debt | 2.70B | 2.82B | 2.05B | 1.92B | 1.67B | 1.59B |
| Total Liabilities | 3.16B | 3.02B | 2.42B | 2.29B | 2.03B | 2.03B |
| Stockholders Equity | 2.32B | 2.28B | 2.05B | 2.00B | 1.88B | 1.81B |
Cash Flow | ||||||
| Free Cash Flow | 596.25M | 531.04M | 471.71M | 355.99M | 433.72M | 181.28M |
| Operating Cash Flow | 672.85M | 585.94M | 539.96M | 416.14M | 469.31M | 223.30M |
| Investing Cash Flow | -905.98M | -828.04M | -441.59M | -462.33M | -336.44M | -744.64M |
| Financing Cash Flow | 289.41M | 176.41M | -38.19M | 51.31M | -139.27M | 576.99M |
FirstCash Technical Analysis
Positive
219.82
Price Trends
213.71
Positive
216.94
Positive
195.90
Positive
Market Momentum
2.95
Negative
56.75
Neutral
45.92
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For FCFS, the sentiment is Positive. The current price of 219.82 is above the 20-day moving average (MA) of 217.79, above the 50-day MA of 213.71, and above the 200-day MA of 195.90, indicating a bullish trend. The MACD of 2.95 indicates Negative momentum. The RSI at 56.75 is Neutral, neither overbought nor oversold. The STOCH value of 45.92 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for FCFS.
FirstCash Risk Analysis
FirstCash disclosed 36 risk factors in its most recent earnings report. FirstCash reported the most risks in the "Legal & Regulatory" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
FirstCash Peers Comparison
UnderperformOutperform
Sector (55)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
78 Outperform | $2.05B | 12.91 | 14.45% | ― | 28.61% | 47.06% | |
74 Outperform | $9.79B | 25.70 | 17.07% | 0.74% | 21.61% | 34.84% | |
70 Outperform | $1.56B | 10.71 | 19.36% | 1.40% | 4.52% | -29.04% | |
68 Neutral | $5.74B | 16.14 | 25.76% | ― | 17.65% | 43.92% | |
67 Neutral | $7.44B | 9.70 | 23.07% | 6.50% | 6.93% | 19.96% | |
63 Neutral | $888.52M | 22.13 | 11.00% | ― | 4.36% | -42.48% | |
55 Neutral | $6.65B | 3.83 | -15.92% | 6.20% | 10.91% | 7.18% |
* General Sector Average
FCFS
FirstCash
225.62
79.00
53.88%
PRG
PROG Holdings
39.29
4.41
12.65%
EZPW
EZCORP
33.32
16.24
95.08%
WRLD
World Acceptance
190.54
18.40
10.69%
OMF
OneMain Holdings
64.63
7.71
13.55%
ENVA
Enova International
230.58
112.20
94.78%
FirstCash Corporate Events
Business Operations and StrategyStock BuybackDividendsM&A TransactionsPrivate Placements and Financing
FirstCash Expands Revolving Credit Facility to Support Growth
Positive
Aug 31, 2026
On August 27, 2026, FirstCash entered a Tenth Amendment to its unsecured revolving bank credit facility, upsizing total lender commitments from $700 million to $1.055 billion and extending the maturity from August 2029 to August 27, 2031. The amen...
Business Operations and StrategyFinancial Disclosures
FirstCash Reports Strong Growth and Profitability Momentum
Positive
Aug 6, 2026
FirstCash Holdings, Inc. reported strong operating momentum in the twelve months ended June 30, 2026, highlighting its dominant pawn-focused business model and scale across the Americas and the U.K. The company’s model of short-term, fully c...
Business Operations and StrategyStock BuybackDividendsFinancial DisclosuresM&A TransactionsPrivate Placements and Financing
FirstCash Reports Record Quarter and Boosts Shareholder Returns
Positive
Jul 23, 2026
On July 23, 2026, FirstCash reported record results for the quarter and six months ended June 30, 2026, with second-quarter revenue up 29% and combined pawn segment revenues up 44% year-on-year, driven by robust pawn demand and a 63% surge in cons...
Business Operations and StrategyExecutive/Board Changes
FirstCash announces CEO transition and leadership changes
Neutral
Jul 22, 2026
On July 22, 2026, FirstCash Holdings, Inc. announced a planned leadership transition under which longtime Chief Executive Officer and Vice Chairman Rick Wessel will become Executive Chairman of the Board and step down as CEO effective January 1, 2...
Business Operations and StrategyDividendsFinancial DisclosuresM&A Transactions
FirstCash to Acquire Ramsdens in All-Cash Deal
Positive
Jun 23, 2026
On June 23, 2026, FirstCash announced a recommended all-cash acquisition of U.K.-listed Ramsdens Holdings, valuing the target’s equity at about £206 million, including an interim dividend, with Ramsdens shareholders to receive 600 pence...
Business Operations and StrategyShareholder Meetings
FirstCash completes reincorporation from Delaware to Texas
Neutral
Jun 19, 2026
FirstCash Holdings, Inc. completed its previously approved reincorporation from Delaware to Texas on June 18, 2026, after stockholders voted in favor of the move at the June 9, 2026 annual meeting. At the effective time, the company’s govern...
Business Operations and StrategyExecutive/Board ChangesShareholder Meetings
FirstCash Shareholders Endorse Directors and Texas Reincorporation
Positive
Jun 9, 2026
At its June 9, 2026 annual meeting, FirstCash Holdings, Inc. reported a high stockholder turnout, with more than 95% of eligible shares represented, and secured three-year board terms for director nominees Daniel E. Berce, Mikel D. Faulkner and Ra...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.