Investors consistently seek more robust tools and insights to enhance their decision-making process. Recognizing this, TipRanks has expanded its capabilities by integrating Key Performance Indicators (KPIs) data for over 500 stocks. KPIs provide investors with clear, measurable insights into various aspects of a company’s business performance, from operational effectiveness to customer engagement and financial health. The KPIs allow investors to make more comprehensive and strategic investment decisions.
Understanding KPIs
Key Performance Indicators (KPIs), sometimes also referred to as key business metrics, are quantifiable metrics used to evaluate critical aspects of a company’s performance, beyond just financial statements. KPIs include operational metrics such as Total Vehicles Delivered (TSLA), Cloud Revenue (MSFT), Monthly Active Platform Customers (UBER), Global Active Devices (AAPL), and Family Daily Active Users (META), as well as traditional financial metrics such as Revenue Growth and EBITDA Margin.
Why Investors Should Pay Attention to TipRanks’ KPIs
KPIs provide investors with actionable insights that go beyond standard financial reporting. They enable investors to understand the underlying drivers of a company’s performance, predict potential shifts in business dynamics, and identify strengths or weaknesses early. By monitoring KPIs regularly, investors can better gauge future performance and refine their investment strategies effectively.
Where Can I Find the Company’s KPIs?
KPI information is located in the A.I. Stock Analysis tab on the company’s stock page.
How Can I Use the Company’s KPIs?

- Pick a KPI from the drop-down menu—each company may have several key metrics tracked.
- Understand what it means: You’ll see a short explanation of what the selected KPI measures and why it matters.
- Explore the chart: View how the KPI has changed over time. You can also overlay the company’s stock price to spot potential patterns or correlations.
- Read the Chart Insights: This section helps you make sense of the data using context from the company’s earnings calls and disclosures—no need to dig through reports yourself.
Case Studies
1. KPI Case Study: Tesla’s Total Vehicles Delivered (TSLA)
Tesla’s KPI of Total Vehicles Delivered provides critical insights into the company’s sales trends, production efficiency, and market demand. For example, despite consistent growth and record deliveries throughout 2024, recent data shows a notable dip in deliveries for Q1 2025 due to production challenges related to new model transitions. This change is clearly depicted on the KPI chart, as shown below.
This detailed monitoring of Tesla’s KPI trend helps investors to better anticipate potential operational risks. As seen in this case study, TipRanks’ new KPI data gives investors the opportunity to adjust investment strategies proactively.
2. KPI Case Study: Netflix’s Total Paid Memberships (NFLX)
Netflix’s KPI of Total Paid Memberships highlights the company’s capability to attract and retain customers—an essential factor for any streamer’s revenue growth and market dominance. Throughout 2024, Netflix saw robust subscriber growth, notably accelerating in the latter half with an increase of over 19 million subscribers. TipRanks’ users can easily see this growth depicted in Netflix’s KPI chart, as shown below.
Monitoring this KPI allows investors to gauge Netflix’s market position and predict future revenue sustainability and profitability.
KPI Snapshot: Who We’re Tracking and What Matters
TipRanks now tracks over 1,500 KPIs across more than 500 publicly traded companies—from cloud usage and user growth to deliveries and segment-level revenues. These aren’t just financial statements repackaged—they are the numbers companies actually focus on to run and grow their business, and the ones that often signal a shift before the market catches on.
Here’s a quick look at some of the key KPIs shown on TipRanks, and the companies they’re tied to:
Ticker | Company Name | KPI |
TSLA | Tesla | Total Vehicles Delivered |
PLTR | Palantir Technologies | Total Customers |
GOOGL | Alphabet Class A | Cloud Operating |
NVDA | Nvidia | Revenue by Segment |
AAPL | Apple | Global Active Devices |
AMZN | Amazon | AWS Performance Obligations |
MSFT | Microsoft | Cloud Revenue |
BABA | Alibaba | Revenue by Segment |
META | Meta Platforms | Family Daily Active Users |
AMD | Advanced Micro Devices | Revenue by Segment |
INTC | Intel | Revenue by Segment |
HIMS | Hims & Hers Health | Subscriptions |
Looking Ahead
KPIs are about cutting through the noise—getting to the signals that show what’s actually happening under the hood. With over 1,500 tracked KPIs on TipRanks, investors don’t have to wait for quarterly earnings to get the full picture.
We’ll keep growing the list, improving trend visibility, and adding smarter tools to help connect the dots—so you can act sooner and with more confidence.
Because it’s not just about watching the market, it’s about understanding why its moving.
New KPI Data. More Actionable Insights. Smarter Investing.