Scandic Hotels Group AB (SHOT) AI Stock Analysis

• Market Cap: kr19.33B
• Dividend Yield: 4.3%
• Average Volume (3M): 321.11K
• Price to Earnings (P/E): 25.7
• Beta (1Y): 0.82
• Revenue Growth: 0.01%
• EPS Growth: 17.20%
• Country: SE
• Employees: 8,910
• Sector: Consumer Cyclical
• Sector Strength: 84
• Industry: Travel Lodging
• EPS (TTM): 1.69
• Shares Outstanding: 215,127,300
• 10 Day Avg. Volume: 330,772
• 30 Day Avg. Volume: 321,114
• PEG Ratio: N/A
• Price to Book (P/B): N/A
• Price to Sales (P/S): N/A
• P/FCF Ratio: N/A
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: kr83.20
• Price Target Upside: -4.69% Downside
• Rating Consensus: Hold
• Number of Analyst Covering: 4

• Rating: 64 Neutral
• Price Target: kr88.00 ▲(0.80% Upside)

Scandic Hotels Group AB's stock score is primarily driven by its operational efficiency and strong cash flow management. The technical analysis indicates a positive trend, while the valuation suggests moderate attractiveness. The company's high leverage and negative revenue growth are significant risks that weigh on the overall score.

Positive Factors

Negative Factors

Scandic Hotels Group AB Business Overview & Revenue Model

Company Description

Scandic Hotels Group AB (SHOT) is a leading hospitality company in the Nordic region, operating a wide network of hotels across Sweden, Norway, Finland, Denmark, and Germany. The company focuses on providing high-quality accommodation and related services primarily targeting business travelers, tourists, and event organizers. With an emphasis on sustainability and Nordic-inspired design, Scandic Hotels offers a range of facilities including restaurants, meeting rooms, and wellness centers to enhance the guest experience.

How the Company Makes Money

Scandic Hotels Group AB generates revenue primarily through its hotel operations, which include room bookings, food and beverage sales, and conference and event services. The majority of its income comes from room bookings, leveraging both direct bookings through its website and mobile app, as well as third-party travel agents and platforms. Additional revenue is generated from on-site dining options, catering services, and organizing meetings and events, which cater to both corporate clients and private gatherings. Scandic Hotels maintains strategic partnerships with various travel agencies and corporate clients, enhancing its occupancy rates and customer loyalty. The company's focus on sustainability and quality service also helps to differentiate it in the competitive hospitality market, contributing to its financial performance.

Scandic Hotels Group AB Financial Statement Overview

Summary

Scandic Hotels Group AB demonstrates operational efficiency and strong cash flow management. However, it faces challenges with revenue growth and high leverage, which could impact long-term financial stability.

Income Statement

Scandic Hotels Group AB shows a mixed performance in its income statement. The company has maintained positive EBIT and EBITDA margins, indicating operational efficiency. However, the revenue growth rate has been negative in the TTM period, which is a concern. The gross profit margin has decreased compared to previous years, and the net profit margin remains relatively low, suggesting challenges in converting revenue into profit.

Balance Sheet

The balance sheet reveals high leverage with a significant debt-to-equity ratio, which poses a risk in terms of financial stability. Although the return on equity is positive, indicating profitability for shareholders, the equity ratio is low, reflecting a heavy reliance on debt financing. This could be a potential risk if the company faces financial downturns.

Cash Flow

The cash flow statement shows a strong free cash flow growth rate and a high operating cash flow to net income ratio, indicating good cash generation relative to earnings. The free cash flow to net income ratio is also healthy, suggesting efficient cash management. However, the company needs to maintain this performance to support its high debt levels.

Breakdown	TTM	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement
Total Revenue	22.01B	21.96B	21.93B	19.23B	10.09B	7.47B
Gross Profit	10.61B	13.38B	11.13B	12.15B	5.91B	3.63B
EBITDA	6.70B	6.75B	6.57B	5.80B	2.64B	1.33B
Net Income	722.00M	643.00M	532.00M	394.00M	-1.68B	-5.95B
Balance Sheet
Total Assets	52.47B	53.84B	53.96B	50.95B	44.76B	38.28B
Cash, Cash Equivalents and Short-Term Investments	319.00M	846.00M	1.34B	317.00M	216.00M	14.00M
Total Debt	44.60B	45.38B	45.57B	42.92B	38.85B	32.75B
Total Liabilities	49.75B	50.47B	51.79B	48.67B	43.60B	36.21B
Stockholders Equity	2.65B	3.27B	2.06B	2.20B	1.11B	2.04B
Cash Flow
Free Cash Flow	6.60B	6.39B	5.87B	5.80B	3.19B	400.00M
Operating Cash Flow	6.75B	6.39B	6.39B	6.43B	3.70B	1.15B
Investing Cash Flow	-1.11B	-1.06B	-521.00M	-635.00M	-513.00M	-751.00M
Financing Cash Flow	-6.29B	-5.80B	-4.84B	-5.67B	-2.95B	-426.00M

Scandic Hotels Group AB Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 87.30
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Positive
• MACD: Positive
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:SHOT, the sentiment is Positive. The current price of 87.3 is below the 20-day moving average (MA) of 89.23, below the 50-day MA of 87.90, and above the 200-day MA of 79.05, indicating a bullish trend. The MACD of 0.12 indicates Positive momentum. The RSI at 55.62 is Neutral, neither overbought nor oversold. The STOCH value of 43.00 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SE:SHOT.

Scandic Hotels Group AB Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
SKIS.B	71 Outperform	kr12.39B	22.42	13.24%	1.77%	1.11%	16.77%
PNDX.B	65 Neutral	kr34.44B	25.48	4.29%	2.40%	1.21%	158.02%
SHOT	64 Neutral	kr19.33B	25.74	29.21%	4.30%	0.01%	17.20%
Sector *	61 Neutral	$18.38B	12.79	-2.54%	3.03%	1.52%	-15.83%

Scandic Hotels Group AB Corporate Events

Scandic Hotels Expands in Norway with New Franchise in Florø

Scandic Hotels Group is expanding its presence in Norway by converting the Comfort Hotel Victoria in Florø into a franchise under the Scandic brand, marking its 19th franchise hotel. This move aligns with Scandic’s growth strategy for 2030, which emphasizes franchising as a means to expand into new destinations, aiming to add 40 to 50 new hotels and 10,000 rooms, primarily in the Nordic countries. The partnership with the Helle family, who will continue to operate the hotel, is expected to strengthen Scandic’s foothold in western Norway while maintaining the hotel’s local identity.

The most recent analyst rating on (SE:SHOT) stock is a Hold with a SEK83.00 price target. To see the full list of analyst forecasts on Scandic Hotels Group AB stock, see the SE:SHOT Stock Forecast page.

Scandic Hotels Reports Strong Growth and Strategic Expansion

Scandic Hotels Group reported a strong quarter with increased organic growth and solid cash flow, despite a slight decline in net sales due to negative currency effects and one-off items. The company is expanding its operations with new hotel agreements in Finland, Norway, Sweden, and Germany, and plans to acquire Dalata Hotel Group’s operations, enhancing its presence in Ireland and the UK. The acquisition aligns with Scandic’s 2030 strategy and is supported by its strong financial position.

The most recent analyst rating on (SE:SHOT) stock is a Hold with a SEK83.00 price target. To see the full list of analyst forecasts on Scandic Hotels Group AB stock, see the SE:SHOT Stock Forecast page.

Scandic Hotels to Acquire Dalata Hotel Operations in Strategic Expansion

Scandic Hotels Group AB has entered into a framework agreement with Pandox AB and Eiendomsspar AS to acquire the hotel operations of Dalata Hotel Group Plc. This acquisition, contingent on the completion of the Consortium’s takeover of Dalata and necessary regulatory approvals, will add 56 hotels with 12,000 rooms to Scandic’s portfolio, primarily in Ireland and the UK. This move is expected to enhance Scandic’s market presence and financial performance by leveraging Dalata’s strong market position and operational synergies. The transaction is anticipated to be EPS accretive and aligns with Scandic’s strategy to expand in attractive markets.

The most recent analyst rating on (SE:SHOT) stock is a Hold with a SEK83.00 price target. To see the full list of analyst forecasts on Scandic Hotels Group AB stock, see the SE:SHOT Stock Forecast page.

Scandic Hotels Expands in Germany with New Hamburg Location

Scandic Hotels Group is expanding its presence in Germany by opening a new hotel in Hamburg, scheduled for 2030. The hotel will feature 430 rooms and offer amenities such as a rooftop bar, fitness center, and panoramic views, enhancing Scandic’s growth strategy and strengthening its position in the European market.

The most recent analyst rating on (SE:SHOT) stock is a Hold with a SEK83.00 price target. To see the full list of analyst forecasts on Scandic Hotels Group AB stock, see the SE:SHOT Stock Forecast page.

Scandic Hotels Group to Present Half-Year Report 2025

Scandic Hotels Group has announced a presentation of its half-year report for 2025, scheduled for July 15. The report will be presented by the company’s President & CEO Jens Mathiesen and CFO Pär Christiansen via a webcast and telephone conference, providing stakeholders with insights into the company’s performance and strategic direction.

The most recent analyst rating on (SE:SHOT) stock is a Hold with a SEK83.00 price target. To see the full list of analyst forecasts on Scandic Hotels Group AB stock, see the SE:SHOT Stock Forecast page.

Scandic Hotels Expands Scandic Go Brand in Turku, Finland

Scandic Hotels Group is expanding its Scandic Go brand in Finland by opening a new 138-room hotel in Turku, which will enhance its existing offerings in a region poised for growth in tourism, business, and culture. The new hotel, expected to open in the second half of 2026, will be centrally located and will meet the Nordic Swan Ecolabel environmental standards, aligning with Scandic’s sustainability goals. This expansion reflects Scandic’s strategy to strengthen its market position and cater to the increasing demand from both national and international guests.

The most recent analyst rating on (SE:SHOT) stock is a Hold with a SEK65.00 price target. To see the full list of analyst forecasts on Scandic Hotels Group AB stock, see the SE:SHOT Stock Forecast page.

Scandic Hotels Expands in Tromsø with New Sustainable Signature Hotel

Scandic Hotels Group has expanded its presence in Tromsø with the opening of The Dock 69°39 by Scandic, a new signature hotel that nearly doubles the company’s room capacity in the city. This development strengthens Scandic’s leading position in the Nordic hotel market and aligns with its sustainability goals, as the hotel is certified by the Nordic Swan Ecolabel and BREEAM Excellent. The hotel is designed to be a central hub for both local residents and international visitors, featuring unique sustainable design elements and amenities such as a rooftop bar, wellness area, and heated running track.

The most recent analyst rating on (SE:SHOT) stock is a Hold with a SEK80.00 price target. To see the full list of analyst forecasts on Scandic Hotels Group AB stock, see the SE:SHOT Stock Forecast page.

Scandic Hotels Expands in Uppsala with New 236-Room Hotel

Scandic Hotels Group has announced plans to open a new 236-room hotel in downtown Uppsala in collaboration with landlord Vasakronan. This development is part of Scandic’s strategy to expand in key Nordic markets, leveraging Uppsala’s status as Sweden’s fourth-largest hotel market and its proximity to Stockholm and Arlanda Airport. The hotel will feature modern amenities, including a gym, bar, restaurant, and flexible meeting spaces, and will be sustainability-certified. The project aims to enhance Scandic’s presence in the region and cater to both business and leisure travelers.

The most recent analyst rating on (SE:SHOT) stock is a Hold with a SEK83.00 price target. To see the full list of analyst forecasts on Scandic Hotels Group AB stock, see the SE:SHOT Stock Forecast page.

Scandic Hotels Group Reduces Share Count Following AGM Resolution

Scandic Hotels Group AB announced a reduction in its number of shares and votes by 4,030,622 following a resolution from the Annual General Meeting. This change reflects the cancellation of previously repurchased shares, bringing the total number of shares and votes to 215,127,300. This adjustment may impact the company’s share value and voting dynamics, potentially affecting investor relations and market perception.

The most recent analyst rating on (SE:SHOT) stock is a Hold with a SEK83.00 price target. To see the full list of analyst forecasts on Scandic Hotels Group AB stock, see the SE:SHOT Stock Forecast page.

Scandic Hotels Group AGM Approves Key Resolutions to Enhance Shareholder Value

Scandic Hotels Group AB held its Annual General Meeting on May 6, 2025, where all proposals by the Board and Nomination Committee were approved. Key resolutions included a dividend of SEK 2.60 per share, re-election of board members, and adoption of a long-term incentive program for key employees. The AGM also authorized the Board to issue new shares and repurchase own shares to optimize capital structure and support the incentive program. These decisions aim to enhance shareholder value and strengthen Scandic’s market position.