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Operating Expense Breakdown
Details core costs like R&D, marketing, and admin, offering insight into how efficiently Peloton operates and where it’s prioritizing investment.Peloton has shifted decisively from growth‑at‑all‑costs to profit discipline: Sales & Marketing has been cut back sharply from the 2021–2022 peak, R&D is a steady, smaller base to support new hardware and content, and G&A has trended down amid quarter-to-quarter noise. Large 2022–2024 impairments, restructuring and supplier‑settlement items created volatility but mask meaningful underlying expense improvement; management’s ~$100M run‑rate savings target underpins the push to positive FY‑26 operating/net income, though tighter spend risks near‑term subscriber adds and revenue momentum.
Date | Sales and Marketing | Research and Development | General and Administrative | Goodwill Impairment | Impairment | Restructuring Expense | Supplier Settlements |
|---|---|---|---|---|---|---|---|
Jun 30, 2026 | $83.50M | $57.00M | $116.20M | $0.00 | -$100.00K | $6.70M | $0.00 |
Mar 31, 2026 | $98.10M | $58.80M | $110.40M | $0.00 | $3.40M | $4.10M | $0.00 |
Dec 31, 2025 | $152.10M | $65.00M | $102.90M | $0.00 | $23.00M | $2.70M | $0.00 |
Sep 30, 2025 | $66.80M | $62.10M | $100.80M | $0.00 | $8.30M | $4.40M | $0.00 |
Jun 30, 2025 | $80.60M | $55.80M | $125.10M | $0.00 | $11.80M | $25.20M | $0.00 |
Mar 31, 2025 | $106.50M | $59.60M | $151.40M | $0.00 | $30.70M | $2.40M | $0.00 |
Dec 31, 2024 | $152.70M | $60.30M | $131.30M | $0.00 | $16.70M | $3.30M | $0.00 |
Sep 30, 2024 | $81.90M | $58.50M | $119.50M | $0.00 | $4.90M | $2.90M | $23.50M |
Jun 30, 2024 | $112.30M | $69.40M | $186.20M | $0.00 | $10.60M | -$2.80M | -$300.00K |
Mar 31, 2024 | $170.30M | $76.80M | $153.00M | $0.00 | $19.00M | $37.60M | -$900.00K |