PSQ Holdings (PSQH) AI Stock Analysis

• Market Cap: $107.89M
• Dividend Yield: N/A
• Average Volume (3M): 1.36M
• Price to Earnings (P/E): ―
• Beta (1Y): 1.65
• Revenue Growth: 93.83%
• EPS Growth: 23.31%
• Country: US
• Employees: 85
• Sector: Technology
• Sector Strength: 88
• Industry: Software - Application
• EPS (TTM): -0.18
• Shares Outstanding: 42,698,530
• 10 Day Avg. Volume: 1,538,042
• 30 Day Avg. Volume: 1,356,364
• PEG Ratio: N/A
• Price to Book (P/B): N/A
• Price to Sales (P/S): N/A
• P/FCF Ratio: N/A
• Enterprise Value/Market Cap: 0.94
• Enterprise Value/Revenue: 3.67
• Enterprise Value/Gross Profit: 6.23
• Enterprise Value/Ebitda: -2.63
• 1Y Price Target: $4.33
• Price Target Upside: 53.00% Upside
• Rating Consensus: Moderate Buy
• Number of Analyst Covering: 3

• Rating: 44 Neutral
• Price Target: $2.00 ▼(-29.33% Downside)

PSQ Holdings faces significant financial challenges, with ongoing losses and cash flow issues being the most critical factors. Despite strong revenue growth and strategic shifts towards fintech, the negative profitability and bearish technical indicators weigh heavily on the stock's overall score.

Positive Factors

Revenue Growth

Consistent revenue growth indicates strong market demand and effective sales strategies, supporting long-term business expansion and stability.

Strategic Shift to Fintech

Focusing on fintech aligns with industry trends, potentially increasing market share and profitability through innovative financial solutions.

Operating Expense Reduction

Effective cost management enhances profitability and cash flow, providing more resources for strategic investments and growth initiatives.

Negative Factors

Cash Flow Challenges

Negative cash flow impacts liquidity and limits the company's ability to invest in growth opportunities, posing a risk to financial stability.

Decline in Gross Margin

A declining gross margin indicates potential pricing pressures or cost inefficiencies, which could affect long-term profitability if not addressed.

Delayed Merchant Onboarding

Delays in merchant onboarding can hinder revenue growth and market penetration, affecting the company's competitive position in the fintech sector.

PSQ Holdings Business Overview & Revenue Model

Company Description

PSQ Holdings, Inc. operates an app and website that connects Americans to businesses that share values online and in local communities. The platform has over 70,000 businesses from different industries and 1.6 million consumer members. The company leverages data and insights from the platform to assess its members' needs and provide products, such as EveryLife diapers and wipes. The company is based in West Palm Beach, Florida.

How the Company Makes Money

PSQ Holdings generates revenue primarily through its portfolio of technology solutions and services. The company earns income by licensing its software products, providing subscription-based services, and offering consulting and implementation services to its clients. Key revenue streams include long-term service contracts, software-as-a-service (SaaS) offerings, and customized technology solutions. Partnerships with other technology firms and industry leaders also play a significant role in expanding PSQH's market reach and enhancing its service offerings, contributing to its overall earnings.

PSQ Holdings Financial Statement Overview

Summary

PSQ Holdings shows revenue growth but struggles with profitability and cash flow. Improved leverage management is a positive, but negative net profit margins and cash flow issues highlight significant financial challenges.

Income Statement

PSQ Holdings shows a consistent increase in revenue, with a TTM revenue growth rate of 4.15%. However, the company is struggling with profitability, as indicated by negative net profit margins (-1.69% TTM) and EBIT margins (-1.30% TTM). The gross profit margin has improved to 66.94% TTM, but the overall profitability remains a concern due to high operating losses.

Balance Sheet

The company's debt-to-equity ratio has improved to 0.22 TTM from 1.21 in the previous year, indicating better leverage management. However, the return on equity remains negative (-234.23% TTM), reflecting ongoing losses. The equity ratio is relatively stable, suggesting a balanced asset structure, but the negative ROE highlights the need for improved profitability.

Cash Flow

PSQ Holdings faces challenges with negative operating cash flow and free cash flow, although the free cash flow to net income ratio is close to 1, indicating efficient cash usage relative to net losses. The free cash flow growth rate is negative, suggesting cash flow issues that need addressing to support future growth.

Breakdown	TTM	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	27.58M	23.20M	5.69M	475.18K	8.84K
Gross Profit	16.23M	14.07M	1.89M	-241.00K	-116.13K
EBITDA	-38.41M	-52.13M	-30.06M	-6.20M	-2.17M
Net Income	-46.69M	-57.69M	-53.33M	-6.98M	3.73M
Balance Sheet
Total Assets	65.45M	74.89M	25.25M	4.22M	1.02M
Cash, Cash Equivalents and Short-Term Investments	24.94M	36.32M	16.45M	2.33M	399.40K
Total Debt	33.28M	32.51M	327.37K	299.04K	0.00
Total Liabilities	43.00M	48.04M	14.81M	814.25K	155.81K
Stockholders Equity	22.45M	26.85M	10.43M	3.40M	860.50K
Cash Flow
Free Cash Flow	-33.68M	-34.13M	-29.26M	-7.59M	-973.48K
Operating Cash Flow	-34.60M	-34.13M	-25.76M	-6.03M	-973.48K
Investing Cash Flow	-9.58M	-3.02M	-3.32M	-1.55M	-172.50M
Financing Cash Flow	49.31M	57.29M	43.20M	9.52M	174.31M

PSQ Holdings Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 2.83
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Positive
• MACD: Negative
• RSI: Negative
• STOCH: Negative

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For PSQH, the sentiment is Positive. The current price of 2.83 is above the 20-day moving average (MA) of 1.95, above the 50-day MA of 1.99, and above the 200-day MA of 2.64, indicating a bullish trend. The MACD of 0.17 indicates Negative momentum. The RSI at 80.58 is Negative, neither overbought nor oversold. The STOCH value of 82.43 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for PSQH.

PSQ Holdings Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
RSSS	59 Neutral	130.00M	115.12	―	―	9.94%	―
UPLD	52 Neutral	75.10M	-1.48	-54.33%	―	-12.09%	62.51%
ALTS	46 Neutral	415.90M	-3.45	―	―	926.05%	68.96%
PSQH	44 Neutral	$107.89M	―	-269.26%	―	93.83%	23.31%
LPSN	43 Neutral	96.61M	-0.32	206.62%	―	-24.89%	-72.84%
CSAI	33 Underperform	26.91M	-3.05	―	―	―	―
Sector *	61 Neutral	$37.18B	12.37	-10.20%	1.83%	8.50%	-7.62%

PSQ Holdings Corporate Events

PSQ Holdings Closes CFPB Investigation on Credova

On August 19, 2025, PSQ Holdings, Inc. announced the closure of a politically motivated investigation by the Consumer Financial Protection Bureau (CFPB) into its subsidiary, Credova Financial LLC. The investigation, which began in February 2021, was deemed biased and aimed at suppressing Credova’s activities related to the Second Amendment. The closure is seen as a victory for PublicSquare, affirming its commitment to liberty and the constitutional rights of its stakeholders.

The most recent analyst rating on (PSQH) stock is a Hold with a $2.00 price target. To see the full list of analyst forecasts on PSQ Holdings stock, see the PSQH Stock Forecast page.

PublicSquare Reports Q2 Revenue Growth and Fintech Focus

On August 12, 2025, PublicSquare reported its financial results for the second quarter of 2025, highlighting an 18% increase in net revenue compared to the previous year and a strategic repositioning to boost its fintech segment. The company plans to focus on fintech growth by offering bundled financial solutions, monetize its non-core segments, and implement cryptocurrency and decentralized finance solutions. These initiatives aim to drive scalable growth, improve capital efficiency, and enhance shareholder value, with anticipated proceeds from monetization efforts supporting further fintech innovation.

The most recent analyst rating on (PSQH) stock is a Buy with a $3.50 price target. To see the full list of analyst forecasts on PSQ Holdings stock, see the PSQH Stock Forecast page.