Want to see NOW full AI Analyst Report?
ServiceNow (NOW) Ownership Overview
0.14% Insiders
17.95% Mutual Funds
16.33% Other Institutional Investors
26.74% ETFs
38.84% Public Companies and Individual Investors
The ownership structure of ServiceNow (NOW) stock is a mix of institutional, retail, and individual investors. Approximately 61.02% of the company’s stock is owned by Institutional Investors, 0.14% is owned by Insiders, and 38.84% is owned by Public Companies and Individual Investors.
Recent Insider Trading Activity
Date | Name | Activity | Value |
|---|---|---|---|
Jun 01, 2026 | xxxxxxxxxxxxx | $173377 | |
May 18, 2026 | xxxxxxxxxxxxx | $1482352 | |
Apr 28, 2026 | xxxxxxxxxxxxx | $799859 | |
Dec 02, 2025 | xxxxxxxxxxxxx | $214708 |
Recent Hedge Fund Trading Activity
Date | Firm | Activity | Value |
|---|---|---|---|
Jun 30, 2026 | xxxxxxxxxxxxx | $6226544 | |
Jun 30, 2026 | xxxxxxxxxxxxx | $39260971 | |
Jun 30, 2026 | xxxxxxxxxxxxx | $17334288 | |
Jun 30, 2026 | xxxxxxxxxxxxx | $86719591 |
Top Shareholders
Holder | # of Shares | Type | % Holding | Value |
|---|---|---|---|---|
| 88,900,367 | Institution | 8.60% | 12,306,477,804 | |
| 72,456,115 | Institution | 7.01% | 10,030,099,999 | |
| 69,838,951 | Institution | 6.75% | 9,667,805,987 | |
| 42,127,998 | Institution | 4.07% | 5,831,778,763 | |
| 17,654,217 | Institution | 1.71% | 2,443,873,259 | |
| 15,872,382 | Institution | 1.54% | 2,197,213,840 | |
| 11,680,869 | Institution | 1.13% | 1,616,982,696 | |
| 10,955,792 | Institution | 1.06% | 1,516,610,287 | |
| 10,549,527 | Institution | 1.02% | 1,460,371,023 | |
| 8,018,318 | Institution | 0.78% | 1,109,975,761 |
Top Mutual Fund Holders
Holder | # of Shares | Type | % Holding | Value |
|---|---|---|---|---|
| 72,456,115 | Institution | 7.01% | 10,030,099,999 | |
| 17,654,217 | Institution | 1.71% | 2,443,873,259 | |
| 10,955,792 | Institution | 1.06% | 1,516,610,287 | |
| 6,402,745 | Institution | 0.62% | 886,331,990 | |
| 6,130,754 | Institution | 0.59% | 848,680,276 | |
| 5,071,265 | Institution | 0.49% | 702,015,214 | |
| 3,931,465 | Institution | 0.38% | 544,232,700 | |
| 3,580,161 | Institution | 0.35% | 495,601,687 | |
| 3,124,775 | Institution | 0.30% | 432,562,603 | |
| 2,600,778 | Institution | 0.25% | 360,025,699 |
Top ETF Holders
Holder | # of Shares | Type | % Holding | Value |
|---|---|---|---|---|
| 32,830,961 | Institution | 3.18% | 3,651,787,792 | |
| 27,068,877 | Institution | 2.62% | 3,010,871,189 | |
| 13,766,660 | Institution | 1.33% | 1,905,718,744 | |
| 12,600,442 | Institution | 1.22% | 1,585,135,604 | |
| 12,433,107 | Institution | 1.20% | 1,451,316,580 | |
| 11,339,440 | Institution | 1.10% | 1,261,285,911 | |
| 8,233,305 | Institution | 0.80% | 1,035,749,769 | |
| 7,118,866 | Institution | 0.69% | 791,831,465 | |
| 4,847,886 | Institution | 0.47% | 671,092,859 | |
| 3,871,319 | Institution | 0.37% | 535,906,689 |
FAQ
Who Owns ServiceNow (NOW)?
According to the latest TipRanks data, approximately 16.33% of the company's stock is held by institutional investors, 0.14% is held by insiders, and 38.84% is held by retail investors.
What percentage of ServiceNow (NOW) stock is held by institutional investors?
According to the latest TipRanks data, approximately 16.33% of ServiceNow (NOW) stock is held by institutional investors.
What percentage of ServiceNow (NOW) stock is held by retail investors?
According to the latest TipRanks data, approximately 38.84% of ServiceNow (NOW) stock is held by retail investors.
Who owns the most shares of ServiceNow (NOW)?
Vanguard owns the most shares of ServiceNow (NOW).
What is the significance of the ownership structure for a publicly traded company?
The ownership structure can impact the company's decision making, as large institutional investors may exert influence on the company's management and can also affect the company's stock price with their buying and selling patterns.