tiprankstipranks
Harley-Davidson (MX:HOG)
NYSE:HOG
Mexico Market
HOG
Harley-Davidson
RESEARCH TOOLSreports

Harley-Davidson (HOG) Stock Forecast & Price Target

0 Followers
See the Price Targets and Ratings of:

HOG Analyst Ratings

Hold
11Ratings
Hold
4 Buy
5 Hold
2 Sell
Based on 11 analysts giving stock ratings to
Harley-Davidson
in the past 3 months
TipRanks enables you to focus on the analyst rating consensus of all analysts or only the top performers​ in the past 3 months

HOG Stock 12 Month Forecast

Average Price Target

$472.90
▲(14.17% Upside)
Based on 11 Wall Street analysts offering 12 month price targets for Harley-Davidson in the last 3 months. The average price target is $472.90 with a high forecast of $558.18 and a low forecast of $296.53. The average price target represents a 14.17% change from the last price of $414.20.
{"navigator":{"disabled":true},"exporting":{"enabled":false},"title":{"text":null},"chart":{"height":200,"style":{"fontFamily":"Roboto Flex, -apple-system, BlinkMacSystemFont, Segoe UI, Roboto, Helvetica, Arial, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol","fontWeight":"400","color":"#5d5d5e"},"spacingTop":30,"spacingRight":60,"events":null},"yAxis":{"labels":{"style":{"color":"inherit"},"distance":6,"x":-6,"y":-6,"zIndex":1,"map_label_formatter":{"295":"$295","361":"$361","427":"$427","493":"$493","559":"$559"}},"plotLines":[{"color":"rgba(0,0,0,0)","value":558.18172288,"label":{"className":" overflowvisible_force","align":"right","x":60,"y":-10,"text":"<div  class=\"positionrelative hoverZ3 triangleleft-bottom flexccc bgwhite shadowhard-3 border1 borderColorwhite-8 colorwhite-8 px2 lineHeight3 fontWeightsemibold fontSize10 radiismall h_pxsmall35\"> <div class=\"w_pxsmall60 flexccc\">\n  <span style=\"color:#199ca5\">High </span>\n\n  <span style=\"color:#199ca5\">$558.18</span>\n  </div></div>","useHTML":true}},{"color":"rgba(0,0,0,0)","value":472.9039596622222,"label":{"className":" overflowvisible_force","align":"right","x":60,"y":0,"text":"<div  class=\"positionrelative hoverZ3 triangleleft flexccc bgwhite shadowhard-3 border1 borderColorwhite-8 colorwhite-8 px2 lineHeight3 fontWeightsemibold fontSize10 radiismall h_pxsmall35\"> <div class=\"w_pxsmall60 flexccc\">\n  <span style=\"color:#828080\">Average </span>\n\n  <span style=\"color:#828080\">$472.90</span>\n  </div></div>","useHTML":true}},{"color":"rgba(0,0,0,0)","value":296.53404028,"label":{"className":" overflowvisible_force","align":"right","x":60,"y":10,"text":"<div  class=\"positionrelative hoverZ3 triangleleft-top flexccc bgwhite shadowhard-3 border1 borderColorwhite-8 colorwhite-8 px2 lineHeight3 fontWeightsemibold fontSize10 radiismall h_pxsmall35\"> <div class=\"w_pxsmall60 flexccc\">\n  <span style=\"color:#912767\">Low </span>\n\n  <span style=\"color:#912767\">$296.53</span>\n  </div></div>","useHTML":true}}],"tickPositions":[295,361,427,493,559],"lineColor":"#dddddd","gridLineWidth":1,"gridLineColor":"#dddddd","lineWidth":1,"title":{"text":""}},"plotOptions":{"series":{"states":{"inactive":{"opacity":1}}},"line":{"animation":{"duration":0},"dataLabels":{"allowOverlap":true},"borderWidth":1,"marker":{"enabled":true,"fillColor":"#FFFFFF","radius":3,"lineWidth":2,"symbol":"circle","lineColor":"#828080"}}},"xAxis":{"labels":{"style":{"color":"inherit"},"rotation":0,"map_label_formatter":{"3":"Oct<br/>2025","6":"Jan<br/>2026","9":"Apr<br/>2026","12":"Jul<br/>2026","25":"Jul<br/>2027"}},"tickPositions":[3,6,9,12,25],"plotLines":[{"color":"#dddddd","width":1,"value":12},{"color":"#dddddd","width":1,"value":12}],"lineWidth":0,"gridLineWidth":1,"gridLineColor":"#dddddd","tickLength":0},"legend":{"symbolRadius":0,"symbolPadding":4,"symbolHeight":14,"borderWidth":0,"symbolWidth":14,"align":"left","verticalAlign":"bottom","enabled":false},"tooltip":{"backgroundColor":"rgba(0,0,0,0)","useHTML":true,"borderWidth":0,"borderColor":"rgba(0,0,0,0)","padding":0,"shadow":null,"headerFormat":"","footerFormat":"","pointFormat":"<div class=\"flexccc lineHeight2 bgwhite shadow2 px3 py3 radiismall fonth10_semibold\">\n                <span class=\"colorgray-3 mb4\">{point.date:%b %d ,%Y}</span>\n                <span>Analyst Consensus</span>\n                {point.info}\n          </div>\n           </div>"},"credits":{"enabled":false},"accessibility":{"description":""},"responsive":{"rules":[{"chartOptions":{"chart":{"spacing":[0,0,0,0],"margin":[30,60,40,5]},"xAxis":{"tickPositions":[3,12,25.25]},"yAxis":{"labels":{"enabled":false}},"title":{"text":null},"subtitle":{"text":null}},"condition":{"maxWidth":500}}]},"series":[{"lineWidth":2,"dashStyle":"ShortDash","name":"High","type":"line","color":"#199ca5","enableMouseTracking":false,"marker":{"enabled":false},"data":[null,null,null,null,null,null,null,null,null,null,null,null,414.2,425.2755171446154,436.35103428923077,447.42655143384616,458.50206857846155,469.57758572307694,480.6531028676923,491.7286200123077,502.8041371569231,513.8796543015385,524.9551714461538,536.0306885907693,547.1062057353847,{"y":558.18172288,"marker":{"fillColor":"#199ca5","lineColor":"#199ca5","enabled":true,"symbol":"circle"}}]},{"lineWidth":2,"dashStyle":"ShortDash","name":"Average","type":"line","color":"#828080","enableMouseTracking":false,"marker":{"enabled":false},"data":[null,null,null,null,null,null,null,null,null,null,null,null,414.2,418.7156892047863,423.23137840957264,427.74706761435897,432.2627568191453,436.7784460239316,441.2941352287179,445.8098244335042,450.32551363829054,454.84120284307687,459.3568920478632,463.8725812526495,468.38827045743585,{"y":472.9039596622222,"marker":{"fillColor":"#828080","lineColor":"#828080","enabled":true,"symbol":"circle"}}]},{"lineWidth":2,"dashStyle":"ShortDash","name":"Low","type":"line","color":"#912767","enableMouseTracking":false,"marker":{"enabled":false},"data":[null,null,null,null,null,null,null,null,null,null,null,null,414.2,405.1487723292308,396.0975446584615,387.0463169876923,377.9950893169231,368.94386164615383,359.8926339753846,350.84140630461536,341.79017863384615,332.73895096307695,323.6877232923077,314.6364956215385,305.5852679507692,{"y":296.53404028,"marker":{"fillColor":"#912767","lineColor":"#912767","enabled":true,"symbol":"circle"}}]},{"type":"line","data":[{"y":453.287,"date":1751328000000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 4,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 8, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 0</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":453.287,"date":1754006400000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 3,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 5, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 0</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":453.287,"date":1756684800000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 3,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 3, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 0</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":456.549,"date":1759276800000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 2,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 1, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 1</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":456.549,"date":1761955200000,"info":" <span style=\"color:#828080\" class=\"mb3 mt2 fonth8_semibold\"> Hold</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 3,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 3, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 3</span>\n      ","marker":{"lineColor":"#828080","enabled":true,"symbol":"circle"}},{"y":456.549,"date":1764547200000,"info":" <span style=\"color:#828080\" class=\"mb3 mt2 fonth8_semibold\"> Hold</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 3,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 3, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 3</span>\n      ","marker":{"lineColor":"#828080","enabled":true,"symbol":"circle"}},{"y":381.414,"date":1767225600000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Moderate Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 4,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 4, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 3</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":349.957,"date":1769904000000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Moderate Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 3,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 4, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 2</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":353.19,"date":1772323200000,"info":" <span style=\"color:#828080\" class=\"mb3 mt2 fonth8_semibold\"> Hold</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 3,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 5, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 3</span>\n      ","marker":{"lineColor":"#828080","enabled":true,"symbol":"circle"}},{"y":353.19,"date":1775001600000,"info":" <span style=\"color:#828080\" class=\"mb3 mt2 fonth8_semibold\"> Hold</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 2,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 4, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 2</span>\n      ","marker":{"lineColor":"#828080","enabled":true,"symbol":"circle"}},{"y":411.725,"date":1777593600000,"info":" <span style=\"color:#912767\" class=\"mb3 mt2 fonth8_semibold\"> Moderate Sell</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 2,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 8, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 4</span>\n      ","marker":{"lineColor":"#912767","enabled":true,"symbol":"circle"}},{"y":410.931,"date":1780272000000,"info":" <span style=\"color:#912767\" class=\"mb3 mt2 fonth8_semibold\"> Moderate Sell</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 2,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 7, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 3</span>\n      ","marker":{"lineColor":"#912767","enabled":true,"symbol":"circle"}},{"y":414.2,"date":1782864000000,"info":" <span style=\"color:#828080\" class=\"mb3 mt2 fonth8_semibold\"> Hold</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 7,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 9, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 6</span>\n      ","marker":{"fillColor":"black","lineColor":"black","enabled":true,"symbol":"circle"}},null,null,null,null,null,null,null,null,null,null,null,null],"color":"#0666a7"}]}
Highest Price Target$558.18Average Price Target$472.90Lowest Price Target$296.53
The highest, average, and lowest price target of all analysts. Click on ‘Top Analysts’ to focus on the best performers.

Detailed List of Analyst Forecasts​

Detailed List of Analyst Forecasts​
Analyst Profile
Expert Firm
Price Target
Position
Upside / Downside
Action
Date
Follow
Article
Morgan Stanley Analyst forecast on MX:HOG
Stephen Grambling
Morgan Stanley
Morgan Stanley
$261.65→$296.53
Sell
-28.41%
Downside
Assigned
07/28/26
Harley-Davidson Downgraded to Sell as Core Profitability Stalls Despite Price Target Increase to $17
Wells Fargo Analyst forecast on MX:HOG
Anthony Bonadio
Wells Fargo
Wells Fargo
$331.42→$348.86
Sell
-15.77%
Downside
Reiterated
07/24/26
Analysts Offer Insights on Consumer Cyclical Companies: Harley-Davidson (NYSE: HOG), Crown Holdings (NYSE: CCK) and Visteon (NASDAQ: VC)
Robert W. Baird Analyst forecast on MX:HOG
Craig Kennison
Robert W. Baird
Robert W. Baird
$488.41→$523.3
Hold
26.34%
Upside
Reiterated
07/24/26
Harley-Davidson price target raised to $30 from $28 at BairdHarley-Davidson price target raised to $30 from $28 at Baird
BMO Capital Analyst forecast on MX:HOG
Tristan M. Thomas-Martin
BMO Capital
BMO Capital
$523.3
Buy
26.34%
Upside
Reiterated
07/24/26
BMO Capital Reaffirms Their Buy Rating on Harley-Davidson (HOG)
KeyBanc Analyst forecast on MX:HOG
Noah Zatzkin
KeyBanc
KeyBanc
―
Hold
―
Reiterated
07/24/26
Wall Street Analysts Are Neutral on Top Consumer Cyclical Picks
Bank of America Securities Analyst forecast on MX:HOG
Andrew Didora
Bank of America Securities
Bank of America Securities
$784.94→$558.18
Buy
34.76%
Upside
Reiterated
07/21/26
Bank of America Securities Sticks to Their Buy Rating for Harley-Davidson (HOG)
Loop Capital Markets Analyst forecast on MX:HOG
Brandon Rolle
Loop Capital Markets
Loop Capital Markets
$558.18
Buy
34.76%
Upside
Upgraded
07/20/26
Harley-Davidson upgraded to Buy from Hold at Loop CapitalHarley-Davidson upgraded to Buy from Hold at Loop Capital
Citi Analyst forecast on MX:HOG
James Hardiman
Citi
Citi
$453.52→$470.97
Hold
13.70%
Upside
Reiterated
07/12/26
Harley-Davidson price target raised to $27 from $26 at CitiHarley-Davidson price target raised to $27 from $26 at Citi
D.A. Davidson Analyst forecast on MX:HOG
Griffin Bryan
D.A. Davidson
D.A. Davidson
$523.3
Buy
26.34%
Upside
Reiterated
07/06/26
Analysts' Opinions Are Mixed on These Consumer Cyclical Stocks: Whirlpool (NYSE: WHR), Kohl's (NYSE: KSS) and Harley-Davidson (NYSE: HOG)
UBS Analyst forecast on MX:HOG
Robin M. Farley
UBS
UBS
$331.42→$453.52
Hold
9.49%
Upside
Assigned
05/11/26
Harley-Davidson price target raised to $26 from $19 at UBSHarley-Davidson price target raised to $26 from $19 at UBS
Raymond James Analyst forecast on MX:HOG
Unknown Analyst
Raymond James
Not Ranked
Raymond James
―
Hold
―
Reiterated
05/06/26
Harley-Davidson (HOG) Receives a Hold from Raymond James
Analyst Type
Any
Any
Human Analysts
Ranks
Any
Any
Analyst Rating
Any
Any
Upside/ Downside
Any
Any
Action
Any
Any
Analyst Profile
Expert Firm
Price Target
Position
Upside / Downside
Action
Date
Follow
Article
Morgan Stanley Analyst forecast on MX:HOG
Stephen Grambling
Morgan Stanley
Morgan Stanley
$261.65→$296.53
Sell
-28.41%
Downside
Assigned
07/28/26
Harley-Davidson Downgraded to Sell as Core Profitability Stalls Despite Price Target Increase to $17
Wells Fargo Analyst forecast on MX:HOG
Anthony Bonadio
Wells Fargo
Wells Fargo
$331.42→$348.86
Sell
-15.77%
Downside
Reiterated
07/24/26
Analysts Offer Insights on Consumer Cyclical Companies: Harley-Davidson (NYSE: HOG), Crown Holdings (NYSE: CCK) and Visteon (NASDAQ: VC)
Robert W. Baird Analyst forecast on MX:HOG
Craig Kennison
Robert W. Baird
Robert W. Baird
$488.41→$523.3
Hold
26.34%
Upside
Reiterated
07/24/26
Harley-Davidson price target raised to $30 from $28 at BairdHarley-Davidson price target raised to $30 from $28 at Baird
BMO Capital Analyst forecast on MX:HOG
Tristan M. Thomas-Martin
BMO Capital
BMO Capital
$523.3
Buy
26.34%
Upside
Reiterated
07/24/26
BMO Capital Reaffirms Their Buy Rating on Harley-Davidson (HOG)
KeyBanc Analyst forecast on MX:HOG
Noah Zatzkin
KeyBanc
KeyBanc
―
Hold
―
Reiterated
07/24/26
Wall Street Analysts Are Neutral on Top Consumer Cyclical Picks
Bank of America Securities Analyst forecast on MX:HOG
Andrew Didora
Bank of America Securities
Bank of America Securities
$784.94→$558.18
Buy
34.76%
Upside
Reiterated
07/21/26
Bank of America Securities Sticks to Their Buy Rating for Harley-Davidson (HOG)
Loop Capital Markets Analyst forecast on MX:HOG
Brandon Rolle
Loop Capital Markets
Loop Capital Markets
$558.18
Buy
34.76%
Upside
Upgraded
07/20/26
Harley-Davidson upgraded to Buy from Hold at Loop CapitalHarley-Davidson upgraded to Buy from Hold at Loop Capital
Citi Analyst forecast on MX:HOG
James Hardiman
Citi
Citi
$453.52→$470.97
Hold
13.70%
Upside
Reiterated
07/12/26
Harley-Davidson price target raised to $27 from $26 at CitiHarley-Davidson price target raised to $27 from $26 at Citi
D.A. Davidson Analyst forecast on MX:HOG
Griffin Bryan
D.A. Davidson
D.A. Davidson
$523.3
Buy
26.34%
Upside
Reiterated
07/06/26
Analysts' Opinions Are Mixed on These Consumer Cyclical Stocks: Whirlpool (NYSE: WHR), Kohl's (NYSE: KSS) and Harley-Davidson (NYSE: HOG)
UBS Analyst forecast on MX:HOG
Robin M. Farley
UBS
UBS
$331.42→$453.52
Hold
9.49%
Upside
Assigned
05/11/26
Harley-Davidson price target raised to $26 from $19 at UBSHarley-Davidson price target raised to $26 from $19 at UBS
Raymond James Analyst forecast on MX:HOG
Unknown Analyst
Raymond James
Not Ranked
Raymond James
―
Hold
―
Reiterated
05/06/26
Harley-Davidson (HOG) Receives a Hold from Raymond James
Stocks with the Highest Top Analyst Consensus in the Consumer Cyclical Sector
GLBEGlobal-e Online
HLLYHolley
SGHCSuper Group (SGHC)
GELYFGeely Automobile Holdings
WYNNWynn Resorts
Find stocks in the Consumer Cyclical sector that are highly recommended by Top Performing Analysts.

Best Analysts Covering Harley-Davidson

3 Months
Tristan M. Thomas-MartinBMO Capital
Success Rate
8/13 ratings generated profit
62%
Average Return
+2.23%
Copying Tristan M. Thomas-Martin's trades and holding each position for 3 Months would result in 61.54% of your transactions generating a profit, with an average return of +2.23% per trade.
1 Year
Tristan M. Thomas-MartinBMO Capital
Success Rate
9/13 ratings generated profit
69%
Average Return
+0.65%
Copying Tristan M. Thomas-Martin's trades and holding each position for 1 Year would result in 69.23% of your transactions generating a profit, with an average return of +0.65% per trade.
2 Years
Tristan M. Thomas-MartinBMO Capital
Success Rate
8/13 ratings generated profit
62%
Average Return
-0.92%
Copying Tristan M. Thomas-Martin's trades and holding each position for 2 Years would result in 61.54% of your transactions generating a profit, with an average return of -0.92% per trade.
The Best Analyst Covering tool allows you to follow the analysts who have the best success rates and average returns on a specific stock. Only analysts that gave a Buy or Sell rating on the stock in the past 12 months are eligible for inclusion in this tool. Follow the analysts of your choice to receive real-time updates when they publish a new rating.

HOG Analyst Recommendation Trends

Rating
Mar 26
Apr 26
May 26
Jun 26
Jul 26
Strong Buy
0
0
0
0
0
Buy
3
2
2
2
7
Hold
5
4
8
7
9
Sell
3
2
3
2
5
Strong Sell
0
0
1
1
1
total
11
8
14
12
22
In the current month, HOG has received 7 Buy Ratings, 9 Hold Ratings, and 6 Sell Ratings. HOG average Analyst price target in the past 3 months is 472.90.
Each month's total comprises the sum of three months' worth of ratings.

HOG Financial Forecast

HOG Earnings Forecast

Next quarter’s earnings estimate for HOG is $7.95 with a range of $3.66 to $13.43. The previous quarter’s EPS was $13.08. HOG beat its EPS estimate ― of the time in the past 12 months, while its overall industry beat the EPS estimate 48.68% of the time in the same period. In the last calendar year HOG has Performed in-line its overall industry.
Next quarter’s earnings estimate for HOG is $7.95 with a range of $3.66 to $13.43. The previous quarter’s EPS was $13.08. HOG beat its EPS estimate ― of the time in the past 12 months, while its overall industry beat the EPS estimate 48.68% of the time in the same period. In the last calendar year HOG has Performed in-line its overall industry.

HOG Sales Forecast

Next quarter’s sales forecast for HOG is $18.63B with a range of $17.12B to $19.98B. The previous quarter’s sales results were $21.46B. HOG beat its sales estimates ― of the time in past 12 months, while its overall industry beat sales estimates 40.00% of the time in the same period. In the last calendar year HOG has Performed in-line its overall industry.
Next quarter’s sales forecast for HOG is $18.63B with a range of $17.12B to $19.98B. The previous quarter’s sales results were $21.46B. HOG beat its sales estimates ― of the time in past 12 months, while its overall industry beat sales estimates 40.00% of the time in the same period. In the last calendar year HOG has Performed in-line its overall industry.

HOG Stock Forecast FAQ

What is MX:HOG’s average 12-month price target, according to analysts?
Based on analyst ratings, Harley-Davidson’s 12-month average price target is 472.90.
    What is MX:HOG’s upside potential, based on the analysts’ average price target?
    Harley-Davidson has 14.17% upside potential, based on the analysts’ average price target.
      Can I see which stocks the top-ranking analysts are rating?
      Yes, go to the Analysts’ Top Stocks tool to see stocks with a Strong Buy or Strong Sell analyst rating consensus, according to the top performers.
        How can I follow the stock ratings of top Wall Street analysts?
        Head over to our Expert Center to see a list of the top 100 Wall Street analysts and follow the analysts of your choice. Visit their profiles for more details about their stock ratings and see how they perform on a stock-by-stock basis.
          Is Harley-Davidson a Buy, Sell or Hold?
          Harley-Davidson has a consensus rating of Hold, which is based on 4 buy ratings, 5 hold ratings and 2 sell ratings.
            What is Harley-Davidson’s share price target?
            The average share price target for Harley-Davidson is 472.90. This is based on 11 Wall Streets Analysts 12-month price targets, issued in the past 3 months.
            The highest analyst share price target is $558.18 ,and the lowest forecast is $296.53. The average share price target represents 14.17% Increase from the current price of $414.2.
              What do analysts say about Harley-Davidson?
              Harley-Davidson’s analyst rating consensus is a Hold. This is based on the ratings of 11 Wall Streets Analysts.
                How can I buy shares of Harley-Davidson?
                To buy shares of MX:HOG, you can open a brokerage account. See exclusive account opening deals on our Best Online Brokers page.