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MasterCraft Boat Holdings (MCFT) AI Stock Analysis

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MCFT

MasterCraft Boat Holdings

(NASDAQ:MCFT)

Select Model
Rating:65Neutral
Price Target:$21.50â–²(8.31% Upside)
Action:reiterated
Date:11/11/26

MCFT’s score is supported primarily by its low financial risk profile (debt-free balance sheet) and improving cash flow, alongside a notably upbeat earnings update with raised guidance. Offsetting these positives are still-thin profitability versus prior-cycle levels, weak price trend versus key moving averages, and a high P/E multiple with no dividend yield provided.

Positive Factors
Debt-free balance sheetA debt-free balance sheet materially reduces financial risk in a cyclical boating market and preserves flexibility for product investment, integration spending, and capital returns. The sizable equity base also gives MasterCraft greater capacity to manage demand volatility without relying heavily on refinancing.
Negative Factors
Thin profitabilityThe return to profitability is encouraging, but very thin margins leave limited protection against weaker volumes, discounting, or cost pressure. Earnings power remains materially below prior-cycle performance, so the business has not yet demonstrated that recent improvement can persist through a full market cycle.

MasterCraft Boat Holdings Key Performance Indicators (KPIs)

Net Sales by SegmentBreaks down sales across the company’s business units or channels, such as wholesale vs. direct retail or different brands. Helps investors see how diversified the company’s revenue sources are, which segments are growing or shrinking, and where management should focus investment or cost control to sustain overall growth.

$0.00$50.00M$100.00M$150.00M$200.00MMar 21Jun 21Sep 21Dec 21Mar 22Jun 22Sep 22Dec 22Mar 23Jun 23Sep 23Dec 23Mar 24Jun 24Sep 24Dec 24Mar 25Jun 25Sep 25Dec 25Mar 26Jun 26
Chart Insights

The company has effectively consolidated revenue around its core MasterCraft business while Nauticstar, Crest and Aviara vanish from the reported mix—suggesting portfolio simplification or reclassification—concurrently with the reappearance and steady growth of a Pontoon line from late‑2024. MasterCraft’s rebound is product‑led (X Series), driven by mix, options and pricing that improved margins despite lower unit volumes; pontoons are stabilizing and adding incremental EBITDA. Management’s raised guidance reflects this higher‑margin focus and healthier inventory, but transaction costs and promotional pressure in pontoons remain risks.

Data provided by:The Fly

MasterCraft Boat Holdings (MCFT) vs. SPDR S&P 500 ETF (SPY)

-10%0%10%20%30%40%50%MCFT+6.75%SPY+12.79%Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26
Market Cap
$480.85M
Dividend Yield
―
Average Volume (3M)
209.96K
Price to Earnings (P/E)
75.2
Beta (1Y)
1.21
Revenue Growth
50.79%
EPS Growth
-59.26%
Country
US
Employees
1,400
Sector
Consumer Cyclical
Sector Strength
61
Industry
Auto - Recreational Vehicles

MasterCraft Boat Holdings Business Overview & Revenue Model

Company Description

MasterCraft Boat Holdings, Inc., a company founded in 1968 and based in Vonore, Tennessee, operates as a designer, manufacturer, and marketer of recreational powerboats. Previously known as MCBC Holdings, Inc., the company adopted its current name in...

How the Company Makes Money

MasterCraft Boat Holdings makes money primarily by selling new boats under its brand portfolio through a dealer distribution model. The company’s core revenue stream is wholesale revenue from delivering finished boats to independent dealers, with uni...

MasterCraft Boat Holdings Earnings Call Summary

Earnings Call Date:Nov 10, 2026(Q1-2027)|% Change Since:-3.17%|Next Earnings Date:Feb 10, 2027
Earnings Call SentimentPositive

The call was strongly positive overall. The company reported significant revenue, EBITDA, adjusted earnings and margin growth, exceeded first-quarter expectations, raised its transition-period guidance, maintained a debt-free balance sheet with substantial liquidity, resumed share repurchases and reported progress on dealer expansion and synergies. These strengths outweighed the cautious consumer environment, expected market decline of approximately 5% to 10%, competitive discounting, higher operating expenses and modestly lower sequential shipments expected due to seasonality and production timing.

Positive Updates

Revenue and EBITDA Outperformance
The company exceeded expectations for net sales and adjusted EBITDA in its first full quarter operating as a combined company. Total company net sales increased 123.4% year-over-year to $154.1 million, while adjusted EBITDA increased to $20.1 million from $7.0 million and adjusted EBITDA margin improved to 13.0% from 10.1%.

Negative Updates

Cautious Consumer Environment
Consumer sentiment remains cautious, and management described the market as selective. The company's guidance assumes the overall market will be down approximately 5% to 10% for the calendar-year period, although management said the market is not broken and buyers remain active.

Company Guidance

Based on first quarter out-performance and current expectation, the company raised guidance for the 6-month transition period to net sales of between $293 million and $297 million, adjusted EBITDA of between $32 million and $34 million and adjusted earnings per share of between $0.75 and $0.80, while continuing to expect capital expenditures of approximately $9 million for the period; guidance assumes the market is down between the 5% to 10% for this calendar year period, with underlying build rates and AUSPs expected to remain consistent with Q1, though normal holiday seasonality will likely result in modestly lower sequential shipments due to fewer production days.

MasterCraft Boat Holdings Financial Statement Overview

Summary

Overall financials are solid but not yet strong. The company stands out for a debt-free balance sheet (Balance Sheet Score 83) and improving cash generation with stronger operating cash flow and free cash flow in the TTM period (Cash Flow Score 69). The key offset is profitability quality: despite a revenue rebound and return to profitability, margins and returns remain thin and well below prior-cycle levels (Income Statement Score 58), leaving earnings power and durability through the cycle as the main risk.

Income Statement

58Neutral

Balance Sheet

83Very Positive

Cash Flow

69Positive
Financial statement breakdown
BreakdownTTMJun 2026Jun 2025Jun 2024Jun 2023Jun 2022
Income Statement
Total Revenue434.04M348.90M284.20M366.59M609.90M641.61M
Gross Profit95.94M79.78M56.87M67.10M168.74M168.19M
EBITDA20.97M15.21M24.28M24.60M133.18M127.03M
Net Income6.80M-1.66M7.04M7.80M68.94M58.21M
Balance Sheet
Total Assets508.28M500.43M259.95M317.98M353.98M297.05M
Cash, Cash Equivalents and Short-Term Investments41.89M43.87M79.44M86.24M111.38M34.20M
Total Debt00049.26M53.68M56.55M
Total Liabilities118.97M119.14M76.36M134.10M161.89M153.40M
Stockholders Equity389.31M381.29M183.39M183.68M191.97M143.65M
Cash Flow
Free Cash Flow35.21M22.38M26.39M-3.86M109.63M61.02M
Operating Cash Flow43.58M30.50M35.59M12.50M134.20M73.31M
Investing Cash Flow-26.75M-11.41M46.04M-1.78M-121.43M-15.82M
Financing Cash Flow-6.69M-4.16M-60.10M-23.14M-27.15M-62.54M

MasterCraft Boat Holdings Technical Analysis

Technical Analysis SentimentNegative
Last Price19.85

Price Trends

50DMA20.45Negative
100DMA22.51Negative
200DMA22.49Negative

Market Momentum

MACD0.11Negative
RSI45.15Neutral
STOCH17.35Positive

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For MCFT, the sentiment is Negative. The current price of 19.85 is below the 20-day moving average (MA) of 20.33, below the 50-day MA of 20.45, and below the 200-day MA of 22.49, indicating a bearish trend. The MACD of 0.11 indicates Negative momentum. The RSI at 45.15 is Neutral, neither overbought nor oversold. The STOCH value of 17.35 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for MCFT.

MasterCraft Boat Holdings Risk Analysis

MasterCraft Boat Holdings disclosed 38 risk factors in its most recent earnings report. MasterCraft Boat Holdings reported the most risks in the "Finance & Corporate" category.

Higher RiskSector Avg.Lower RiskFinance & CorporateTech & InnovationLegal & RegulatoryProductionAbility to SellMacro & Political
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy

Latest Risks Added

2 New Risks
1.LOR, Inc. and its affiliates beneficially own approximately 20% of our outstanding common stock and have contractual rights to nominate directors to our Board, which may limit the ability of other stockholders to influence corporate matters.Q2, 2026
2.The Chaparral and Robalo brands acquired in the Marine Products Transaction expand our operations into product categories and markets in which we have limited prior experience.Q2, 2026

MasterCraft Boat Holdings Peers Comparison

Overall Rating

UnderperformOutperform
Sector (61)

Financial Indicators

MCFT against its peers
NameOverall RatingMarket CapP/E RatioROEDividend YieldRevenue GrowthEPS Growth
MCFTMCFT65Neutral$480.85M75.192.37%―50.79%-59.26%
Sector *61Neutral$18.38B12.79-2.54%3.03%1.52%-15.83%
ONEWONEW44Neutral$164.99M-1.33-43.62%―1.32%-823.52%
MBUUMBUU43Neutral$404.38M50.121.28%―17.10%-57.85%
VMARVMAR42Neutral$3.47M-0.00-343.09%―――
VEEEVEEE39Underperform$4.34M-0.11-74.93%―-5.80%73.35%

* Consumer Cyclical Sector Average

Performance Comparison

-100%-50%0%MCFTMBUUONEWVMARVEEEDec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26
MCFT and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
MCFTMastercraft Boat Holdings19.851.136.04%
MBUUMalibu Boats Inc.20.55-4.90-19.25%
ONEWOnewater Marine Inc9.90-3.98-28.67%
VMARVision Marine Technologies, Inc.5.32-5114.68-99.90%
VEEETwin Vee Powercats Co.7.44-60.27-89.01%

MasterCraft Boat Holdings Corporate Events

Business Operations and StrategyFinancial DisclosuresM&A Transactions

MasterCraft releases pro forma financials after Marine merger

Neutral
Oct 13, 2026

On May 15, 2026, MasterCraft completed a two-step merger with Marine Products Corporation, first merging Marine Products into a MasterCraft subsidiary and then folding it into a second subsidiary, leaving Marine Products’ business as a wholly owned u...

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Nov 11, 2026