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HYBE Co., Ltd. (KR:352820)
:352820
South Korea Market
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HYBE Co., Ltd. (352820) AI Stock Analysis

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KR:352820

HYBE Co., Ltd.

(352820)

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Neutral 51 (OpenAI - Gpt-5.6Sol)
Rating:51Neutral
Price Target:
$170,247
Action:N/A
Date:10/28/26
The score is held back primarily by weak financial performance: despite strong revenue growth, the company has swung into significant losses and free cash flow has declined sharply. Technicals are mixed-to-neutral (positive MACD but below key longer-term moving averages), while valuation is constrained by a negative P/E and a low dividend yield.
Positive Factors
Strong Revenue Growth
HYBE is expanding its top line at a healthy pace, with TTM revenue growth accelerating from the prior year. Sustained growth across music, live events, merchandise, content, and fan services can broaden the earnings base and reinforce the company’s global artist and IP platform.
Negative Factors
Severe Profitability Deterioration
Revenue growth is not currently translating into operating earnings, as HYBE has moved from modest profitability in 2022–2024 to a substantial TTM net loss. Negative operating profit and breakeven EBITDA indicate compressed margins and weaken the quality and visibility of earnings.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong Revenue Growth
HYBE is expanding its top line at a healthy pace, with TTM revenue growth accelerating from the prior year. Sustained growth across music, live events, merchandise, content, and fan services can broaden the earnings base and reinforce the company’s global artist and IP platform.
Read all positive factors

HYBE Co., Ltd. (352820) vs. SPDR S&P 500 ETF (SPY)

HYBE Co., Ltd. Business Overview & Revenue Model

Company Description
Big Hit Entertainment Co., Ltd. primarily concentrates on the creation and distribution of musical content, alongside the cultivation and guidance of recording artists. Furthermore, its operations encompass intellectual property management and the...
How the Company Makes Money
HYBE makes money by monetizing its artists and related intellectual property across multiple channels. A core revenue stream is music-related income, including sales and distribution of recorded music (physical albums and digital music), as well a...

HYBE Co., Ltd. Financial Statement Overview

Summary
Revenue growth is strong (TTM up 26.14%), but profitability has deteriorated sharply with a large net loss (-371.7B) and negative operating profit. Cash flow remains positive, yet free cash flow has fallen materially (TTM FCF growth -52.86%), keeping overall fundamentals below average despite manageable leverage (debt-to-equity ~0.29).
Income Statement
38
Negative
Balance Sheet
64
Positive
Cash Flow
55
Neutral
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue3.59T2.65T2.26T2.18T1.78T1.26T
Gross Profit1.03T825.68B959.81B909.86B842.64B623.00B
EBITDA2.40B192.44B233.25B424.50B249.98B291.08B
Net Income-371.67B-237.28B9.38B187.25B52.32B136.80B
Balance Sheet
Total Assets6.09T5.49T5.48T5.35T4.87T4.73T
Cash, Cash Equivalents and Short-Term Investments1.70T1.72T1.21T1.39T1.67T1.65T
Total Debt983.98B1.09T1.09T1.11T1.11T1.23T
Total Liabilities2.36T1.93T1.97T2.24T1.94T1.84T
Stockholders Equity3.43T3.26T3.21T2.92T2.77T2.81T
Cash Flow
Free Cash Flow105.38B76.12B83.79B218.32B308.17B82.66B
Operating Cash Flow130.06B107.48B151.60B310.63B347.13B177.26B
Investing Cash Flow-51.42B-168.99B-10.35B-470.77B-285.34B-2.11T
Financing Cash Flow-6.32B187.37B-117.95B-11.09B-188.18B2.23T

HYBE Co., Ltd. Technical Analysis

Technical Analysis Sentiment
Negative
Last Price―
Price Trends
50DMA
170492.00
Negative
100DMA
186114.00
Negative
200DMA
247216.16
Negative
Market Momentum
MACD
102.04
Positive
RSI
39.19
Neutral
STOCH
16.13
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For KR:352820, the sentiment is Negative. The current price of undefined is equal to the 20-day moving average (MA) of 168040.00, equal to the 50-day MA of 170492.00, and equal to the 200-day MA of 247216.16, indicating a bearish trend. The MACD of 102.04 indicates Positive momentum. The RSI at 39.19 is Neutral, neither overbought nor oversold. The STOCH value of 16.13 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for KR:352820.

HYBE Co., Ltd. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (55)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
70
Outperform
₩7.86T9.59―1.23%54.95%-14.08%
63
Neutral
₩2.67T6.93―2.60%9.73%331.21%
62
Neutral
₩11.16T8.01―5.18%8.88%42.81%
55
Neutral
$6.65B3.83-15.92%6.20%10.91%7.18%
51
Neutral
₩6.75T-17.75―0.32%45.98%-762.10%
42
Neutral
₩205.89B109.19―2.97%-2.59%-87.18%
* General Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
KR:352820
HYBE Co., Ltd.
157,000.00
-183,517.70
-53.89%
KR:030200
KT Corporation
46,300.00
-159.78
-0.34%
KR:034120
Seoul Broadcasting System Co., Ltd.
11,100.00
-8,484.05
-43.32%
KR:251270
Netmarble Corp.
33,750.00
-19,524.36
-36.65%
KR:259960
Krafton, Inc.
182,100.00
-91,575.78
-33.46%
KR:263750
PearlAbyss Corp.
35,000.00
400.00
1.16%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 28, 2026