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itsumo.inc. (7694) AI Stock Analysis

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JP:7694

itsumo.inc.

(TSE/TYO:7694)

Select Model
Rating:54Neutral
Price Target:JPY 522.00â–¼(-14.43% Downside)
Action:reiterated
Date:09/09/26

The score is held back primarily by weak and inconsistent cash generation and elevated leverage, despite strong revenue growth. Technicals are moderately supportive in the short-to-medium term (above 20/50-day averages with positive MACD) but not strong enough to offset fundamental cash-flow risk. Valuation appears reasonable on P/E, but the lack of dividend and recent earnings volatility temper the upside.

Positive Factors
Strong Revenue GrowthStrong recent revenue growth indicates expanding demand for its e-commerce support services and broader customer activity. If maintained, this scale can improve operating leverage, deepen marketplace expertise, and provide a durable base for rebuilding profitability.
Negative Factors
Elevated LeverageDebt materially exceeds equity, leaving the company with less financial flexibility than in earlier years. Elevated leverage can amplify the effect of weak earnings and force more cash toward financing obligations, limiting investment capacity if operating conditions deteriorate.

itsumo.inc. (7694) vs. iShares MSCI Japan ETF (EWJ)

-60%-40%-20%0%20%40%JP:7694-26.95%EWJ+15.75%Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26
Market Cap
JPY 3.97B
Dividend Yield
―
Average Volume (3M)
71.40K
Price to Earnings (P/E)
16.3
Beta (1Y)
0.72
Revenue Growth
39.93%
EPS Growth
―
Country
Japan
Employees
212
Sector
General
Sector Strength
55
Industry
Specialty Business Services

itsumo.inc. Business Overview & Revenue Model

Company Description

Established in Tokyo in 2007, Itsumo.inc. delivers an extensive array of direct-to-consumer (D2C) and e-commerce marketing services to Japanese brand manufacturers. The company's comprehensive offerings encompass strategic planning, digital marketing...

itsumo.inc. Financial Statement Overview

Summary

Top-line growth is strong (2026 revenue +29.1%), but the fundamentals are uneven: profitability has been volatile (loss in 2025, only a small profit in 2026), leverage is elevated (debt ~3.8B vs equity ~2.5B), and cash flow is a major concern with operating and free cash flow turning sharply negative in 2026 (OCF ~-1.55B; FCF ~-1.57B).

Income Statement

58Neutral

Balance Sheet

52Neutral

Cash Flow

28Negative
Financial statement breakdown
BreakdownTTMMar 2026Mar 2025Mar 2024Mar 2023Mar 2022
Income Statement
Total Revenue19.39B17.88B13.94B13.86B12.31B11.65B
Gross Profit7.33B6.74B2.98B3.27B3.06B3.03B
EBITDA609.16M496.36M196.51M405.92M188.62M703.62M
Net Income248.41M157.98M-98.09M258.96M-219.83M361.14M
Balance Sheet
Total Assets10.10B9.56B8.64B7.42B6.60B6.93B
Cash, Cash Equivalents and Short-Term Investments1.14B928.55M2.93B2.13B2.70B4.12B
Total Debt4.20B3.81B4.12B2.90B2.50B2.94B
Total Liabilities7.56B7.02B6.28B4.97B4.40B4.52B
Stockholders Equity2.54B2.54B2.36B2.45B2.20B2.41B
Cash Flow
Free Cash Flow0-1.57B61.30M-782.97M-347.01M388.81M
Operating Cash Flow0-1.55B65.31M-609.17M-344.31M399.82M
Investing Cash Flow0-167.81M-486.29M-356.31M-650.34M-925.65M
Financing Cash Flow0-281.09M1.22B376.18M-429.20M1.89B

itsumo.inc. Technical Analysis

Technical Analysis SentimentPositive
Last Price610.00

Price Trends

50DMA582.38Positive
100DMA515.95Positive
200DMA557.63Positive

Market Momentum

MACD-10.22Positive
RSI57.26Neutral
STOCH62.04Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:7694, the sentiment is Positive. The current price of 610.00 is above the 20-day moving average (MA) of 565.15, above the 50-day MA of 582.38, and above the 200-day MA of 557.63, indicating a bullish trend. The MACD of -10.22 indicates Positive momentum. The RSI at 57.26 is Neutral, neither overbought nor oversold. The STOCH value of 62.04 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for JP:7694.

itsumo.inc. Peers Comparison

Overall Rating

UnderperformOutperform
Sector (55)

Financial Indicators

JP:7694 against its peers
NameOverall RatingMarket CapP/E RatioROEDividend YieldRevenue GrowthEPS Growth
JP:3948JP:394863NeutralJPY 6.72B19.78―4.29%0.32%67.81%
JP:7916JP:791657NeutralJPY 5.51B31.31―2.72%-3.93%11.47%
Sector *55Neutral$6.65B3.83-15.92%6.20%10.91%7.18%
JP:3958JP:395855NeutralJPY 3.09B15.52―3.66%-2.64%-19.41%
JP:7919JP:791955NeutralJPY 3.49B5.32―3.79%-1.46%43.56%
JP:7805JP:780554NeutralJPY 3.05B9.09―2.12%-1.49%-24.51%
JP:7694JP:769454NeutralJPY 3.05B16.26――39.93%―

* General Sector Average

Performance Comparison

-40%-20%0%20%JP:7694JP:3948JP:3958JP:7805JP:7916JP:7919Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26
JP:7694 and its peers over the selected period
Show on chartTickerCompany NamePriceChange% Change
JP:7694itsumo.inc.610.00-240.00-28.24%
JP:3948Hikari Business Form Co., Ltd.1166.00-90.45-7.20%
JP:3958Sasatoku Printing Co.,Ltd.547.000.310.06%
JP:7805PRINTNET INC.614.00-29.35-4.56%
JP:7916Mitsumura Printing Co., Ltd.1835.00245.4015.44%
JP:7919Nozaki Insatsu Shigyo Co., Ltd.203.0017.769.59%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.

Date of analysis: Sep 09, 2026