Direct Marketing MiX Inc. stock analysis
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Direct Marketing MiX Inc. (7354) Stock Price & Analysis
7354 Stock Chart & Stats
- Day’s Range
- JPY 335.00 - JPY 350.00
- 52-Week Range
- JPY 259.00 - JPY 433.00
- Previous Close
- JPY 362.00
- Volume
- N/A
- Average Volume (3M)
- 317.33K
- Market Cap
- JPY 16.67B
- Enterprise Value
- JPY 17.52B
- Total Cash (Recent Filing)
- JPY 4.95B
- Total Debt (Recent Filing)
- JPY 5.59B
- Price to Earnings (P/E)
- 9.2
- Beta
- 0.63
- Next Earnings
- Nov 13, 2026 (Est.)
- EPS Estimate
- N/A
- Next Dividend Ex-Date
- Dec 29, 2026
- Dividend Yield
- 2.00%
Bulls Say, Bears Say
Bulls Say
Strong Cash Generation
Consistently positive free cash flow and close alignment with net income indicate that reported profitability is converting into usable cash. This supports reinvestment, shareholder returns, and balance-sheet improvement while providing resilience through the next several quarters.
Improving Balance-sheet Leverage
Falling debt relative to equity strengthens financial flexibility and reduces the burden that borrowing places on future cash flows. A stronger capital base gives the company more capacity to withstand operational volatility and fund its marketing-services business over time.
Profitability Recovery
The recovery in net margin and return on equity shows that the company is converting its operations into substantially more profit than during the weak 2023–2024 period. If maintained, stronger profitability can improve internal funding and reinforce competitive execution.
Bears Say
Inconsistent Revenue Demand
Repeated revenue weakness across several periods points to uneven demand for the company’s marketing and promotional services rather than a consistently expanding top line. Choppy sales make future operating leverage less dependable and reduce confidence in durable growth over the next several quarters.
Variable Margins
Sharp gross-margin variability makes earnings less predictable because similar revenue levels may not produce consistent contribution to operating profit. This can complicate planning, limit confidence in the durability of current margins, and leave results more exposed to changes in business mix.
Moderate Debt Coverage
Although leverage is improving, operating cash flow covering only about half of total debt indicates that repayment capacity is adequate rather than strong. If cash generation softens alongside uneven revenue, debt reduction could proceed more slowly and financial flexibility could narrow.
Direct Marketing MiX Inc. News
7354 FAQ
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Company Description
Direct Marketing MiX Inc.
Direct Marketing MiX Inc. provides services across several domains, including marketing, consultancy, temporary employment, and business process outsourcing. This company, established in 2017, operates from its headquarters in Osaka, Japan.
- Sector
- General
- Industry
- Specialty Business Services
- CEO
- Daisuke Uehara
- Employees
- 665
- Website
- dmix.co.jp
- Address
- Umeda Square Building, Osaka, OS, 530-0002, JP
Direct Marketing MiX Inc. (7354) Earnings & Revenues
Technical Analysis
Overall Consensus
| Indicator | Bullish | Neutral | Bearish |
|---|---|---|---|
| Overall Consensus | 5 | 5 | 12 |
| Technical Analysis | 3 | 5 | 2 |
| Moving Averages | 2 | 0 | 10 |









