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TRaaS On Product Inc. (6696) Price & Analysis

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6696 Stock Chart & Stats

¥304.00

¥53.00(12.71%)

At close: Jan 08 4:00 PM EST

¥304.00

¥53.00(12.71%)

Day’s Range― - ―

52-Week Range¥236.00 - ¥588.00

Previous CloseN/A

Volume1.36M

Average Volume (3M)123.81K

Market Cap

¥1.59B

Enterprise Value¥1.09B

Total Cash (Recent Filing)¥279.25M

Total Debt (Recent Filing)¥151.67M

Price to Earnings (P/E)―

Beta1.09

Next Earnings

Sep 15, 2026

EPS EstimateN/A

Next Dividend Ex-DateN/A

Dividend YieldN/A

Share Statistics

EPS (TTM)-5.15

Shares Outstanding4,826,991

10 Day Avg. Volume29,890

30 Day Avg. Volume123,806

Financial Highlights & Ratios

PEG Ratio0.01

Price to Book (P/B)5.40

Price to Sales (P/S)3.90

P/FCF Ratio-57.03

Enterprise Value/Market CapN/A

Enterprise Value/RevenueN/A

Enterprise Value/Gross ProfitN/A

Enterprise Value/EbitdaN/A

Forecast

1Y Price TargetN/A

Price Target UpsideN/A

Rating ConsensusN/A

Number of Analyst Covering0

EPS Forecast (FY)N/A

Revenue Forecast (FY)N/A

Bulls Say, Bears Say

Bulls Say

Healthy Gross MarginA 45.7% gross margin indicates solid unit economics and some pricing or cost advantage at the product level. Over a multi-month horizon this cushion can absorb SG&A variability and supports a path back to operating profitability if management controls operating costs.

Balance-sheet CushionSizable equity and stable assets provide a capital buffer that reduces immediate insolvency risk. With debt-to-equity around 0.43 the company retains some financial flexibility to fund restructuring or growth initiatives over the next 2–6 months if losses moderate or external financing is available.

Revenue ReboundAn 18.1% revenue rebound demonstrates product-market demand can recover after prior declines, reflecting commercial resilience. Sustained top-line re-acceleration would materially improve margin leverage and cash generation over several quarters, aiding long-term execution.

Bears Say

Return To LossesReverting to negative net and operating margins shows core operations are not yet sustainable. Persisting losses erode equity, constrain reinvestment, and force choices between cost cuts, asset sales, or external funding — structural risks that matter across a 2–6 month horizon.

Negative Operating & Free Cash FlowConsistent negative OCF and FCF indicate the business currently burns cash to operate and invest. This raises near-term funding and execution risk, limiting the company’s ability to invest in sales or R&D without external capital, and increases probability of dilutive financing if trends persist.

Rising Leverage & Negative ROEA rapid rise in leverage alongside a negative ROE signals deteriorating capital efficiency and reduced balance-sheet flexibility. If margins and cash flow remain weak, higher leverage amplifies financial strain and limits strategic options like M&A or significant product investment over the medium term.

6696 FAQ

What was TRaaS On Product Inc.’s price range in the past 12 months?

TRaaS On Product Inc. lowest stock price was ¥236.00 and its highest was ¥588.00 in the past 12 months.

What is TRaaS On Product Inc.’s market cap?

TRaaS On Product Inc.’s market cap is ¥1.59B.

When is TRaaS On Product Inc.’s upcoming earnings report date?

TRaaS On Product Inc.’s upcoming earnings report date is Sep 15, 2026 which is in 65 days.

How were TRaaS On Product Inc.’s earnings last quarter?

TRaaS On Product Inc. released its earnings results on Jun 04, 2026. The company reported -¥8.68 earnings per share for the quarter, missing the consensus estimate of N/A by -¥8.68.

Is TRaaS On Product Inc. overvalued?

According to Wall Street analysts TRaaS On Product Inc.’s price is currently Overvalued. Get more investment ideas with TipRanks Premium

Does TRaaS On Product Inc. pay dividends?

TRaaS On Product Inc. does not currently pay dividends.

What is TRaaS On Product Inc.’s EPS estimate?

TRaaS On Product Inc.’s EPS estimate for its next earnings report is not yet available.

How many shares outstanding does TRaaS On Product Inc. have?

TRaaS On Product Inc. has 4,826,991 shares outstanding.

What happened to TRaaS On Product Inc.’s price movement after its last earnings report?

TRaaS On Product Inc. reported an EPS of -¥8.68 in its last earnings report, missing expectations of N/A. Following the earnings report the stock price went down -14.333%.

Which hedge fund is a major shareholder of TRaaS On Product Inc.?

Currently, no hedge funds are holding shares in JP:6696

What is the TipRanks Smart Score and how is it calculated?

Smart Score combines eight research factors - such as analyst recommendations, hedge fund trends, and technical indicators - to measure a stock’s outlook. These signals are unified into a single score that reflects bullish or bearish momentum. See detailed methodology

Company Description

TRaaS On Product Inc.

TRaaS On Product Inc. specializes in the development and sale of various devices that leverage artificial intelligence (AI) and the Internet of Things (IoT) to establish digital connections between people and physical objects. Among its diverse product offerings are: SHISA: An automated check-in system primarily for managing personal equipment in lodging environments, complete with a personal identification feature. TRA-DeCA: A system designed to detect potential dangers by comparing individuals against an existing database. Cygnus: A flexible terminal capable of running a variety of applications, which can be customized to suit specific operational requirements. NGH: A platform that oversees information for accommodation facilities, including details on guest room services. T-signage: A solution for distributing programmed content. STB: A highly versatile device that functions not only for receiving and viewing television programs but also serves as a specialized computer, supports video playback and conferencing, facilitates IP broadcasting, operates as a digital signage platform, and acts as an IoT gateway, among other uses. The company also provides another product, likewise named SHISA, which serves as an outdoor digital display. Originally known as P3, Inc., the company officially adopted the name TRaaS On Product Inc. in April 2022. Established in 1995, TRaaS On Product Inc. maintains its corporate headquarters in Tokyo, Japan.